Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Data Journalism. Relationship building takes time.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Remote PR Jobs

FEBRUARY 16, 2023

But the power of AI goes beyond content generation, and can assist PR teams with tasks like data analysis and customer service. When automated software can quickly and accurately analyze data that would otherwise take days or weeks, why wouldn’t you take advantage of this tool?

Technology 203

Technology Customer Service Software How To 203

Onclusive

JUNE 1, 2023

Social media monitoring captures data on the performance of social media activity from both your company and your competitors. You can benchmark brand sentiment by topic to understand how consumers perceive your organisation in relation to key social issues such as sustainability, diversity, and data security.

Strategy 370

Strategy Communications Reputation Measurement 370

5W PR

NOVEMBER 29, 2024

Ryanair, a leading European budget airline, has successfully maintained customer trust through its transparent pricing and straightforward policies. Personalized Marketing In the age of data-driven marketing, budget airlines can leverage customer data to offer personalized experiences.

Airlines 78

Airlines Marketing Travel Policies 78

ImPRessions - Crenshaw Communications

JULY 14, 2021

Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product.

B2B 334

B2B Company Case Study Conference 334

Cision

NOVEMBER 2, 2015

Some of the most exciting content being published today includes some sort of data visualization. Great data visualization often times requires coding, and coding is not a skill set that everyone shares. Great data visualization often times requires coding, and coding is not a skill set that everyone shares. And it’s free.

Data 120

Data Tools Google Examples 120

Cision

NOVEMBER 2, 2015

Some of the most exciting content being published today includes some sort of data visualization. Great data visualization often times requires coding, and coding is not a skill set that everyone shares. Great data visualization often times requires coding, and coding is not a skill set that everyone shares. And it’s free.

Data 120

Data Tools Google Examples 120

5W PR

MARCH 7, 2025

Marketing teams now use AI to process vast amounts of customer data, creating highly targeted campaigns that speak directly to individual fitness goals and wellness aspirations. These advances signal a clear shift toward data-driven marketing approaches that deliver more value to both businesses and customers.

Marketing 78

Marketing System Data Analytics 78

Ronn Torossian

MAY 10, 2023

Facial recognition systems, personal assistants, and automated customer service are only a few examples of how AI is enhancing our lives. However, these advancements bring up concerns about data privacy and security. AI privacy issues are on the rise as AI technology becomes more common in our daily lives.

Privacy 195

Privacy Customer Service System Technology 195

5W PR

MARCH 16, 2025

Google’s plan to phase out third-party cookies in Chrome, combined with increasing privacy regulations and growing consumer demand for data protection, signals the end of an era in digital advertising. Building a Strong First-Party Data Foundation First-party data has become the new gold standard for digital marketing.

Privacy 78

Privacy Marketing Advertising Advertising 78

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Data Journalism. Relationship building takes time. Media Monitoring & Analysis.

Training 370

Training Media Training Crisis Communications Reputation 370

5W PR

MARCH 13, 2025

Tech Sector: Speed and Transparency in the Digital Age Technology companies face unique challenges during crises, particularly regarding data privacy and security. This response created a template for healthcare crisis management that balances public safety, regulatory compliance, and brand protection.

Crisis 78

Crisis Examples Industry Crisis Management 78

Onclusive

APRIL 5, 2018

Business professionals, buyers, investors, and analysts use the site to compare and select the best software and services based on peer reviews and synthesized social data. This month, AirPR was recognized as a High Performer in the Grid® Report for PR Analytics | Spring 2018 based on our customer reviews. Is it easy to use?

Software 199

Software Analytics Customer Service Comparison 199

5W PR

FEBRUARY 14, 2025

Recent data shows that 54% of small businesses have experienced a crisis that threatened their survival, yet only 23% had a formal communication plan in place. Data shows that businesses that conduct post-crisis reviews are 31% more likely to handle future incidents successfully.

Small Business 78

Small Business Crisis Communications Crisis Communications 78

Reputation Us

MARCH 17, 2025

Each deployed tool and its results are given a respective RHS, with a cumulative/total RHS assigned to an organizations overall reputational health. The RHS, if properly implemented, can provide an industry standardor benchmark year-over-yearby which a companys reputation can be measured and showcased.

Reputation 78

Reputation Technology Government Employee 78

Waxing UnLyrical

JANUARY 24, 2013

Public relations professionals must sift through the millions of status updates, photos, videos, check-ins and other digital breadcrumbs to uncover meaningful, valuable insights and then decipher the best ways to act upon that data. So, what is big data ? Leveraging real-time data during a crisis. Take Waze for example.

Big Data 100

Big Data Data Publicity Analytics 100

Onclusive

JANUARY 28, 2021

We also take into account insights into the PR industry in general, along with updates on technology capabilities, data science overall, and media monitoring trends. Our customers are at the heart of everything we develop – and that leads to a stronger platform that consistently satisfies users. Customer Support.

Media 195

Media Customer Service Enterprise Technology 195

ImPRessions - Crenshaw Communications

DECEMBER 8, 2020

It’s a platform that has expanded over the years from pure CRM to include marketing, customer service, data visualization, workflow and more. According to a recent TechCrunch article , the Salesforce COO says that the deal was worth the price because it lets Salesforce bring together all the pieces of their platform.

Mobile 310

Mobile Meeting Customer Service Survey 310

5W PR

NOVEMBER 12, 2024

Key strategies for building strong relationships with customers include using customer data to personalize communications and deliver relevant information. Reach Reach out to customers proactively, whether to offer support, share updates, or celebrate milestones. 

Product Launch 78

Product Launch B2B Industry Case Study 78

Stern + Associates

JANUARY 17, 2025

Tom Davenport , an MIT Initiative on the Digital Economy fellow and a pioneering authority on AI strategies, delivers pragmatic guidance on discerning the promises of agentic AI from media-driven hype in Five Trends in AI and Data Science for 2025 , his fascinating look ahead in the MIT Sloan Management Review.

Meeting 110

Meeting Technology Groups Customer Service 110

Cision

NOVEMBER 11, 2016

or (what we particularly like) regular, ongoing consumer and other surveys to produce usable, newsworthy data. Have a strong story to tell – both a founder story and a product or service “origin” story. While working with Wearsafe we leveraged data gleaned from working with colleges, security experts and others to craft a position.

Communications 253

Communications Data Local Survey 253

Shift Communications

MAY 22, 2017

One of the most impressive demonstrations of managing unstructured data was IBM Watson’s ability to read and interpret legal and financial regulations, then compare a company’s compliance with those regulations. The Data Science Shortage. Data science faces an enormous labor shortage. Machine Reading. pic.twitter.com/1J56jGan10.

Publicity 166

Publicity Analytics Data Advertising 166

Cision

JULY 27, 2017

The data is out there if you’re willing to listen. While your marketing team should be running searches with brand monitoring software and responding to mentions of your company (both negative and positive), they can also use this data to get a reading on overall sentiment of your brand. Look for trends and changes over time.

Branding 231

Branding Brand Employee Data 231

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

” “We offer great customer service/value/reliability.” Delve into market research data. Develop key customer personas. ” Here are some classic responses: “Our people set us apart. We work hard to recruit the best.” ” “Our products are very high quality. Dig deeper.

How To 310

How To Transportation Software Employee 310

5W PR

NOVEMBER 27, 2024

Prioritizing Customer Experience Exceptional customer service is paramount for attracting and retaining visitors. Train the staff to provide personalized service and go the extra mile to exceed expectations. This not only benefits the casino but also contributes to the overall vibrancy of the destination.

How To 78

How To Marketing Hotels Local 78

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

An even hotter trend is content personalization , or using customer data or behavioral insights to create not just offers and promotions, but branded customized content for distribution through social or email channels. Thought leadership is relevant not just to B2B organizations, but to consumer product companies.

Trends 124

Trends SEO Leadership Print 124

Remote PR Jobs

FEBRUARY 15, 2023

But the power of AI goes beyond content generation, and can assist PR teams with tasks like data analysis and customer service. When automated software can quickly and accurately analyze data that would otherwise take days or weeks, why wouldn’t you take advantage of this tool?

Technology 130

Technology Customer Service Software How To 130

Onclusive

JUNE 29, 2018

AirPR Co-founder Sharam Fouladgar-Mercer and Brain + Trust Partners CEO Scott Monty shared thoughts on what questions to ask during a PR crisis, who in your company do you need to get involved during a PR crisis, how to have the appropriate systems in place in advance, how to leverage data during a crisis, and what tools will help.

Crisis 186

Crisis How To Branding Brand 186

Cision

MAY 18, 2015

Social media listening has become a broad, all-encompassing term that represents a bunch of different applications for social data. Probably the least exciting aspect of social listening is customer service. Issue management is also the most straightforward data that social listening provides.

Customer Service 120

Customer Service Social Media Analysis Data 120

5W PR

MARCH 18, 2025

When medical devices malfunction, patient data gets exposed, or technology failures impact care delivery, healthcare organizations face intense scrutiny from the media, regulators, and the public. Provide talking points for customer-facing employees. Restoring Trust After Data Breaches Healthcare data breaches averaged $10.1

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Cision

MAY 26, 2016

Creating delightful and surprising content can be as simple as the following three-step process: brainstorm, creation and data-driven insight. Figure out what it’s about (marketing, sales, customer service, elephants?). Data-Driven Insight. It certainly isn’t actionable in any way. Brainstorm.

Analytics 200

Analytics Energy Google Customer Service 200

Onclusive

DECEMBER 20, 2021

For customers who prefer a turnkey solution, Onclusive Pro is very simple and easy to implement in virtually no time. We also provide the highest-caliber whiteglove customer service in the industry to help you get up and running as quickly as possible. Customer support can be a game-changer.

Technology 195

Technology Comparison How To Software 195

5W PR

OCTOBER 29, 2019

Data drives the majority of our decisions today. New insights are now available into the behaviors of consumers, allowing businesses to have a better sense of what is needed when it comes to attracting new customers. And this is not a skill set that can be duplicated by data.

Data 60

Data Customer Service Consumer Technology 60

Melissa Agnes

NOVEMBER 10, 2014

Do you have systems in place for keeping your platforms, data and proprietary information locked down and secure? Customer service. Heads of the following departments are worth considering to include within these sessions: Board of directors / Executive team. Marketing / Pr / Communications. Manufacturing / Production.

Crisis 203

Crisis How To Exercises Crisis Communications 203

Critical Mention

FEBRUARY 22, 2019

But with the growth of AI, marketers can now create more data-driven campaigns. Companies are becoming increasingly better at accumulating as much information as they can and utilizing AI to help synthesize that data into actionable intelligence. ” The rise of customer segmentation. Customer service and Chatbots (15%).

Marketing 118

Marketing Data B2C Big Data 118

Agility PR Solutions

JANUARY 17, 2024

Trust in AI continues to be the biggest obstacle to overcome before the tech is welcomed into business and customer service. So if people are skeptical about AI’s reliability for things like data […] The post New academic study examines the future of trust in AI-generated news appeared first on Agility PR Solutions.

Study 110

Study Customer Service Data Consumer 110

Prowly

JANUARY 29, 2025

1 Collect data across channels Monitor social media, reviews, and direct customer interactions. Calculate SOV as: (YourBrandMentions)/(TotalIndustryMentions)100 We wrote a whole article about Share of Voice and similar metrics that work like a charm in data-driven PR. Gather data: start, end, and new customer numbers.

Measurement 104

Measurement Branding Brand Analytics 104