Public Relations Sydney

SEPTEMBER 12, 2016

They come in all shapes and sizes, cover all sorts of topics and are definitely worth considering when pitching yourself for interviews. The online platform which is becoming more influential is podcasts. Podcasters constantly need great content to fill their shows and are on the lookout for interesting guests they can interview.

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Interviews Pitching Publicity Radio 101

PR in High Definition

DECEMBER 1, 2022

As you’re browsing, the song playing on the radio drifts into your consciousness. Especially when it comes to pitching in news. Raise your hand if you’ve considered pre-pitching news weeks before it goes live, and sometimes even before all the details are ironed out? As PRs we need to be tactful in how we approach pitching.

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Cision

DECEMBER 28, 2015

The supreme PR pitch is an abstract intellectual property. Largely reliant upon the client’s perception of the pitcher, in as much as what is being conveyed creatively in the pitch, it revolves around how the listener identifies with their potential new business partner. Next Level Thinking. New Approach in 2016.

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How To Agency Creativity Pitching 120

Flack's Revenge

JUNE 2, 2015

Note: if you are interested in the back story, the former analyst replied very enthusiastically when I pitched him the idea for this post right after the talk. So I drafted and sent it to him… and was met with radio silence, despite several phone call and email follow-ups.

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Enterprise Trade Shows Radio Writing 120

The Resolution Blog

OCTOBER 30, 2017

Speak their language It’s so tempting to start shouting about your good results, how many pieces of coverage you’ve secured, how much the Telegraph journalist loved your event and will definitely write soon. Answer The Client Know your slides This is especially important if your slides have gone for a review and been changed.

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Meeting How To Radio Energy 120

Buzzstream

MARCH 5, 2025

The authors of these stories can quickly become journalists to target for follow-up stories, additional quote pitches, and more. Between creating content and pitching, I barely had time. Check the trending topics at the beginning of each day and see if there are opportunities to pitch. However, not all links are due to a pitch.

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Digital PR Pitching Study Google 62

Doctor Spin

OCTOBER 16, 2023

Owning the Definition: Digital PR Capabilities Digital PR capabilities (click to enlarge) Digital PR Capabilities As digital PR specialists, we must champion a comprehensive understanding of digital PR and educate our clients, colleagues, and the public about our discipline’s true scope and value.

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Buzzstream

JANUARY 8, 2025

Rewrite pitches for clarity and relevance. You’re getting brand mentions, potentially broadcast segments on traditional TV and radio. Um, I definitely think you should still follow white hat tactics, but as our brands have been around and they’re evolving, we needed more than just backlinks. We needed this.

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Digital PR Google Comparison SEO 62

Bad Pitch Blog

SEPTEMBER 19, 2006

As a public (PR) service I’m suggesting an ideal tactic for CEOs of the world who do not see the value in a blog or are too good or busy for a blog, but definitely want (need) to reach online audiences. Rather than sending a bad pitch (or a good pitch that results in a bad interview), there is BlogTalkRadio.

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Cision

AUGUST 20, 2015

A: Definitely not, because you will have some listening in their car over a high-quality sound system, and some will listen using headphones. A: MarketingProfs Chief Content Officer Ann Handley forwards me any pitches she likes. I also run any pitches I receive by her to see which she’d like me to pursue. Or a podcast?

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Skype Software Analytics Interviews 120

Mora Communications

MAY 7, 2015

Definitely. He was looking for the validation and credibility that comes from being featured on TV, radio as well as in magazines and newspapers, which we focus on. Don’t pitch ideas, pitch stories. If you don’t have a story, don’t pitch. And, before you start, know who you’re pitching. Do they overlap?

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Social Media Newspapers Media Pitching 49

Bianchi Biz Blog

OCTOBER 3, 2022

CES was created more than 50 years ago as the Consumer Electronics Show and hosted only 250 exhibitors (including companies like Motorola, Phillips and LG) who were focused on consumer electronic products like TVs and radios. Frankly, there’s just too much happening there and too much competition. Time is running out.

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Sword and the Script

MARCH 20, 2018

Our approach is a little bit more expensive and definitely higher in the stack, but way more powerful and it helps our clients to really push the envelope. Heinz Marketing: Sales Pipeline Radio, Episode 80 Q&A with Mark Granovsky. You don’t need to be a big shot so send us a pitch ! 6) Just for fun; fill in the blank: .

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Industry Marketing Enterprise Mobile 90

PR Breakfast Club

APRIL 24, 2016

I definitely didn’t understand all of the lyrics (thank goodness!) It was always special to me, introduced me to “The Artist,” (who always ended up in my college radio shows), and there isn’t anyone who doesn’t like at least one track (and if there are I don’t want to know them).

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Radio Pitching Conference Marketing 28

Konnect Agency

NOVEMBER 16, 2022

While video may have killed the radio star, the content medium reigns supreme today and will only continue its meteoric rise amidst the gilded age of TikTok, Instagram, and YouTube. Here are some best practices to leverage the power of video to help catch a reporter’s eye and land that coveted story. A PR Agency’s Brand Video Fundamentals.

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Video Agency Viral Nonprofit 52

Bianchi Biz Blog

SEPTEMBER 30, 2021

Although CES was born more than 50 years ago as the Consumer Electronics Show and hosted only 250 exhibitors (including companies like Motorola, Phillips and LG) who were focused on consumer electronic products like small radios and TVs, it has expanded steadily in scope and size beyond electronics.

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Automotive Mobile Transportation Trade Shows 78

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. PR professionals often pitch op-eds to media outlets to showcase their clients’ expertise and perspectives. How Do You Pitch the Media ? Extended PR Definitions for Professionals 29.

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Bianchi Biz Blog

OCTOBER 19, 2023

AN AUTOMOTIVE SHOW WITHIN A CONSUMER ELECTRONICS SHOW When CES was launched more than 50 years ago as the Consumer Electronics Show, it brought together some 250 exhibitors, which included companies like LG, Motorola and Phillips, who were focused on consumer electronic products like TVs and radios. Not automotive technologies.

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Automotive Mobile Software Technology 87

Buzzstream

SEPTEMBER 4, 2024

Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. She shares insights and tactical advice from years of experience (and success) from pitching internationally. I’ll definitely check that out.

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Internal International Digital PR Course 62

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? Every marketer’s definition of content marketing may be a bit different, but all lead to the same goal. But, definitions vary by marketer.

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Content Marketing Financial Marketing Analytics 48

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. It has definitely gotten harder because retailers are more sophisticated, consumer behavior has changed and there are more communication channels to manage. Today he’s on his own.

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Technology Marketing Retail Interviews 64

Beyond PR

APRIL 20, 2016

While your customers – and the media who influence them – should definitely be the cornerstone of your strategy, you won’t receive more resources to optimize your efforts unless you have the buy-in of your company’s leaders. And you can’t get buy-in unless you can quantify your previous programs’ success.

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Report Media Television Radio 40

Flatiron Communications

APRIL 13, 2021

I adored the informal, conversational experience — but also the way in which so much of what I read was curious and iterative, instead of defensive and definitive. While the number of outlets (to pitch) has exploded, long gone are the days when a single news story in a legacy outlet can drive the national news agenda and conversation.

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Media Journalism Reddit Pitching 41

Prowly

DECEMBER 11, 2024

Whether you're in marketing or PR, you'll get the definitive guide on competitive monitoring. Enhance your pitching strategy Identify the top media outlets and journalists covering your industry trends and competitors. With comprehensive print and broadcast (TV, radio, etc.) What themes or niche audiences are they neglecting?

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Buzzstream

MARCH 12, 2025

The second is where we get some tactical information about pitch strategy, email crafting, and media list building. There’s the opportunity to do radio journalism. So, I think that’s definitely helped me get where I’m at, but there are also other elements to it. So, definitely, the background helps.

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Digital PR Agency Journalism Pitching 62

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?

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Pitching Writing Film How To 83

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Start your own business and pitch for work. Seriously. Mita Dhullipala.

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Public Affairs Education Measurement LinkedIn 145

Prowly

JUNE 27, 2024

These are the websites, newspapers, magazines, television outlets, and radio stations that have the biggest reach, and appearing on these can definitely help you spread the news about your brand or clients. Keep in mind that getting covered by the top-tier media is really challenging.

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Fashion Media Television Newspapers 104

Bad Pitch Blog

MAY 13, 2009

Pitching, planning, even video footage and B-roll (filmed background material)—all are shared over digital wiring. You don’t have to ask how the kids are and what the weather’s like or even pretend to car; you just have to ask your question or get right to your pitch and press Send. Who doesn’t have half a minute? How boring!—we

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Maxim Behar

MAY 31, 2021

One day, a big American petroleum company came, and they invited me for a pitch in public relations. Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all. Host: You have definitely set the tone for our global series going forward.

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Newspapers Social Media Ethics Travel 52

NewsWhip

MAY 27, 2021

For the most part, they weren’t in their cars, they weren’t listening to the radio. If it’s not, then the message is usually just self-serving, and for me and my team, when we’re trying to pitch that to reporters, that’s not something that’s going to stick.

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Healthcare Storytelling Communications Local 78

PR Insiders

AUGUST 26, 2021

Under those conditions, how could we pitch clients whose expertise and messages had absolutely nothing to do with medicine or health? One lesson we definitely learned is that you don’t want to put your publicity efforts on hiatus until the pandemic is over, as some people were tempted to do. Stay In The Game.

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Media Print Education Radio 78

Buzzstream

OCTOBER 31, 2024

She was full of unique insights and tips for re-pitching your content and digital PR in general. Most apply to general outreach for digital PR, not just re-pitching content. Leverage Successful Social Campaigns for PR Transform popular social media posts into PR pitches, especially if they resonate well with the audience.

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Digital PR Pitching Data Internal 77

Buzzstream

DECEMBER 2, 2024

If you’re interested in pitching to Australian media or building digital PR strategies in Australia, this conversation with Ellie is inspiring and full of actionable takeaways. Build journalist relationships in person Journalists in Australia are often open to collaboration and value personalized pitches.

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Digital PR Case Study Media Pitching 62

Sword and the Script

DECEMBER 11, 2018

This, in turn, will make consumers more reliant on companies for their news and less reliant on mass media as less and less content is pitched to 3rd parties.”. – Aub Driver | Shelf Life Agency. There is an abundance of content and there will definitely be more in the new year. 2) Microtargeting augmented by social surround sound.

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Social Media Marketing Media Creativity 116

Buzzstream

OCTOBER 16, 2024

I was asked to go on the radio, which I’ve never done before, which I still to this day refuse to listen back on because I hate listening back to my voice. Thea: Yeah, definitely. Vince: I never listen to my podcast if I can’t help it. Vince: Yeah, so it’s gonna be my follow up question. Let’s talk about.

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