article thumbnail

12 Digital PR Metrics To Include In Your Reports

Buzzstream

Digital PR has a problem. According to our most recent report on the State of Digital PR , the problem is measuring impact. There are many ways to measure digital PR impact. Backlinks are the most traditional way to measure digital PR performance. Not every campaign touches every metric.

article thumbnail

5 PR Trends for 2025: The Evolving Communication Landscape

The Proactive Report

As we move into 2025, PR professionals must adapt to emerging trends that will define successful communication and brand storytelling. The PR landscape of 2025 demands professionals who are adaptive, technologically savvy, and deeply committed to authentic communication.

Trends 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Digital PR and Marketing Tends for 2023

The Proactive Report

A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. This isnot theitme for PR and marketing folk to pull back. These six Digital PR and marketing trends can help you thrive in 2023. 2023 is right around the corner.

article thumbnail

The New Digital PR Playbook: Beyond Backlinks, Toward Influence & Impact

Prowly

What is digital PR and does it need a rethink? However, now digital PR efforts are strong on mixing an SEO strategy focused on link building with actions that yield influence and online visibility. an effective digital PR strategy recognizes that the questions should be, "Did we change the conversation?"

article thumbnail

Unpacking Siege Media’s New Digital PR Approach w/ Ross Hudgens

Buzzstream

Ross and Emily Campbell-Snidal , their VP of Content Marketing, recently released a podcast explaining their new “product-led digital PR” approach. You can check out their original conversation about product-led digital PR on their blog. It’s truly good content, digital PR.

article thumbnail

50+ Brand New Digital PR Statistics For 2025

Buzzstream

And as youll see, digital PR is building interest fast. Over the past year, BuzzStream has compiled statistics from our research on the digital PR industry. Digital PR Growth 1. There has been a 34% increase in the search term digital PR since 2020 worldwide. Google Trends ) 2.

article thumbnail

How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 259