Remove Definition Remove Infographics Remove Writing
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10 Types of Content That Drive Demand & Boost Engagement

Cision

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. Implementing an A/B segmentation to strategically distribute blog content over the wire, PhRMA was able definitively to measure the impact Cision Distribution by PR Newswire had on driving traffic to their blog. Infographics.

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Social Dads: Profile of a Father on Social Media [Infographic]

Sword and the Script

That’s according to a survey of 1,200 “social dads” by Social Media Link and presented in the infographic – Dads Do Social – published nearby. In an introduction to the infographic, marketing director Jordon Ben writes: “Today’s dads are social, vocal and see their online world as a communal resource to help them make decisions.

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How to Create a Media Kit

5W PR

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. While this is a definite perk, it also means that the media kit needs to be the best possible representation of the brand.

How To 176
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Tools we’ve tried out for you: Proposify and Visme

ReimaginePR

If you really can’t write: If you have no clue on how to write a proposal, it at least gives you the bare bones of what you should include, even if the writing isn’t reflective if your brand. I write him and he writes back saying he didn’t forget, he knew it was happening, he just had an emergency.

Tools 120
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Persistent Sales Calls and Walking Into Spider Webs

Sword and the Script

Increasingly, buyers have already made a decision before even speaking to sales; talking to sales is increasingly the last possible stop before writing a digital check. If sales and marketing agree to a lead definition, most assuredly the number of leads that marketing is responsible for delivering needs to be revised down.

Web 121
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Lesson 4: Finding New Opportunities with BuzzStream

Buzzstream

You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. No knowledge of query-writing needed.

Resources 103
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Unpacking Siege Media’s New Digital PR Approach w/ Ross Hudgens

Buzzstream

And I think it definitely doesn’t hurt to put it on a product page. Ross: Yeah, definitely a part of it. And that was before everybody was writing stats posts. I mean, it’s an indirect, this, this digital PR thing, I think definitely contributes to that. Sometimes there’s just difficulties doing that.