This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Onclusive invented PR Attribution in 2011 to determine how many times people, after having read an article about your brand, eventually visit your website and which actions they take – for example, view a specific page, download content, sign up for a demo, or purchase a product or service. Publication reputation and consumer behavior.
Whether you're a one-person PR team or managing global brand reputation, we'll help you: pick the right tool without getting overwhelmed by features you'll never use use the free trials to their fullest understand what to look for in a tool and why PREVENT CRISES & SLEEP TIGHT What is a crisis management tool?
Ethan McCarty, Global Head of Employee and Innovation Communications for Bloomberg LP, recently related a powerful example from his IBM days: “We were able to pepper some of those blog entries and and Twitter posts from IBM’s internal industry experts with links to request a demo,” says McCarty.
Request Demo. Then we confirm which of them are full-time, active journalists with recent contributions to reputable publications. You can also target the most relevant authors by topic, bio, audience location, primary publication, outlet reputation, article sentiment and more. Highly Curated Author Profiles.
Brands can commit to conducting a Q&A or demo on Facebook Live once a week, which is a brilliant way to increase video content and repurpose it on all social channels. Facebook Live videos can be republished on YouTube or LinkedIn, and edited for shorter clips to post on Twitter. Customer service and customer sentiment .
Onclusive invented PR Attribution in 2011 to determine how many times people, after having read an article about your brand, eventually visit your website and which actions they take – for example, view a specific page, download content, sign up for a demo, or purchase a product or service.
Can't miss out on print coverage if you want to build a high brand reputation and credibility. REQUEST A PRINT MONITORING DEMO What is print media monitoring in 2025? Reputation management Let's say a CEO of your company gives a controversial interview. For the sake of clarity, I'll state the obvious.
While an accurate and comprehensive media database is the first cornerstone to growing your brand presence and reputation, you also need a robust relationship management platform to send targeted pitches, communicate with reporters and track your campaign effectiveness. Request Demo. Media Outreach Best Practices.
Business impact of the communications, e.g. improved reputation, increased sales, change in policy, or improved social change. Effect of the communications on the target audience, e.g. changed attitudes, increased trust or preference, increased brand consideration. What media and influencer activity has been generated by your PR campaign?
The demos were pretty incredible (you can check them out in the video link above). She pointed out areas where AI is helping PR, like enabling better social listening, optimizing headlines and supporting reputation management through early warnings of crises. They interviewed Kai-Fu Lee, the so-called Oracle of AI who boasts a Ph.D.,
Put the crisis to bed as quickly as possible, while suffering the least amount of negative repercussions to the organization’s reputation and bottom line. Contact Agnes + Day for a free demo of our simulation tool and how it can be used to successfully test your crisis team and plan. Sound like a nightmare? Interested?
Brand reputation management is a critical part of any PR strategy. Learn how to improve your media monitoring with Cision’s best-in-class solution and request a demo here. Those are now prospects you should reach out to. Find someone in the Purchase or Advocacy stage? Track Sentiment.
Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. SCHEDULE A DEMO. With no boundaries, everyone wins. Edelman PR. Priscilla Osorio.
One of your brand’s most valuable resources is your reputation. Download our summary of the full G2 Crowd report here , or request a demo of Onclusive’s solution to learn more about comprehensive media reporting and how it can help your company perform better in every aspect.
For this, your presentation should: Scare them a little: Highlight the most pertinent risks that threaten your organization, as well as the damaging impact these risks can have on the organization’s reputation and bottom line. The post How To Convince Management To Invest In A Crisis Plan appeared first on Agnes + Day.
All this is done to protect the brand’s reputation and keep operations from coming to a halt. It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation. Without the facts, you can’t rectify the situation or begin to undo the damage to your reputation.
One small mistake can send an organization into a spiraling PR crisis that can severely damage their reputation and trustworthiness with the public. . Reputational crisis. His reputation quickly plummeted, and Smith is now banned from attending the award show for the next ten years. . Let’s dive into the data. .
As you’re setting your PR goals and success metrics, tie them to dollars and / or corporate reputation whenever possible. Onclusive recommends setting SMART goals (Specific, Measurable, Achievable, Relevant and Timely) in all aspects of your business, including PR. Will there be weekly check-ins?
It’s tempting to ‘go dark’ while you investigate, but how and when you respond to a crisis is crucial to saving your brand’s reputation. Schedule a demo to see how you can use one of our media monitoring and PR measurement tools to stay on top of every conversation happening about your business—crisis or not.
million contacts available) Media intelligence services (extra service where Agility PR experts help out with executive briefings, custom reporting, crisis management, and reputation or brand insights) Social listening (AI-powered, covering Facebook, X, Instagram, YouTube, Reddit, etc.)
For investor relations and communications professionals, it is this color and insight that can make or break their company’s reputation in the market. To learn more about AirPR’s software solutions for investor relations, request a demo of AirPR today. The post Investor Relations: Your Earnings Are Out, Now What?
Today, we'll show you what it means to manage a digital presence, which tools to use, and how to become a pro and make your brand's online reputation stellar. For PR professionals, online presence management includes building and establishing media relations, handling reputation management for clients, and client acquisition.
REQUEST A PRINT AND BROADCAST DEMO All you have to do to set up your first-ever monitoring digest in Prowly is complete these two steps: 1. If youre always the first to know about everything reputation-related , your role in the organization becomes strategic. Proof of progress.
With that said, your online presence plays an incredible role in your organization’s reputation. Maintaining a successful online reputation can boost credibility and increase sales. We have put together five different ways you can improve your online reputation so you can help grow your brand. Monitor your Online Reputation.
Consistency and quality are key when building a reputation as an industry authority. Wenlock succeeded in making 97 video posts (3-10 minutes) over the next few months, on which he offered various insights into video marketing and publishing. The CEO succeeds in creating his personal brand, exuding a smart but down to earth persona.
For global companies, reputation is the new gold. Meanwhile, the threats to reputation have never been more variable or complex. Today’s communications professionals are tasked with the delicate work of anticipating, managing, and responding to reputation crises, often all at the same time — and with very little time for analysis.
People trust influencers’ opinions owing to the reputation that they’ve built with their content, which they then leverage to market products. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Krushan Bari.
The old notion that “any PR is good PR” does not apply in today’s climate, if it ever did; a public mistake will sully a reputation quicker than you can say negative virality. So, as the new year approaches, here are our rules for advice to avoid. Don’t be too prepared for that CEO interview. Quantity over quality?
Copyright, plagiarism and the threat to reputation I was recently interviewed about AI by Pattern’s Arlen Pettitt and Christopher Owens. It’s an insight both in terms of the reputational impact to individuals and organisations, and the threat to creative and professional work. It had a recognisable pattern and syntax.
Typical tools include demos, explainer videos, analogies and metaphors. Solutions: We provided many ways for the media to validate and better understand ThetaRay’s tech, ranging from videos to white papers and even demos (unlike many others, their solution is “explainable AI” and not a black box).
The influence of the internet can make or break your reputation if you are not careful. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Social Awareness. Jessica Pickering.
Go the distance by booking competitor demos, talking to competitor sales reps, signing up for their newsletters, attending their webinars, visiting their trade booths. Research the competitors in the industry. It’s not enough to just know their names. You should be a mole and go deeper into competitor success and their struggles too.
Go the distance by booking competitor demos, talking to competitor sales reps, signing up for their newsletters, attending their webinars, visiting their trade booths. Research the competitors in the industry. It’s not enough to just know their names. You should be a mole and go deeper into competitor success and their struggles too.
Reputation and branding are natural bedfellows, but it’s likely there will be even more collaboration in the years ahead. Request a demo to learn more about how real-time media monitoring can benefit your comms team. This is only likely to increase as communications, marketing, and insights become more and more intertwined.
Doing so allows you to analyze your organization’s reputation and adjust your audience’s perspective on your brand. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.
This gives you authority over your brand reputation. Request a demo today. Create curated videos that promote how to use your product or offer general information about your brand that may not be widely known. View this post on Instagram A post shared by Sephora (@sephora). You can now filter to see Reels in NewsWhip Spike!
If you’re a PR, communication, journalism or marketing pro, it’s likely that you or your team is also in charge of maintaining your brand’s reputation and status. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.
What you once thought was going to bring positive attention to your organization has done the opposite, and now you have to go into full PR mode to protect your brand’s reputation. Solidify your brand’s reputation by remaining ethical and carrying out your press releases and campaigns with scrupulous attention to detail.
An increase in mentions and link shares, especially from reputable broadcast stations, reputable websites and high-profile social media accounts, can have an incredible impact on brand exposure. It can amplify brand reputations and organizations across all industries. SCHEDULE A DEMO. Until next time! Priscilla Osorio.
These strategies help brands connect with their audience, stand out in their industry, and create a positive reputation. Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc.
In each stage of the marketing funnel, brand awareness and credibility remain a consistent part of your company’s reputation and ability to drive leads and conversions. SCHEDULE A DEMO. In an oversaturated market where dozens of business are targeting the same audience, making your brand stand out is crucial to its success.
One of the most prominent strategies that helps refine a brand’s reputation and status in its industry is online news tracking. Sentiment analysis can save a business with a bad reputation by indicating customer dissatisfaction within online news. SCHEDULE A DEMO. Many communications strategies can lead to business success.
Because of this, public relations (PR) plays a critical role in shaping brand reputation, promoting services, and building trust. Maintain Reputation in Crisis: Respond quickly and transparently to negative publicity or errors. Videos & Webinars: Use visual formats for procedural demos or expert Q&As.
Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. “Reputation management and crisis communications is something our firm is continually engaged in. SCHEDULE A DEMO. Who is EKA?
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content