Onclusive

MAY 10, 2018

. “One app I highly recommend is called SignEasy which, as its name suggests, makes it easy for you to sign documents via phone or tablet,” says Sarah Rose Attman, who launched her own PR firm two years ago. “In our world of getting-shorter-all-the-time attention spans, pictures (videos, infographics, etc.)

Storytelling 230

Storytelling Technology Tools Infographics 230

Rock the Status Quo

NOVEMBER 19, 2014

It also isn’t just limited to slide decks; you can upload videos, infographics, images, and documents. It also now has Haiku Deck design software on the SlideShare website, instead of separately only for iPad users, so it has a fantastic resource to CREATE a slide deck, if you don’t have any.

Content Marketing 186

Content Marketing How To Marketing LinkedIn 186

Beyond PR

APRIL 26, 2017

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities.

Infographics 72

Infographics Branding Brand Video 72

Cision

SEPTEMBER 7, 2016

Here, you can find ebooks, infographics, webinars and templates to help you: Grow blog traffic. The cost: HubSpot’s repository of information is free, but you may need to give them your email address to access certain documents. Create a social media content calendar. Design a website. Develop appealing slide presentations and more!

Resources 120

Resources Marketing Small Business eBook 120

Bad Pitch Blog

MARCH 22, 2010

1) Infographic: USA Today was the first to own the infographic because snappy visuals help show the news instead of simply telling it. At the root of all the drama this little document creates is the fact that content quality, not content format, is the real issue. :: Originally posted on Strategic Public Relations.in

Infographics 98

Infographics Energy YouTube Mobile 98

Solo PR Pro

APRIL 11, 2017

The infographic below shows that this year, B2B and B2C marketers will create more content than in the previous year with the majority planning to use content marketing as an ongoing, rather than campaign strategy. Content Marketing Statistics Infographic is provided by Point Visible.

Infographics 40

Infographics Content Marketing Trends B2C 40

The Proactive Report

OCTOBER 19, 2015

Working with documents. Project Collaboration: We’re creating material like articles, press releases, images, videos and infographics (or you should be!) Working with documents : Digital documents are the backbone of the modern workplace. Project collaboration. Attention management. Communication.

Communications 100

Communications Training Web Analytics 100

Stephen Waddington

SEPTEMBER 4, 2018

Frequently over used and abused because of the perceived low cost and ease of automation Graphics – information communicated via visual design; infographics are frequently used as a visual way of presented data Podcasts and video – an audio and/or visual means of communication that is frequently educational or informational.

How To 113

How To Media Print Infographics 113

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand. Evolution and History of Media Kits. Creative Media Kit Ideas.

How To 176

How To Media Guidelines Pitching 176

ISEBOX

SEPTEMBER 29, 2016

That’s because the standard on the internet for anything that shall catch our attention is that it at minimum, must include an image, but for the most part it includes some sort of combination of multimedia – images, documents, videos and audio. It makes good sense. Our brains process images faster than it processes text.

Infographics 70

Infographics Comparison Energy Video 70

5W PR

NOVEMBER 19, 2021

Some sources found to be valuable for generating content marketing ideas, include: Document customer’s responses and questions and respond to their posts or write e-books responding to their questions. White papers, webinars, infographics, and case studies are also widely used.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Contently - Strategy

AUGUST 23, 2024

That’s a lot to rest on the shoulders of a single powerhouse document! Depending on your audience and goals, a long-form blog post, a video, or an infographic may be more appropriate. Lastly, whenever a new team member joins, this document can become a key point of reference to help them get up to speed.

Strategy 69

Strategy SEO Infographics Meeting 69

Cision

FEBRUARY 5, 2016

Text, video, illustration, slideshow and infographics are all formats to explore and consider. Voice and tone – Match the tone in which the publisher speaks, whether that is informational, technical, humorous, etc. Format – The same content can be published in different formats, depending on the audience and the publication.

Advertising 120

Advertising Advertising Journalism Content Marketing 120

PRSay

JUNE 11, 2021

A great example of this was our “COVID is Not the Flu” infographics, which reached over 20 million users on Facebook alone. In January 2020, we published a news release on FDA documents revealing inadequate monitoring of a key program to promote safe opioid use.

Publicity 158

Publicity Social Media Report Fashion 158

The Resolution Blog

JANUARY 24, 2020

You can create a document (or an infographic like the one below) that outlines what kind of content fits into each sentiment analysis category. What kind of coverage would get a 10 on the scale and what would get a 1? It’s also important to consider how you’re going to keep consistency the same over time and across team members.

Analysis 156

Analysis Measurement Government Examples 156

Rock the Status Quo

FEBRUARY 23, 2015

If you haven’t documented your 2015 strategy yet, impress your c-suite by using these free Content Marketing Management Toolkit templates that evolved from a Smart Insights – Hubspot collaboration. Download The Essentials of a Documented Content Marketing Strategy: 36 Questions to Answer here. It’s a keeper.

eBook 100

eBook Digital PR Handbook Content Marketing 100

Contently - Strategy

SEPTEMBER 18, 2024

Or, maybe your team just needs richer documentation and brand standards, so everyone is rowing in the same direction. For example: Multimedia content: Videos, infographics, podcast An estimated 3.63 .” Is now the time to redefine your brand or bring new ideas to the table to present a creative but unified new front?

Content Marketing 101

Content Marketing Creativity Marketing eBook 101

ISEBOX

OCTOBER 6, 2016

Success with healthcare PR means incorporating attention-grabbing fonts, rich images, engaging video and story-telling infographics. There are other considerations of content in FDA Guidance documents, but you get the gist. Counting words won’t cut it here. But all is not lost – just follow a couple of simple rules.

Pharmaceuticals 79

Pharmaceuticals Communications Healthcare Film 79

ISEBOX

MARCH 20, 2015

In 2015, distributing press releases that include multimedia content is paramount – documents, images, video, and infographics not only need to be included, but ideally should all be released together in a multimedia news release (MNR).

SEO 70

SEO Analytics Infographics Video 70

PR Matters

AUGUST 11, 2014

Even before signing contracts and commitment to all of your workload criteria, you should all agree such documentation is essential. Don’t forget all of this should be part of your criteria of performance delivery for crisis communications. Does all of this seem too tough or excessive to demand of the agency? Well, don’t be squeamish.

Agency 124

Agency Measurement Skype Reputation 124

PR Fuel

JANUARY 10, 2021

Many journalists like to read press releases with infographics or videos, so include them here. If you have essential things that require more than one page to write about, you should release a different document. When you are cutting a document down, cut out all of the fluff. The second paragraph is where you back your claims.

Writing 76

Writing Infographics Video Interviews 76

Rock the Status Quo

NOVEMBER 8, 2015

I came across this absolutely wonderful infographic yesterday that explains different types of complainers and how best to handle them. It also doesn’t hurt to turn that planning into a written document. They’re unavoidable on social media and most of us quake in fear at the thought of handling them wrong.

Social Media 100

Social Media Media Customer Service Resources 100

ISEBOX

SEPTEMBER 8, 2016

Either a) by being a thought leader in the space you’re in (typically manifested via blog) or b) by creating content for which your audience is willing to exchange contact information (think video, infographic, document, etc.). An infographic or infovideo highlighting the benefits of the merger: awesome for today’s visual world.

Infographics 105

Infographics Software Employee Video 105

PR Fuel

APRIL 2, 2021

The purpose of press releases is to make an exciting announcement or to share important news with your audience, making social media a great place to share these documents. Infographics are another great tool to use to break up your written content. Craft a Creative Headline.

Social Media 76

Social Media Media Mobile Infographics 76

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Frederik Vincx

JULY 17, 2023

Principles of our storyselling approach Teach own learnings: Everything we learned, we documented in videos, blog posts, infographics, Build practical solutions: We built a bunch of tools and services to make life easier for our target audience.

Software 78

Software System Training Enterprise 78

Beyond PR

JANUARY 5, 2017

Infographics. Document and prepare for distribution across your brand’s key channels, which should at the very least include: Web. Here are some ideas for multimedia based content that you can infuse into your press release in order to garner more eyeballs: Photos.

Case Study 55

Case Study Study B2C Infographics 55

Sword and the Script

JUNE 12, 2018

A copy of the document that was allegedly sent to reporters included edits to the company CMO had previously suggested – but weren’t for public consumption. wrote Siftrock in a press release about being included as one of the nearly 7,000 other logos on the marketing technology landscape infographic. The edits were eccentric.

Creativity 60

Creativity Infographics B2B Corporate 60

5W PR

MAY 27, 2022

Companies can use their tools and technologies to create interesting and attention-grabbing pieces of content such as infographics and videos, that can convey information in a good way to both consumers and media outlets.

Company 88

Company Strategy Publicity Real Estate 88

Sword and the Script

JUNE 4, 2019

Candidly, I was underwhelmed by some of the top line findings (of course PR people use email and create documents), however, there were some other interesting stats if you dig through the report. Learn more: report registration page ; PR News infographic. Muck Rack polled about 800 PR pros for a survey about the state of the industry.

Software 99

Software Reddit Marketing Survey 99

ISEBOX

APRIL 27, 2016

Read the results for yourself in this handy infographic – but suffice to say, having a newsroom for your company has never been more important in a crowded content world. That’s why we recently conducted a major survey with journalists to see what it is that irks them most about corporate newsrooms. And, the findings aren’t good.

Survey 70

Survey Corporate Product Launch Writing 70

Solo PR Pro

AUGUST 15, 2017

The infographic below is a good reminder of the truth about copyright infringement. You can do this by taking your own photos, hiring a photographer, or by purchasing photos from legitimate photo sites (keep the documentation for safe keeping). Of course, the safest course is to use original copyrighted images that you own.

Infographics 49

Infographics Course Conference Social Media 49

PRSay

DECEMBER 13, 2016

That’s why creating color visuals—photographs, infographics, SlideShares, videos—is so important. Research from Xerox on the effectiveness of using color in business documents found color increases readers’ attention spans and recall by 82 percent, and increases readership by 80 percent.

How To 60

How To Survey Film Infographics 60

PR 20/20

JUNE 27, 2017

Document, in separate groups, the following: The keywords you’re ranking for in the top three spots. For each keyword, also document, if possible: Search volume. This could be optimizing the post for your target keywords and updating links and stats, or it could be changing a blog post into an infographic, or a multi-page guide.

SEO 60

SEO Engineering Blogging Infographics 60

MaccaPR

OCTOBER 5, 2015

Step 2: Document Your Content Marketing Strategy. According to annual Content Marketing Institute research, those with a documented content marketing strategy are: Far more likely to consider themselves effective at content marketing. market its recent content offer of a customer journey infographic. Step 3: Get Started.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

ISEBOX

MARCH 18, 2016

Managing a PR campaign starts with a documented strategy, built around concise goals and measurable milestones. Great PR content translates brand messages into the format journalists prefer: They’re more attracted to multimedia press releases that include video, images and infographics – rather than straight text.

Publicity 70

Publicity Enterprise Analytics Tools 70

PR 20/20

JULY 9, 2020

Templates range from social media posts to marketing collateral to infographics (and tons in between). Do you have a documented content strategy? Visuals help break up long-form content to highlight important takeaways for readers to retain. Source: Canva. According to HubSpot , only 35% of B2B marketers and 37% of B2C marketers do.

Google 90

Google SEO Trends Content Marketing 90