Scott Public Relations

JANUARY 24, 2019

But that is changing in the modern era of digital PR. Several key metrics to keep track of were highlighted by Ilana Plumer in her article “ 6 metrics to track when measuring digital PR.”. Coordinate your social media and PR strategies to take full advantage of this opportunity.

Publicity 45

Publicity Insurance Insurance Healthcare 45

5W PR

NOVEMBER 25, 2019

When one hears the word “Geico,” they’re likely to immediately remember a chance to save 15% or more on car insurance. The stories of customer care supervisors, flight attendants and pilots alike all battling the same disease was a powerful message, and humanising for the Delta Air Lines brand.

Strategy 88

Strategy Marketing YouTube Airlines 88

Buzzstream

AUGUST 16, 2024

For instance, here’s a story from Axios Texas that covers Texas car insurance rates: When I click on the journalist’s name, I am taken to a bio page to evaluate for fit. In my years working in digital PR, I’ve (unsurprisingly) used BuzzStream because it allows me to do everything I just mentioned.

How To 115

How To Pitching Tourism Google 115

wiredPRworks

JANUARY 13, 2022

She is a co-author in two best-sellers, “Success Secrets of the Social Media Marketing Superstars” LinkedIn expert and “Success Secrets of the Online Marketing Superstars” digital PR expert.

Strategy 52

Strategy Insurance Insurance Training 52

Communications Conversations

JANUARY 13, 2017

I’ve transitioned from a more traditional senior PR specialist role to a senior PR specialist for digital and social engagement. In this role, I’m really focusing on building our digital PR capabilities. Historically, health insurance companies (like many areas of health care) are very B2B focused.

Insurance 60

Insurance Insurance Social Media Corporate 60

Buzzstream

JANUARY 22, 2025

You’ve also got stuff like insurance, right? So, the insurance niche is very competitive, including life insurance and stuff like that. It’s just e-commerce on insurance, and that also for a link-building agency is sort of like SEO agencies as well. Or maybe you’re a local insurance company.

Engineering 62

Engineering SEO How To Google 62

Buzzstream

JANUARY 29, 2025

Before Robbie Mann was doing digital PR, he was a journalist breaking major news, like the first COVID case in the UK. I was lucky enough to get to sit down with him to understand what it’s been like to be on the other side of a digital PR outreach email. Don’t miss this one! Tell me a little bit about that.

Pitching 62

Pitching Energy Journalism Newspapers 62

ZudePR

FEBRUARY 5, 2019

The average payout for mis-sold payment protection insurance is £2,000, and don’t think cos you’re Captain Sensible and wouldn’t have dreamed of insuring for something that probably wasn’t going to happen, that you don’t have PPI. “PPI stands for payment protection insurance.

Banking 72

Banking Insurance Insurance Policies 72

Buzzstream

FEBRUARY 27, 2024

They included both films and TV series shot in these locations but excluded film studios from the data. == About GoCompare.com GoCompare.com is a comparison website that enables people to compare the costs and features of a wide variety of insurance policies, financial products and energy tariffs.

Pitching 83

Pitching Writing Film How To 83

Buzzstream

OCTOBER 30, 2024

This is the data-driven digital PR approach at work. There are no surprises here. These reports and many older ones seem to make up the primary link acquisition strategy, driving the organic growth you see below. Traffic quickly decreases around the June Spam Update, but it jumps back up, so it might be a fluke. referring domains.

Analysis 114

Analysis SEO Data Software 114

Buzzstream

NOVEMBER 13, 2024

Her approach to digital PR is highly personalized and highly strategic. PRs who take the personalized approach typically get the most out of BuzzStream.) I initially wanted to talk with Olivia because she does not take a “one-size-fits-all” approach to digital PR. Olivia: Yeah.

Digital PR 62

Digital PR SEO Pitching Strategy 62

Buzzstream

OCTOBER 16, 2024

Vince: Yeah, so you all may know Thea from the PR Insider newsletter Which is a great resource for anyone in the PR space. I highly recommend checking it out and subscribing I’ll put a link in the show notes The you have been around in the digital PR space for a bit here. It’s having to pay for insurance.

Viral 62

Viral LinkedIn Insurance Insurance 62