Ronn Torossian
JUNE 6, 2023
Investor relations (IR) is a critical component of a company’s public relations (PR) strategy. It involves managing communication and relationships with investors, financial analysts, and other stakeholders. The goal of investor relations is to provide accurate and timely information about the company’s financial performance, strategy, and prospects to investors and other stakeholders.
Axia PR
JUNE 6, 2023
In this solocast, host Jason Mudd describes how our PR firm is using AI and you could use it too to benefit your company. He discusses the five most important things to remember when working with AI in your own agency. Tune in to learn more!
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Solo PR Pro
JUNE 6, 2023
While Solo PR Pros know the value of storytelling, Lisa Gerber has made it her superpower. In her recent newsletter (you can sign up here ) she talked about the power of story. I could not stop thinking about it and am thrilled that she is allowing us to repost on the blog today. Read on for the full post. There is a buffalo on a ranch I drive by almost every day.
Agility PR Solutions
JUNE 6, 2023
In today’s fast-paced and data-driven world, businesses need access to large volumes of high-quality data to drive their decision-making processes. Data-as-a-Service (DaaS) is a cloud-based service that provides businesses with access to large volumes of structured and unstructured data for various purposes, including market research, product development, and customer analysis.
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
NewsWhip
JUNE 8, 2023
Staying Ahead of PR Crisis: Understanding Brand Reputation Through Media Monitoring In the digital age, access to online information has created new expectations for businesses to choose how they present brand messages. It requires activities such as engaging with customers, providing good customer service, and avoiding negative PR crisis to ensure a brand’s success.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Flack's Revenge
JUNE 8, 2023
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Agility PR Solutions
JUNE 4, 2023
Twitter Blue was introduced in 2021 and was originally pitched as a subscription option for users to get early access to exclusive features like editing Tweets and receiving dedicated customer support. Once Musk took over in 2022, verification was added to the package. For several months, Twitter leaned into a “Legacy Verification policy” that allowed […] The post Does your brand need a Twitter check mark?
PRSay
JUNE 7, 2023
The intersection of journalism and AI is the most important media issue of our time. You can stop reading there. But if you must continue, then let’s consider the explosive growth of generative AI technologies like ChatGPT and Google Bard. That means there aren’t any journalists — or their end-user readers — who won’t be touched by AI-generated content.
PR for Anyone
JUNE 6, 2023
Is Alexa always listening? Should you “accept all cookies” on a website? Are your photos safe on the internet? Join us as we navigate the realm of cybersecurity with the help of France Bélanger and Donna Wertalik, tech-savvy professors from Virginia Tech University and podcast hosts of Voices of Privacy. They explain what trackers are and what we can do to better manage our privacy settings.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Sword and the Script
JUNE 6, 2023
Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. Not yet. Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI (gAI).
Agility PR Solutions
JUNE 7, 2023
When I was a youngster, I believed the sports world’s hype that sports is all ice cream and cake and that the moguls of the business and their employees, the athletes, should be considered on a par with George Washington, Thomas Jefferson and the other Founding Fathers who fought for American independence against a tyrannical […] The post The PGA Tour’s merger with Saudi Arabia’s LIV Tour is only the latest example of “sportswashing”: Here are lessons for PR appeared first on Agility PR So
Stern + Associates
JUNE 5, 2023
From Hollywood writers to U.S. Senators , everyone’s talking about generative artificial intelligence (AI) tools like ChatGPT, and the news isn’t slowing down. This transformative technology is already impacting industries around the world. Executives, policymakers and organizations need to stay on top of how these large language models (LLMs) work and their practical applications now, or they may be left behind.
NewsWhip
JUNE 9, 2023
For any marketing professional, accurate and contextual media monitoring is essential for evaluating and forecasting the success of any promotional campaign. Artificial Intelligence (AI) is transforming the way marketers collect, understand, and even improve customer interactions, particularly when it comes to content marketing strategy. With the help of AI, marketers can optimize the success of their campaigns throughout the entire customer journey and move beyond traditional approaches.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Inbound PR
JUNE 7, 2023
A few months back, my good friend Kareem Mostafa who I've featured in the blog introduced me to a friend of his - Leon Nussbaumer. Leon runs an excellent and top-rated podcast about professionals and careers called Leon & The Professionals. Leon and I got to talking and decided to record a session as well. Leon was great to work with and I thoroughly enjoyed our conversation which could have gone for much, much longer.
Agility PR Solutions
JUNE 8, 2023
Companies the world over are getting increasingly more focused on providing exceptional digital customer experiences. This becomes even more crucial in the PR sector, where maintaining top-notch external relations and a spotless brand reputation is key. And while crafting awesome customer journeys is, of course, essential, you shouldn’t overlook another important aspect: how you communicate […] The post How bad customer communication management threatens your wider business appeared first
PR Fuel
JUNE 8, 2023
Did you know that there are over 56,000 PR lists out there in the United States? If you are trying to get on a PR list to make a PR deal, then you better get networking soon! There are so many reasons that you may want to get on the PR list. From. Read More The post How to Get on PR Lists appeared first on eReleases.
5W PR
JUNE 9, 2023
Social media followers can become influential brand ambassadors who promote your business passionately. Brand ambassadors voluntarily promote a brand to their networks and boost its reach and credibility, transforming followers into advocates can significantly benefit a brand. What do Brand Ambassadors Do? Ambassadors endorse a company’s products or services because they believe in the brand’s values, mission, and offerings.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Institute for Public Relations
JUNE 5, 2023
This blog is provided by the IPR Behavioral Insights Research Center We’ve started to get glimpses into what AI means for the comms and PR professions, and not all the news is good… As AI has burst onto the scene, no one has missed the fact that it will have huge ramifications — not only … Continue reading ChatGPT: A communicator’s friend or foe?
Agility PR Solutions
JUNE 8, 2023
In today’s globalized world, companies must often communicate with audiences that speak different languages and belong to diverse cultures. The necessity for effective multilingual marketing and public relations strategies is more critical than ever. Cultural sensitivity, language proficiency, and localization are key ingredients in crafting communication strategies that resonate across borders.
HMA Public Relations
JUNE 5, 2023
Happy #MediaMonday! This feature comes to us from KTAR reporter, Balin Overstolz-McNair. Meet Balin, hear his story, how he got started in media and much more in this post.
5W PR
JUNE 8, 2023
In recent years, social media influencer marketing has become an increasingly popular way for brands to reach their target audience. Brands work with influencers who have a significant following on social media platforms like Instagram, TikTok, and YouTube to promote their products and services to their followers. This can be done through paid marketing or earned marketing.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Medianet Australia
JUNE 7, 2023
Michelle Hespe has been the Publisher and Marketing Manager of Auzbiz and TrulyAus since 2017. She has an extensive career working as a travel writer, foreign correspondent, editor in chief and journalist all over the globe. Medianet sat down with Michelle to discuss her career and the launch of AuzBiz’s new magazine.
Wadds Inc.
JUNE 5, 2023
Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication. Prevention is better than cure - and if a crisis situation is often described as a car crash, this book is all about avoiding collisions. A preventative approach runs through Amanda Coleman’s Everyday Communications Strategies: Manage Common Issues to Prevent a Crisis and Protect Your Brand.
Agility PR Solutions
JUNE 7, 2023
In today’s increasingly interconnected world, public relations plays an invaluable role in shaping a business’s public image. An effective PR strategy can make a company stronger—but how does PR work, and why is it so important for business? Buckle up, because you are about to take a tour through the captivating world of business and […] The post Business success unveiled: Navigating the intricacies of PR appeared first on Agility PR Solutions.
5W PR
JUNE 7, 2023
PR is a dynamic industry that requires strong communication and problem-solving skills, as well as organization and attention to detail. A summer internship can provide valuable hands-on experience and learning opportunities from experienced professionals for those pursuing a PR career. Researching the Company Researching the company is crucial before starting a PR internship.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Mindful Marketing
JUNE 6, 2023
by David Hagenbuch - professor of marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing Most of us receive warnings during our lives whether they’re about talking in class, highway speeding, or forgetting to pay a bill. When the U.S. surgeon general issues a warning, it’s a serious admonition for everyone, usually about some potential physical harm.
Shift Communications
JUNE 6, 2023
By Rick Murray, Managing Partner There are two schools of thought emerging in the public discourse around generative AI (genAI). genAI is a game-changing opportunity that will help us work smarter and grow faster. genAI poses an existential threat to our business, our clients’ businesses and, left unchecked, society in general. The reality? Both are probably right.
Agility PR Solutions
JUNE 7, 2023
Public relations’ role in sales is crucial, serving as a powerful tool for businesses to leverage in their pursuit of success. With its strategic communication and relationship-building expertise, PR plays a vital role in shaping brand perception, fostering customer trust, and influencing sales decisions. By utilizing PR strategies, businesses can enhance their brand reputation, expand […] The post The role of PR in sales: Leveraging public relations for bottom-line success appeared
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