article thumbnail

Should you feel ashamed for reading the hard copy newspaper?

Communications Conversations

Every so often, I’ll see it in one of my social feeds: That comment or remark from a friend, colleague or industry person taking jabs at the hard copy newspaper and those that read it. I still love my hard copy newspaper. ask yourself: Why AREN’T I reading my daily newspaper? It’s not surprising. With our park.

article thumbnail

How the PESO Model Changes PR’s Conversation

Cision

It’s everything from becoming a regular contributor on a media website to having a newspaper or trade publication write about you to appearing on the noon news to talk about your company. This is the PR industry’s bread and butter, most often referred to as publicity or media relations. Shared Media. The Earned Media Domino Effect.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 trends in journalism and what they mean for the PR industry

Communications Conversations

More consolidation means fewer outlets to pitch, which we have definitely seen in recent years. Also, the notion of deskside briefings or actually meeting your media partners may be a thing of the past–and definitely will be for the foreseeable future with COVID (unless you live in New York, Washington D.C. Will it last?

article thumbnail

Journalists Love Twitter, and if Your Job is Media Relations, You Should too

Sword and the Script

The 2019 edition of their survey revealed similar data points, so it’s not new, but it’s definitely real. If you work in PR and have responsibility for media relations , then you have in a sense, a professional obligation to be on Twitter. Because so many journalists are on the platform.

Twitter 206
article thumbnail

ICON 2024 Recap: Crystal Washington on Navigating a Future of Unprecedented Change

PRSay

For those attending this General Session hoping for definitive answers about the future, she offered a candid reality check: “I hate to tell you, I don’t — no one does.” Washington reflected on a personal experience from years ago when she was hired to help community newspapers transition online.

article thumbnail

How an underground high school newspaper led to a 10+ year blog

Communications Conversations

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. And second, school newspapers are in my blood. First, let’s talk about this underground student newspaper, because it’s an interesting story.

article thumbnail

The Evolution Of Corporate Social Responsibility In PR: A Snapshot

ImPRessions - Crenshaw Communications

In one of the first ever media stunts, Bernays alerted the press that the protests would be happening and instructed the women to tell their stories to the major outlets of the time: newsreels, newspapers, and the three press associations. Perhaps one reason for the campaign’s success is the need to broaden our definition of female beauty.

Corporate 189