Buzzstream

DECEMBER 15, 2021

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

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Digital PR Data Survey Construction 83

Buzzstream

JANUARY 7, 2025

With interest in digital PR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025.

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Digital PR Report SEO Data 62

The Resolution Blog

OCTOBER 13, 2015

Everyone in our team has been trained to become the digital PR executives they are today - with diverse backgrounds that go from journalism to music production to acting. Our English digital PR team works in-house, altogether sitting side by side in our office in the Northern Quarter, here in Manchester.

Digital PR 120

Digital PR Creativity Travel Media Relations 120

Buzzstream

DECEMBER 30, 2024

One of my favorite examples is when KFC ran out of chicken in 2018 and published this full-page ad apologizing for it: In digital PR, reactive PR campaigns typically pitch quotes, data, or new stories to journalists that tie into a trending topic or news event. Think of it as adding something new to a trending story.

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Pitching Trends Google Data 62

The Proactive Report

NOVEMBER 21, 2022

Rosetta Stone had always marketed their language courses to people who wanted to learn another language for practical reasons: doing business in another country or foreign travel. Finding a New Direction. Some people do it just to be considered urbane and cool.

Social Media 162

Social Media Media Analysis Comparison 162

Buzzstream

SEPTEMBER 3, 2024

Building on that, Muck Rack’s 2024 State of Journalism report found that journalists mainly reject pitches because they are irrelevant. Cision’s State of Journalism survey found that “pitches that sound like marketing brochures” are one of the top ways to lose favor with journalists.

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Pitching How To Digital PR Data 126

Buzzstream

AUGUST 16, 2024

For example, if I wanted to find a journalist who writes about Italy travel tips. MuckRack’s State of Journalism report found that lack of relevancy is why journalists reject pitches. For instance, Daniel Hall is a rural tourism reporter for ChronicleLive, the Chronicle, Journal, and Sunday Sun. The editors would be after that.

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How To Pitching Tourism Google 115

Buzzstream

SEPTEMBER 18, 2024

I didn’t know Darren Kingman before chatting with him , but I loved the work he produced at Root Digital , his UK-based digital PR, SEO, and content marketing agency. If you’re transparent in your methodology, Then you’re kind of appealing to the investigative journalism side of what a journalist does.

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Creativity Digital PR Data Pitching 117

Buzzstream

MARCH 12, 2025

Any former journalist who has leaped into digital PR immediately gets my attention. So I had like a journalism line. I could have ended up in any way, but I got an offer from, um, but when the first office I got was from a journalism university in Australia, um, called RMIT, which is based in Melbourne. I had economics.

Digital PR 62

Digital PR Agency Journalism Pitching 62

Buzzstream

MAY 16, 2024

And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. Regarding our boating rental site, we can argue that travel is a relevant industry (you might rent a boat to travel). I’ll be blunt: they are never good.

Blogging 62

Blogging Google Writing SEO 62

Buzzstream

JUNE 16, 2021

That Digital PR Campaign has been done before – can you do it again? This post originally started out as a talk called Difficult Second Album Syndrome which I gave at Drink Digital earlier this year. Then, you’ll also need to do a little extra work to see if those conditions are still alive and well in journalism today.

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Digital PR Film Instagram Writing 160

Buzzstream

APRIL 13, 2025

This aligns with our State of Digital PR report , where measuring impact was the most challenging aspect. Weve repeatedly seen that earning links to top-funnel or mid-funnel assets like newsworthy data journalism campaigns or robust evergreen guides naturally attracts and scales backlinks from authoritative publishers.

Report 62

Report Trends SEO Measurement 62

ZudePR

JUNE 6, 2016

The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). On distraction-fighting habits) Writing my goals in my journal daily.

Writing 114

Writing Social Media SEO Blogging 114

Buzzstream

DECEMBER 18, 2024

According to our State of Digital PR report, 92.5% of digital PRs respond to expert commentary requests as part of their marketing mix. Should US PRs even consider this strategy? For one thing, Digital PR expert Mark Rofe pointed out that Scottish journalist Sarah Ewing started the hashtag #journorequest in 2008.

Study 71

Study Data Digital PR Reddit 71

Buzzstream

NOVEMBER 6, 2024

Most digital PR and link building strategies leverage email outreach. To pitch expert quotes, I signed up as a journalist: Then, after filling in my profile and adding some focus areas (I chose “digital marketing and SEO”), I found the query database. Remember how Men’s Journal and Sports Illustrated got in trouble for this ?)

How To 71

How To Pitching SEO Digital PR 71

Buzzstream

NOVEMBER 13, 2024

Her approach to digital PR is highly personalized and highly strategic. PRs who take the personalized approach typically get the most out of BuzzStream.) I initially wanted to talk with Olivia because she does not take a “one-size-fits-all” approach to digital PR. Olivia: Yeah. I can do that.

Digital PR 62

Digital PR SEO Pitching Strategy 62

Buzzstream

APRIL 13, 2025

This aligns with our State of Digital PR report , where measuring impact was the most challenging aspect. Weve repeatedly seen that earning links to top-funnel or mid-funnel assets like newsworthy data journalism campaigns or robust evergreen guides naturally attracts and scales backlinks from authoritative publishers.

Report 62

Report Trends SEO Measurement 62