Buzzstream

JANUARY 15, 2025

I’ve been looking to speak with more in-house brands who have had success with digital PR. I looked to Chris Lewis , the Associate Digital PR at Launch Potato because he works on several brands under the Launch Potato umbrella. This, to me, is the definition of viral. Do you view it as an agency?

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Viral Digital PR Pitching Data 62

Buzzstream

MARCH 5, 2025

Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digital PR and link building, I thought Id start sharing them in the newsletter. After getting some great feedback from readers, I recently started expanding it to include tips from other digital PRs and link builders in the game.

Digital PR 62

Digital PR Pitching Study Google 62

Buzzstream

FEBRUARY 12, 2025

Chris is the co-founder of UK-based digital PR link building agency, Linkifi. Can you define digital PR? So the way that I feel about digital PR specifically is that it’s it’s link building, but it’s earned media link building. What role does SEO have in digital PR these days?

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Digital PR Measurement SEO Google 62

The Proactive Report

JANUARY 24, 2016

That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. This is a huge opportunity for the PR industry and brands that hone their Digital PR skills in-house and find the right team in an agency will have a definite competitive edge.

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Digital PR Enterprise Technology Internal 100

Buzzstream

SEPTEMBER 27, 2024

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals. This tip comes from Bri Goodwin, Digital PR Manager at Journey Further.

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Digital PR Pitching Radio Google 118

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. I think that’s something that teams are doing across the board, and I’m sure there are definitely others. The digital PR team’s doing it, and other agencies are doing it.

Digital PR 62

Digital PR How To Analysis Tools 62

Remote PR Jobs

FEBRUARY 25, 2025

Whether you're a freelance PR pro or part of a remote team, a strong public relations strategy is essential for managing your messaging, handling crises, and getting media coverage. Public Relations Strategy Definition A public relations strategy is a plan for managing your brands reputation and communications.

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Strategy How To Crisis Management Crisis 155

Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83

The Proactive Report

JANUARY 2, 2017

This week Robin Rothberg, Senior Lecturer, Communication Studies at UNC Charlotte, posted a definition of Fake News in the PRSA Open Forum: Fake news is blatantly false or misleadingly exaggerated information presented as true via a purportedly trustworthy media source. Fake news hurts PR by lessening trust in all media.

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Government Digital PR Report LinkedIn 214

Buzzstream

SEPTEMBER 11, 2024

However, it also comes with the unique challenge of delivering results in digital PR on a lean budget. Tips for Doing Digital PR on a Low Budget Based on our chat, here are some great tips for doing digital PR on a small budget. I mean, that’s definitely. Amelia: Yeah, definitely.

Digital PR 87

Digital PR Travel Data SEO 87

Rock the Status Quo

FEBRUARY 23, 2015

Help clients transform earned media into owned media: Ramping up your email marketing skills is made far easier with Marketo’s The Definitive Guide to Engaging Email Marketing. Even if marketing owns email, not the PR department, it can’t hurt to use it to promote awareness of when a client is in the news, right?

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eBook Digital PR Handbook Content Marketing 100

Buzzstream

JANUARY 7, 2025

With interest in digital PR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025.

Digital PR 62

Digital PR Report SEO Data 62

Rock the Status Quo

NOVEMBER 19, 2014

If you have a B2B client with PowerPoint resources just sitting around gathering dust, it’s definitely worth investing time to evaluate them. Since SlideShare is owned by LinkedIn, you can improve the reach of your uploads even further by connecting your SlideShare account to LinkedIn. (You Content Marketing'

Content Marketing 186

Content Marketing How To Marketing LinkedIn 186

Buzzstream

DECEMBER 6, 2024

Having a pitch written for the perfect match is definitely better than writing on the fly. Ive never used them personally, so I went to UK-based digital PR freelancer Danielle Amponsah for her thoughts. Be ready to go. This is because speed wins. As you can see, if you have a larger team, youll pay more per member as well.

Case Study 116

Case Study Pitching B2B Tools 116

PR in High Definition

JUNE 3, 2020

The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly Communications. There is a helpful FAQ , which is well worth bookmarking. Photo credit: Bonnie Kittle, Unsplash ).

Digital PR 77

Digital PR Viral Creativity Examples 77

The Proactive Report

MARCH 1, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. A1: Almost all the dashboards I design these days integrate internal and external, traditional and digital PR numbers. What role does PR play?

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Twitter Measurement Digital PR Hotels 100

The Proactive Report

MARCH 1, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. A1: Almost all the dashboards I design these days integrate internal and external, traditional and digital PR numbers. What role does PR play?

Twitter 100

Twitter Measurement Digital PR Hotels 100

The Proactive Report

FEBRUARY 26, 2016

They definitely influenced her. Digital PR Opens the Door to Influencers. The digital world has brought many more of these opinion leaders to light. A large part of Digital PR is about finding and working with these content creators with a relevant audience to discover who has real influence.

Marketing 100

Marketing Digital PR Groups Radio 100

The Proactive Report

FEBRUARY 26, 2016

They definitely influenced her. Digital PR Opens the Door to Influencers. The digital world has brought many more of these opinion leaders to light. A large part of Digital PR is about finding and working with these content creators with a relevant audience to discover who has real influence.

Marketing 100

Marketing Digital PR Groups Radio 100

Buzzstream

FEBRUARY 28, 2025

If you missed it, Alice Walker-Gibbons , the Digital PR Lead at Embryo , an independent UK digital marketing agency, wrote a fantastic case study about how they used reactive PR to land some major links (using BuzzStream, of course ). So yeah, that definitely helps. Alice: Yeah, definitely. Alice: Yeah.

Strategy 62

Strategy SEO Pitching Banking 62

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Digital PR on Facebook. What are the necessary steps?

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Digital PR on Facebook. What are the necessary steps?

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Digital PR on Facebook. What are the necessary steps?

Marketing 100

Marketing Digital PR Enterprise Technology 100

Buzzstream

SEPTEMBER 4, 2024

In this episode, I spoke with Hana Montgomery , the founder and managing director of the digital PR agency Shout Bravo. I met Hana at Brighton SEO , and she gave a great talk about running global digital PR campaigns and earning links internationally. I’ll definitely check that out. Is it changing digital PR?

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Internal International Digital PR Course 62

The Proactive Report

JUNE 4, 2018

Per the definition of PR your core functions are: Identify the audiences you need to reach. Get the Digital PR Tips newsletter each week. The post Data, Analytics and the Everyday Practice of PR appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Call 888 243 3470.

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Analytics Data Exercises Social Media 127

The Proactive Report

JUNE 12, 2017

And that is the definition of influence!). Subscribe to the Digital PR Tips newsletter. appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Influencer marketing shouldn’t be a quick hit, it should be viewed as an owned asset you can leverage over and over. Follow me on Twitter.

Marketing 138

Marketing Social Media LinkedIn Interviews 138

The Proactive Report

JANUARY 17, 2017

Unfortunately, most PR practitioners are not professional photographers or graphic designers. It was never part of our training because it was not part of PR before. Now it definitely is. Get the Digital PR Tips newsletter each Monday. Follow me on Twtter.

How To 100

How To Training Digital PR Video 100

Cision

JULY 28, 2015

“Scrubbing through Twitter, Facebook and Instagram to find what was working for our clients and what people were talking about was a total time suck,” says Natalie Jenereski, a digital PR strategist at Waterhouse. Natalie Jenereski, digital PR strategist at Waterhouse Public Relations. It definitely gives us an edge.”.

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Media Viral Newspapers Digital PR 120

The Proactive Report

JUNE 17, 2018

This kind of content definitely rises above the flood of ‘content for content’s sake.’ Get the Digital PR Tips Newsletter. The post 5 Tips for Creating High Quality Content appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. 10X Content. Need help with your content? Call 888 243 3470.

B2C 157

B2C Study Exercises Sports 157

Buzzstream

DECEMBER 30, 2024

One of my favorite examples is when KFC ran out of chicken in 2018 and published this full-page ad apologizing for it: In digital PR, reactive PR campaigns typically pitch quotes, data, or new stories to journalists that tie into a trending topic or news event. Think of it as adding something new to a trending story.

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Pitching Trends Google Data 62

PR in High Definition

AUGUST 27, 2015

The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly Communications. They’re increasingly popular across the internet for both commercial and non-commercial reasons, and with the ease of consumption and sharing, it’s no surprise […].

Digital PR 48

Digital PR Instagram Facebook Examples 48

The Proactive Report

FEBRUARY 7, 2016

A3: Digital transformation is taking place across the organization. Content and Digital PR can touch many areas. Think Culture of Content – content comes from all over the organization, especially public-facing departments like PR, research, product, sales. Q3: How should brands be setting KPIs? HR, for example.

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Measurement Digital PR Tools Content Marketing 100

The Proactive Report

JULY 7, 2015

The Chinese definition of insanity applies here: doing the same thing over and over and expecting a different result. Get the Digital PR Tips newsletter. The point of research and monitoring is to find out whether you are on track and whether you are making progress. If not, change the strategy!

Strategy 100

Strategy Data Technology Survey 100

Buzzstream

JANUARY 22, 2025

So it’s affected us in terms of from a data point of view, but I definitely think things are changing. So I think things are definitely changing in terms of there’s less people that actually need links, right? And that, that means the market has definitely changed in that. I definitely think you need a blog.

Engineering 62

Engineering SEO How To Google 62

PR in High Definition

JUNE 3, 2020

The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly. There is a helpful FAQ , which is well worth bookmarking. Photo credit: Bonnie Kittle, Unsplash ).

Digital PR 48

Digital PR Viral Creativity Examples 48

Buzzstream

OCTOBER 23, 2024

Digital PR and PR, in general, are huge parts of this because they can help build brands with significant coverage and exposure. It’s an excellent conversation for SEOs, digital PRs, and agency leaders. When I was at Siege Media, we did link-building and digital PR assets with some of those brands.

SEO 62

SEO Study Brand Branding 62

5W PR

JULY 15, 2020

While this is a definite perk, it also means that the media kit needs to be the best possible representation of the brand. Media kits are essential tools for journalists and content creators who come to the website seeking information for media coverage.

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How To Media Guidelines Pitching 176