Buzzstream

MARCH 5, 2025

Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digital PR and link building, I thought Id start sharing them in the newsletter. After getting some great feedback from readers, I recently started expanding it to include tips from other digital PRs and link builders in the game.

Digital PR 62

Digital PR Pitching Study Google 62

Agility PR Solutions

JULY 9, 2020

Working in PR is stressful enough, especially for junior staffers, without being tripped up by the many terms and phrases batted around the office. Consequently, Elstree, UK-based Reboot Digital PR Agency conducted a survey of British practitioners to […].

Digital PR 148

Digital PR Survey Agency Industry 148

Buzzstream

JANUARY 15, 2025

I’ve been looking to speak with more in-house brands who have had success with digital PR. I looked to Chris Lewis , the Associate Digital PR at Launch Potato because he works on several brands under the Launch Potato umbrella. A lot of our digital PR content has to do with personal finance and money.

Viral 62

Viral Digital PR Pitching Data 62

The Proactive Report

MARCH 16, 2016

It was rated the most effective and one of the easiest digital PR & marketing tactics in the recent Ascend2 Survey. The survey tapped into 275 marketers ( 66% in the BtoB field) for insights on their goals, strategies tactics and challenges with digital marketing. Email wins yet again. Social Media.

Digital PR 113

Digital PR Marketing Survey Training 113

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. The digital PR team’s doing it, and other agencies are doing it. I want to start integrating AI processes into digital PR again. That’s how it all started.

Digital PR 62

Digital PR How To Analysis Tools 62

Buzzstream

SEPTEMBER 27, 2024

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals. This tip comes from Bri Goodwin, Digital PR Manager at Journey Further.

Digital PR 118

Digital PR Pitching Radio Google 118

Rock the Status Quo

AUGUST 11, 2014

” In it, Woodall shares a few details from the recently-released 2014 BusinessWire Media Survey that are worth noting, mainly because so few online newsrooms actually include many of the items mentioned. Digital PR' Comments I expanded on this a bit more on LinkedIn –. by CarrieMorgan.

How To 242

How To Survey Resources Social Media 242

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. More education and training needed to acquire digital PR skills.

Training 119

Training Digital PR Media Training Education 119

The Proactive Report

MARCH 16, 2016

It was rated the most effective and one of the easiest digital PR & marketing tactics in the recent Ascend2 Survey. The survey tapped into 275 marketers ( 66% in the BtoB field) for insights on their goals, strategies tactics and challenges with digital marketing. Email wins yet again. Social Media.

Digital PR 100

Digital PR Marketing Survey Training 100

Stephen Waddington

DECEMBER 2, 2019

In the past 12 months digital PR has seen investment in content and paid social media but cuts in SEO and social listening. It’s hard to unpick a clear story from the PRCA’s Annual Digital PR and Communications Report. Digital PR moves fast as Danny Whatmough, chair of the PRCA Digital Group suggests in his introduction.

Digital PR 78

Digital PR Report Communications Crisis Management 78

Sword and the Script

DECEMBER 3, 2024

>>> Need an extra pair of experienced helping hands with B2B marketing or comms?

Software 176

Software Measurement B2B Training 176

Buzzstream

AUGUST 28, 2019

Then, the thought hits you: “Why not just survey people?”. Surveys can be an appealing option to meet your content creation goals, but there are other successful types of content you can produce that will also meet your content goals and help you diversify the type of content you’re creating. Experimental Content. Conclusion.

Survey 98

Survey Comparison Data Analysis 98

5W PR

APRIL 12, 2025

Recent studies show that 73% of water park visitors research destinations online before visiting, making digital PR initiatives more important than ever. This addition reduced perceived wait times by 40% according to guest surveys. Social media integration with AR features has proven particularly effective.

Trends 78

Trends Strategy Publicity System 78

Buzzstream

JUNE 15, 2020

50% of surveyed entrepreneurs implemented digital PR practices in their business. Over half of entrepreneurs reported handling their business’s digital PR efforts. . 68% of entrepreneurs planned to increase spending on digital PR over the next five years. Implementing Digital PR.

Digital PR 62

Digital PR Survey SEO Employee 62

Buzzstream

JANUARY 15, 2024

Using the right tools will make or break your digital PR campaign, and our digital PR agency is using the powerful suite of tools provided by BuzzStream to revolutionize and constantly experiment with our approach to outreach, digital PR, and link building more generally.

Case Study 83

Case Study Digital PR Study Tools 83

The Proactive Report

MAY 1, 2017

At the PR News Measurement conference last week in Washington DC I was disappointed to discover that 70 percent of the attendees surveyed prior to the event had not heard of the Barcelona Principles. Katie Paine got the same result in an informal survey of attendees at the 2017 PRSA Northeast District Conference, PRXNE.

Measurement 133

Measurement Analytics Survey Google 133

Sword and the Script

APRIL 1, 2025

82% of PR pros use generative AI for tasks like brainstorming. About half (49%) of respondents surveyed by BuzzStream invest between $5,000 and $20,000 per month on digital PR. * * * Heres the list of companies Im watching and heres how to get on my radar if you are a vendor.

Software 159

Software Pitching SEO Tools 159

Buzzstream

JUNE 5, 2024

The term digital PR means different things depending on who you ask. We even had an entire podcast episode devoted to the differences between digital PR strategies US and UK with Rise at Seven’s Will Hobson. Some people refer to digital PR as content-led link building. But there is a lot more to digital PR.

Digital PR 62

Digital PR Examples Strategy Survey 62

Buzzstream

DECEMBER 15, 2021

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

Digital PR 83

Digital PR Data Survey Construction 83

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Cision

JANUARY 10, 2018

A Bloom Group survey found that 9 out of 10 customers agreed that their opinion of a business was positively impacted when it showed their expertise through thought leadership in their field. Pratik Dholakiya is the Co-Founder of E2M , a full service digital marketing agency and PRmention , a digital PR agency.

Branding 254

Branding Brand Web Content Marketing 254

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. However, there are some interesting indications.

Digital PR 60

Digital PR Training Report Social Media 60

Buzzstream

NOVEMBER 21, 2024

Finding great digital PR examples , campaigns and resources takes a lot of work and time. Our State of Digital PR survey reported content ideation as the most challenging part of digital PR. Since Iona and Annie—both PR experts—curate this list, I feel confident they are assembling the best campaigns.

Digital PR 62

Digital PR SEO Web Resources 62

Buzzstream

JUNE 14, 2024

Digital PR can help rankings, organic traffic and more. The term digital PR may differ slightly depending on who you ask. We recently discussed the differences between US and UK digital PR with Rise at Seven’s Will Hobson on our podcast. How Does Digital PR Help SEO? More on that later.)

SEO 62

SEO Digital PR Pitching Google 62

The Proactive Report

DECEMBER 9, 2022

It has just taken hours of grinding hard work, combing through surveys, interviews, research, and news material to come up with a best-guesstimate of what this audience cares about. It’s been done for years. Knowing as much as you can about your audience has always been the key to success.

Analytics 246

Analytics YouTube Analysis Data 246

Buzzstream

SEPTEMBER 11, 2024

However, it also comes with the unique challenge of delivering results in digital PR on a lean budget. Tips for Doing Digital PR on a Low Budget Based on our chat, here are some great tips for doing digital PR on a small budget. Content led, you know, digital PR. I want to get into this.

Digital PR 87

Digital PR Travel Data SEO 87

Buzzstream

JANUARY 7, 2025

With interest in digital PR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025.

Digital PR 62

Digital PR Report SEO Data 62

The Proactive Report

OCTOBER 30, 2023

In the past it has taken hours of grinding hard work, combing through surveys, interviews, research, and news material to come up with a guesstimate of what this audience cares about. And in the current climate, it’s vital to keep your finger on the pulse of your digital PR and marketing campaigns.

Trends 182

Trends Marketing Wikipedia Reddit 182

Agility PR Solutions

AUGUST 20, 2024

Digital PR is one of the hottest ways to get media mentions and grow your company’s or personal brand’s awareness among audiences.

Digital PR 105

Digital PR Survey Data Company 105

Prohibition

DECEMBER 13, 2022

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

PRSay

MAY 22, 2020

Every year, Muck Rack sends out our State of Journalism survey, when we get the chance to ask journalists of all beats and backgrounds how, when and where they want to be communicated with by PR professionals. The State of Journalism is part of our larger mission to help build stronger relationships between PR and journalists.

Pitching 179

Pitching Journalism Survey Report 179

Garrett Public Relations

MARCH 14, 2021

As businesses strive to stand out in a noisy digital environment, they’re turning to PR to help achieve those goals. Why is PR seeing a spike in popularity? The rising need to gain competitive advantage is driving the public relations market,” says a survey published by […].

Survey 180

Survey Publicity Marketing Small Business 180

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

The Proactive Report

JULY 23, 2017

DemandGen Report – 2016 Content Preferences Survey ). Get the Digital PR Tips News letter. The post 5 Ways to Improve Your Content Strategy appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. IMPROVE YOUR CONTENT STRATEGY. Your customers are reading this information online.

Strategy 149

Strategy B2C SEO Social Media 149

The Proactive Report

APRIL 17, 2017

But as fast as brands invent new ways to appeal to the digital customer, it seems that they’re not in tune with what their customers truly want. A new study by the IBM Institute for Business Value (IBV) reveals that 70 percent of the 6000 people they surveyed find brands’ digital efforts disappointing.

Branding 133

Branding Brand Digital PR Consumer 133

The Proactive Report

APRIL 6, 2021

The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago. Most PR practitioners now feel comfortable with social media, but some of the more technical aspects of digital PR still cause their eyes to glaze over.

Leadership 147

Leadership Engineering Enterprise Social Media 147

Beyond PR

MAY 12, 2017

The PR industry and SEO no longer live in two separate worlds. The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. A strong reason for PR pros to start concentrating more on SEO. The Digital and PR Evolution. Google Fred Update.

Google 64

Google Digital PR Mobile SEO 64