5W PR

SEPTEMBER 19, 2023

This has ushered in a new era where traditional PR strategies coexist and interact with innovative digital techniques. Navigating this evolving landscape of digital PR requires a keen understanding of the opportunities and challenges that the digital age presents.

Viral 78

Viral Digital PR Storytelling Reputation 78

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

Prohibition

MARCH 15, 2023

When considering a social media strategy, video is likely to be front of mind. However, using video for your PR campaign may not be the first thing that comes to mind – but that shouldn’t always be the case. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia.

Video 62

Video Case Study Sports Creativity 62

Presspage

OCTOBER 24, 2023

With the advent of social media, online reviews, and instant news dissemination, PR’s role has undergone a significant transformation. In today's dynamic digital landscape, the value of a positive online presence cannot be overstated. Blogs, videos, podcasts, social media posts - each medium requires a unique strategy.

Analytics 78

Analytics Digital PR Storytelling Local 78

Buzzstream

AUGUST 28, 2019

This type of content also offers insight into viral trends and helps visualize just how messages transform and amplify. Video Content. What to watch for: Making videos too long; customize the length of the video shared based on the platform you’re using. For example, you can ask, who is using a specific hashtag the most?

Survey 98

Survey Comparison Data Analysis 98

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Prohibition

FEBRUARY 2, 2023

Instead of being able to not only predict viral content, soon TikTok creators will be instrumental in creating trending videos and ranking organic content. Paired with TikTok’s ability to appear on SERPs for branded content, it increases further search volume and brand awareness.

Trends 62

Trends SEO Viral Social Media 62

Buzzstream

MARCH 26, 2025

There’s so many parallels I’d say to like the digital PR side of things, the PR side of this industry. Where it’s when you’re starting out with a client, I hear so many of the digital PR agencies talk about this. Vince Nero: I love that. Like it’s extremely rare.

Branding 62

Branding Brand SEO Data 62

Cision

AUGUST 23, 2017

Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR. However, not all of them may be the key to boost your digital PR.

Digital PR 251

Digital PR How To Small Business Analysis 251

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. You will then gain insights into what style of content (lists, videos etc.) There are also step-by-step tutorials in the form of the video on the right, or the ‘Prospecting Tutorial’ button in the bottom left corner.

Digital PR 161

Digital PR Tools Pitching Film 161

Buzzstream

NOVEMBER 10, 2020

Pitches can make or break a PR campaign. You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. Pictures and videos are very helpful to include, where possible and relevant, for several reasons.

Pitching 164

Pitching Writing Digital PR How To 164

Buzzstream

SEPTEMBER 25, 2024

Both have agency and in-house experience and work as freelance digital PRs. However, they join forces for their very successful PR podcast, We Earn Media. Britt also runs the Digital PR Explained podcast. Britt and Jaclyn provided invaluable tactical advice and inside feedback that every digital PR should know.

Media 77

Media SEO Pitching Digital PR 77

Buzzstream

MAY 19, 2022

For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. There are already a few excellent posts about emotion in viral content, like this one from Fractl , so I’m not going to rehash all of it. Foxnews shared a video compilation of the data.

Survey 90

Survey How To Reddit Pitching 90

Doctor Spin

JANUARY 30, 2025

Why wont YouTube show all of Peter McKinnons videos to his subscribers? Still, its not uncommon for McKinnons regular videos to acquire a few hundred thousand views. YouTube tests each new video using the single content algorithm. However, going viral is still just as possible for anyone. Need PR help?

Viral 52

Viral YouTube Social Media Course 52

Buzzstream

NOVEMBER 13, 2024

Her approach to digital PR is highly personalized and highly strategic. PRs who take the personalized approach typically get the most out of BuzzStream.) I initially wanted to talk with Olivia because she does not take a “one-size-fits-all” approach to digital PR. Olivia: Yeah. What would you say?

Digital PR 62

Digital PR SEO Pitching Strategy 62