Buzzstream

JANUARY 22, 2025

I met Jasper Morris because he and I were both panelists on a Digital Olympus webinar where we talked about link building. Jasper is the Director of UK-based link building agency Profit Engine, which focuses on guest posting and niche edits. Can you tell me a bit about Profit Engine? Um, and it sounds like. Jasper Morris: Sure.

Engineering 62

Engineering SEO How To Google 62

5W PR

DECEMBER 24, 2020

Digital PR is an online marketing approach that’s used to increase a brand’s awareness via internet-based strategies. While in many ways it’s similar to traditional PR, digital PR reaches a broader audience. That said: Why is digital PR important to your brand in 2021? Increase your Web Traffic.

Digital PR 88

Digital PR Brand Branding Engineering 88

Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83

Buzzstream

MARCH 4, 2025

Personalization makes or breaks your email pitch. The CHAMP method ensures your pitch is effective. For instance, when we published our State of Digital PR report, I did some link building outreach: In other cases, it is more of an opportunistic approach that requires the site target take some sort of action to include your link. (I

SEO 62

SEO Google Pitching Digital PR 62

5W PR

OCTOBER 18, 2024

Optimize content for search engines (SEO) to improve visibility. Next, it’s important to pitch to journalists. Tailor pitches to the specific interests and needs of each journalist. That means creating high-quality content that is informative, engaging, and relevant to the target audience.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

Buzzstream

MARCH 19, 2025

As Doug is an expert in all things podcasting, I figured picking his brain about pitching yourself or your clients to get on podcasts would be an excellent opportunity. Ditch the Templates Generic mass-pitching doesnt work. Prioritize Relevance Over Volume Mass pitching might land you spots on low-quality podcasts.

Pitching 62

Pitching How To YouTube Tools 62

Buzzstream

JULY 10, 2024

I met Digitaloft’s founder, James Brockbank, at their Digital PR Summit in Manchester. With his deep SEO background, he can explain technical aspects like Google’s patents while still naturally integrating that into his agency’s digital PR and content strategy without it feeling forced. We are, mate.

Digital PR 98

Digital PR SEO Google Travel 98

The Proactive Report

APRIL 6, 2021

The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago. Most PR practitioners now feel comfortable with social media, but some of the more technical aspects of digital PR still cause their eyes to glaze over.

Leadership 147

Leadership Engineering Enterprise Social Media 147

Stern + Associates

JULY 21, 2023

Through strategic digital public relations (PR) efforts, this startup firm crafts engaging social media campaigns, partners with influential bloggers, and promptly addresses customer feedback across various online platforms. What Are the Types of Digital PR?

Digital PR 62

Digital PR SEO Engineering Social Media 62

Buzzstream

SEPTEMBER 23, 2024

Digital PR is certainly not new, but it’s consistently proven to be the most effective way to gain the links that Google values. In this post, I’ll explain why you should use digital PR for link building and how to get started with your first campaigns. How is Digital PR Used for Link Building?

Digital PR 62

Digital PR Google SEO Pitching 62

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

DECEMBER 15, 2021

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

Digital PR 83

Digital PR Data Survey Construction 83

The Proactive Report

JULY 31, 2017

To get on her radar at this crucial first step on the stakeholder journey, your content should rank well in search engines for all the generic terms people might search related to your brand. Optimize every piece of content so it is perfectly formatted for search engines. Perhaps even ”what causes eczema?”.

Engineering 188

Engineering Interviews Infographics Social Media 188

Rock the Status Quo

AUGUST 20, 2015

But then I added in public relations, social media and search engine optimization (SEO) – the other three key components of digital PR – just for comparison purposes. I also took a quick look at media relations and pitching, to see what search trends looked like there. The results surprised me.

SEO 100

SEO Comparison Content Marketing Social Media 100

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

AUGUST 12, 2020

¼ of reporters receive 51-100 pitches a week (Cision , Q2 State of the Media Report, 2020). . With 100 pitches you’re competing against, how do you make sure that your email doesn’t get deleted or worse, marked as spam? PR professionals must keep researching. . Does this person write on the topic you’re pitching? .

Digital PR 62

Digital PR Pitching Interviews Writing 62

Buzzstream

JULY 16, 2024

Why These Work for Digital PR City studies have proven to be a tried-and-true digital PR strategy because they make great news stories. SEO Rankings Digital PR and SEO work well together. Maybe you are a fully digital brand and location doesn’t matter. Let’s start with ideation. You get the point.

Study 62

Study Pitching How To Local 62

5W PR

JULY 15, 2020

Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. In the digital age, trust is the biggest component for a successful business.

How To 176

How To Media Guidelines Pitching 176

Buzzstream

JANUARY 29, 2025

Before Robbie Mann was doing digital PR, he was a journalist breaking major news, like the first COVID case in the UK. I was lucky enough to get to sit down with him to understand what it’s been like to be on the other side of a digital PR outreach email. Do they, were they pitched to you?

Pitching 62

Pitching Energy Journalism Newspapers 62

Sword and the Script

JANUARY 19, 2016

To that end, I can promise readers three things: This post recommends a manageable number of tools to try four tools, I use each one on a daily basis and these truly provide a digital PR edge. . When Twitter empowered engineers to make customer experience decisions, it sent me scrambling to find a way to see share counts.

Digital PR 60

Digital PR Tools SEO Web 60

Buzzstream

SEPTEMBER 30, 2021

This means that if your idea within engineering explores women in STEM and touches on one of those topics listed, it’s likely to be more successful than if it didn’t because we can see the audience engaging with these things. It’s fair to say that we aren’t going to solve world issues with digital PR campaigns alone.

Digital PR 71

Digital PR How To Reddit Engineering 71

5W PR

FEBRUARY 1, 2021

The previous year was an ideal time for a leap into digital PR strategies and tactics for brands and corporations, such as search engine optimization, social media platforms, and automation, among the many available tools.

B2B 88

B2B Trends Publicity Engineering 88

5W PR

APRIL 8, 2021

Although press releases themselves have greatly changed through the years, especially when companies realized the importance of digital marketing, they’re still incredibly useful and beneficial. No Sales Pitch. A press release is not a competition in prose writing. It is far more important to be clear, factual and informative.

Engineering 128

Engineering Writing Social Media Report 128

Buzzstream

SEPTEMBER 25, 2024

However, they join forces for their very successful PR podcast, We Earn Media. Britt also runs the Digital PR Explained podcast. Britt and Jaclyn interview journalists and PRs from across the media landscape, amassing many insights into the pitch process. All these new people into digital PR.

Media 77

Media SEO Pitching Digital PR 77

5W PR

JUNE 6, 2022

That’s why when a company is creating a pitch it should make sure that that pitch is going to be sent out to the right journalists that are relevant to the industry or the topic that’s being discussed in it. Digital PR. Disinformation.

Trends 88

Trends Data SEO Consumer 88

Buzzstream

AUGUST 28, 2024

Media databases can be a valuable tool in any digital PR toolkit. Yet, despite their shortcomings, most digital PR agencies that use BuzzStream utilize a media database. Yet, despite their shortcomings, most digital PR agencies that use BuzzStream utilize a media database. What Do the Experts Say?

Media 62

Media Reddit Digital PR Tools 62

Rock the Status Quo

JUNE 30, 2015

If you do anything in the digital space – PR, content marketing, search engine optimization, social media – the one thing that matters most is experience. In our increasingly content-driven world, and especially in PR, great writing abilities fuel career success. Enter multitasking! Brilliant, even.

LinkedIn 100

LinkedIn Brand Branding SEO 100

Buzzstream

AUGUST 12, 2024

For instance, here it is helping me find data sources for a city study , a very popular digital PR campaign strategy. for Writing a Pitch PressPal is an AI-powered tool from MuckRack. It uses AI to write pitches based on a simple prompt. It also provides you with relevant journalists to pitch. (I PressPal.ai

Tools 62

Tools Pitching Google Digital PR 62

Buzzstream

JANUARY 21, 2025

I have been hypothesizing about how employing more digital PR will increase the likelihood of getting your brand mentioned in an LLM (see link building in 2025 ), but I have yet to find a compelling study to back it up. Those are the ones you should be writing to and engaging with, not LLMs, search engines, and other machines.

Data 71

Data Local Groups Corporate 71

Sword and the Script

FEBRUARY 29, 2020

Most of what I did wasn’t a secret: I read what reporters wrote before pitching, developed subject lines that got my emails opened, and use a strong lede in all my pitches. There was one aspect of my success that was different: I wrote long pitches. This is contrary to 99% of all PR advice that says short emails are best.

Content Marketing 79

Content Marketing Study Analysis Marketing 79

Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

Google 71

Google Infographics Pitching Resources 71

Rock the Status Quo

MAY 18, 2015

If you put a search engine to work with keywords that narrow the field, such as “find a speaker” or “be a speaker” plus your city, state and/or industry – an assortment of readily available speaker directories should pop up for you to sort through. .” Follow up with an email pitch.

Publicity 100

Publicity Trade Shows Google Twitter 100

Buzzstream

MARCH 26, 2025

I’m just gonna find the top 100 websites that I wanna get links on and it’s gonna be obviously Search Engine Journal, search Engine lands SE Roundtable. There’s so many parallels I’d say to like the digital PR side of things, the PR side of this industry. We’re selling SEO software.

Brand 62

Brand Branding SEO Data 62

Sword and the Script

AUGUST 13, 2019

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. 1) February 18, 2014: Enter GTCR .

Technology 14

Technology Company Software Marketing 14

Buzzstream

MAY 16, 2024

And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. Some simply buy links on large guest posting directories, and others pitch quality content to get published on an external site. The approach will not work.

Blogging 62

Blogging Google Writing SEO 62

Buzzstream

APRIL 25, 2024

Search Engine Journal has a great breakdown of this topic.) For instance, social media marketing is still digital marketing, a space we play in. If I saw more link building or digital PR terms, this would be even better. Craft Your Pitch First, click on the Sequences tab in the top navigation bar.

Brand 62

Brand Branding How To SEO 62

Buzzstream

MARCH 12, 2025

Any former journalist who has leaped into digital PR immediately gets my attention. The first half is about her journey as a journalist into PR. The second is where we get some tactical information about pitch strategy, email crafting, and media list building. I had commerce engineering. Digital PR.

Digital PR 62

Digital PR Agency Journalism Pitching 62