Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach.

Digital PR 161

Digital PR Tools Pitching Film 161

Buzzstream

NOVEMBER 10, 2020

Pitches can make or break a PR campaign. You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. Photoshop and crop holding images for the website and social media. It’s as simple as that.

Pitching 164

Pitching Writing Digital PR How To 164

Buzzstream

NOVEMBER 21, 2024

Finding great digital PR examples , campaigns and resources takes a lot of work and time. I want the PR insider to be something that everybody can use, from somebody who’s still in university doing a PR degree to a head of PR role or PR director.” Also See: Pretty Little Marketer. Why Subscribe?

Digital PR 62

Digital PR SEO Web Resources 62

Cision

JULY 28, 2015

For PR firms, social media monitoring has become an essential part of a successful agency’s offering. But without the right tools, it’s impossible to scale media monitoring services as the business grows. Natalie spent three hours each day monitoring social media for clients. “I I just couldn’t keep that up,” she says. “It

Media 120

Media Viral Newspapers Digital PR 120

Buzzstream

JULY 10, 2024

I met Digitaloft’s founder, James Brockbank, at their Digital PR Summit in Manchester. With his deep SEO background, he can explain technical aspects like Google’s patents while still naturally integrating that into his agency’s digital PR and content strategy without it feeling forced. We are, mate.

Digital PR 98

Digital PR SEO Google Travel 98

Buzzstream

JANUARY 16, 2025

Embryo is an award-winning digital marketing agency based in Manchester, offering multi-channel services from Digital PR, Paid Social, PPC, SEO to Affiliates. Duplicate templates to A/B test subject lines to help see the messaging that lands most with the media.

Digital PR 62

Digital PR Creativity Pitching Automotive 62

PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example.

Digital PR 77

Digital PR Viral Creativity Examples 77

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Prowly

FEBRUARY 18, 2025

Unlike advertising, which relies on paid media channels, PR campaigns focus on earning media coverage, building relationships with media professionals and target audiences, and influencing public perception through engagement and storytelling. The end result is (ideally) an increase in revenue as well. . #1

Examples 104

Examples How To Product Launch Print 104

Buzzstream

SEPTEMBER 11, 2024

However, it also comes with the unique challenge of delivering results in digital PR on a lean budget. Tips for Doing Digital PR on a Low Budget Based on our chat, here are some great tips for doing digital PR on a small budget. Tip: We have a whole post on building media lists for free. Amelia: Yeah.

Digital PR 87

Digital PR Travel Data SEO 87

The Proactive Report

NOVEMBER 1, 2022

A negative news story can get published online and go viral in minutes, spinning out of control and triggering a PR crisis before an organization even has time to contemplate its response. Here are some challenges your PR team should be ready to deal with in 2023: Social Media. Fake content.

Communications 130

Communications Social Media Employee Crisis 130

Buzzstream

JANUARY 7, 2025

With interest in digital PR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025.

Digital PR 62

Digital PR Report SEO Data 62

Buzzstream

APRIL 4, 2024

However, for link builders and digital PRs , reporting that one extra link can significantly impact relationships with stakeholders. In my time with Siege Media, I developed a stepwise approach that can find your coverage even in the deepest caverns of the web. So here are my six ways to find media mentions from your campaigns.

Digital PR 62

Digital PR How To Media Google 62

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

5W PR

SEPTEMBER 19, 2023

This has ushered in a new era where traditional PR strategies coexist and interact with innovative digital techniques. Navigating this evolving landscape of digital PR requires a keen understanding of the opportunities and challenges that the digital age presents.

Viral 78

Viral Digital PR Storytelling Reputation 78

Buzzstream

DECEMBER 30, 2024

One of my favorite examples is when KFC ran out of chicken in 2018 and published this full-page ad apologizing for it: In digital PR, reactive PR campaigns typically pitch quotes, data, or new stories to journalists that tie into a trending topic or news event. He explains it in detail in our reactive PR podcast discussion.

Pitching 62

Pitching Trends Google Data 62

The Proactive Report

DECEMBER 26, 2022

By Cokey Falkow, Content Strategist for Meritus Media. Social media listening can provide invaluable insights when it comes to telling the story of your brand. PR has gone digital because the world has done so, and it is easier than ever to uncover stories that will get traction. And it should move them emotionally.

Video 162

Video Film Facebook Social Media 162

Buzzstream

SEPTEMBER 30, 2021

Over the past 18 months, the media has been consistently busy, over crowded and competitive and it shows no sign of slowing down. Think of this as a kind of ‘natural selection’ for ideas so that you’re left with the ones that are going to have a positive impact on search visibility and ultimately get cut through within the media. #1

Digital PR 71

Digital PR How To Reddit Engineering 71

Sword and the Script

APRIL 2, 2024

And now onward with this month’s PR Tech Sum. >>> Sword and the Script Media can help with B2B marketing, PR and social media. sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He Users can track and share media mentions on the go. Reddit data.

Reddit 183

Reddit Software B2B Technology 183

Buzzstream

SEPTEMBER 4, 2024

In this episode, I spoke with Hana Montgomery , the founder and managing director of the digital PR agency Shout Bravo. I met Hana at Brighton SEO , and she gave a great talk about running global digital PR campaigns and earning links internationally. Is it changing digital PR? They get it wrong.

International 62

International Internal Digital PR Course 62

Lauri Pehar Borsh

APRIL 30, 2014

One of the advantages of using social media networks for creating new business opportunities is the ability to share great information without having to rely solely on the traditional sales pitch approach. Good information is the lifeblood of social media networking.

Social Media 83

Social Media Pitching Media LinkedIn 83

PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example.

Digital PR 48

Digital PR Viral Creativity Examples 48

Buzzstream

SEPTEMBER 25, 2024

However, they join forces for their very successful PR podcast, We Earn Media. Britt also runs the Digital PR Explained podcast. Britt and Jaclyn interview journalists and PRs from across the media landscape, amassing many insights into the pitch process. Hello to you both. I’m loving it.

Media 77

Media SEO Pitching Digital PR 77

Presspage

OCTOBER 24, 2023

However, the rise of the digital era is upending these traditional perceptions. With the advent of social media, online reviews, and instant news dissemination, PR’s role has undergone a significant transformation. In today's dynamic digital landscape, the value of a positive online presence cannot be overstated.

Analytics 78

Analytics Digital PR Storytelling Local 78

Buzzstream

OCTOBER 23, 2024

Digital PR and PR, in general, are huge parts of this because they can help build brands with significant coverage and exposure. It’s an excellent conversation for SEOs, digital PRs, and agency leaders. When I was at Siege Media, we did link-building and digital PR assets with some of those brands.

SEO 62

SEO Study Branding Brand 62

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by David Meerman Scott. by John Williams.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Lauri Pehar Borsh

APRIL 30, 2014

One of the advantages of using social media networks for creating new business opportunities is the ability to share great information without having to rely solely on the traditional sales pitch approach. Good information is the lifeblood of social media networking.

Social Media 60

Social Media Pitching Media LinkedIn 60

5W PR

APRIL 8, 2021

Communication has been dramatically changed by social media. With companies still trying to figure out the best way to utilize the power of social media platforms, one of the most well-known marketing tools has transformed its original purpose. Why is a solid opening essential to having media outlets pick up your press release?

Engineering 128

Engineering Writing Social Media Report 128

Prohibition

FEBRUARY 2, 2023

Instead of being able to not only predict viral content, soon TikTok creators will be instrumental in creating trending videos and ranking organic content. If you’d like to know more, we’re also running a webinar on how to integrate TikTok into your PR strategy or feel free to contact us today !

Trends 62

Trends SEO Viral Social Media 62

Axia PR

JANUARY 21, 2024

Solo Stove and Snoop Dogg’s $60 million successful partnership proves strategic influencer marketing creates viral moments and quantifiable value. Known widely for his love of cannabis, Snoop's statement sent shockwaves across social media.

Viral 62

Viral Marketing Social Media Company 62

Buzzstream

AUGUST 28, 2019

At Fractl, we found that on average, our dataset-based projects produce about 14 more media stories than our survey-based campaigns. Social Media Content Analysis. As marketers, we know the importance of social media in understanding more about our audience and increasing awareness of our brands and services. . With more than 1.9

Survey 98

Survey Comparison Data Analysis 98

Prohibition

FEBRUARY 27, 2025

Most recently, this unwavering dedication to activism saw the brand go viral on TikTok. Following one of their bold political statements, consumers took to social media to express their support let’s just say you couldnt get Ben and Jerrys anywhere! This is what sets them apart and keeps their audience engaged.

Viral 62

Viral Ethics Consumer Trends 62

Buzzstream

MAY 2, 2024

I knew of Nate Matherson’s previous work with LendEDU because I used to do a lot of work in the personal finance industry when I was with Siege Media. We’ve got a couple of different tools for social media. What should digital PRs know about internal linking? User journeys and conversions across your website.

International 118

International Internal Insurance Insurance 118

Prohibition

JANUARY 31, 2023

Social listening might sound like it’s just a social media tool – but it is much more powerful than that! Social media listening analyses online conversations to identify what’s being said about a brand across various digital platforms. Reactive PR This means being reactive to what is trending in the media.

How To 62

How To Analysis Comparison B2C 62

Lauri Pehar Borsh

AUGUST 12, 2015

The simplest truth for business owners to remember is that they must invest in their brand (as well as their personal professional brand) before they invest time and money into gaining media attention. You do not have to become a viral sensation to be successful! You have not researched the media. Build a social media following.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Lauri Pehar Borsh

AUGUST 12, 2015

The simplest truth for business owners to remember is that they must invest in their brand (as well as their personal professional brand) before they invest time and money into gaining media attention. You do not have to become a viral sensation to be successful! You have not researched the media. Build a social media following.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Prohibition

MARCH 15, 2023

When considering a social media strategy, video is likely to be front of mind. However, using video for your PR campaign may not be the first thing that comes to mind – but that shouldn’t always be the case. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia.

Video 62

Video Case Study Sports Creativity 62