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New products and problems across PR software land [PR Tech Sum 60]

Sword and the Script

Just like AI can be trained to write copy, AI can be trained to write code. The pair provided a demo and answered questions I had. The new edition of its all-in-one software uses AI to keep media lists updated, automatically write personalized email pitches and monitor results in real-time. Propel launches 2.0

Software 176
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How to Write a Media Pitch: 7 Proven Tips + Examples

Presspage

Refine it by prompting AI to act as a journalist and provide feedback: Example prompt: Write a media pitch for a story about [XYZ] to get coverage. Book a demo today! Learn how to write a media pitch that gets noticed with these 7 proven tips, plus examples to land more PR coverage.

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The 10 most-read marketing, PR and comms stories on Sword and the Script in 2024

Sword and the Script

Accordingly, I write and publish a weekly blog post on Tuesdays like clockwork. Good webinars drive leads, said data study The average number of interactions has increased 20% since 2022 and webinar hosts saw a 56% increase in demo requests stemming from webinars. was changing my profession. This blog was a means to figure it all out.

B2B 150
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Sometimes B2B marketing just tries too hard

Sword and the Script

We write or produce to please executives at the expense of helping customers and prospects to understand. We wont give customers a price range unless they agree to a demo with a sales rep and answer an uncomfortable number of penetrating discovery questions first; this demands trust before we’ve earned it.

B2B 141
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Data-Driven PR Campaign Planning: Part 2

Onclusive

Set your messaging, write the story. It’s also useful to find out which reporters write for your competitors but not for your brand. . Discover who influential authors are, what they write about, how often, and in which publications so that you have an edge in your conversations with them.

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7 Best Prowly Alternatives to Try in 2025

Prowly

It's difficult to know which platform can truly meet your needs without days of research, comparisons, and tons of demo calls. Media database with 700k+ contacts Pitching tool with AI email writing Podcast outreach tool Broken link building tool Who is it best for? We get it, finding the perfect PR tool can be overwhelming.

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Get Ahead With the Most Current Media Database in the Industry

Onclusive

Request Demo. Onclusive’s robust Author Intelligence profiles make it easy to get to know influential authors, what they write about, how often, and in which publications. Learn more about Onclusive’s media database or request a demo today. Highly Curated Author Profiles.

Industry 195