Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

The Resolution Blog

JULY 9, 2018

You should still share it internally. As well as increasing morale (or learning about what needs to change), sharing internally could also amplify reach and sales. For instance, The Body shop employes 17,000 people, Virgin Media 13,000 and B&Q 25,000? Don’t forget all the employees all have social channels too.

Retail 168

Retail Internal International Twitter 168

Deirdre Breakenridge

NOVEMBER 21, 2018

For me, that meant starting off in retail at Patagonia when I first moved to Washington D.C. Does your organization have a social media account? Patagonia’s support of employee activism creates an incredible opportunity for professional development. store and interned for EcoPeace Middle East.

Communications 171

Communications Nonprofit Training Study 171

Solo PR Pro

SEPTEMBER 21, 2021

Ever since college, Susan Stoga had a passion for the fast pace of the media industry. Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. and China on international adoptions. From freelance to firm.

Meeting 91

Meeting Retail Groups Hotels 91

ImPRessions - Crenshaw Communications

JUNE 7, 2017

A PR firm may also think that doing media relations for well known brands can be easier than work for unknowns, because journalists are eager to cover them. Even a tiny company can challenge competitors for customers, employee talent, and visibility. Some PR agencies fall into a trap of chasing only only large, brand-name clients.

Small Business 168

Small Business SMB Local Viral 168

Ethical Voices

SEPTEMBER 18, 2023

Back in the day, way, way back, there was internal communications, there was external communications. Now, internal is external. And sometimes what employees want to hear or potential employees want to hear is one thing, but there has to be consistency with what’s going on externally. Now it’s all regulated.

Ethics 52

Ethics Product Launch Corporate Consumer 52

Communications Conversations

SEPTEMBER 10, 2020

Let’s go back to the beginning–how did you get your start in the media world? Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. Little known fact: You led social media management for the Business Journal during your time there. Cloud out of college.

Radio 167

Radio Journalism Interviews Energy 167

Stephen Waddington

JANUARY 27, 2019

Check out Flipgrid , a free social platform from Microsoft that enables teachers to creates social media communities around lessons and encourage student to share. BETT had an international feel with a notable rise in exhibitors from Asia. There are powerful insights for internal and corporate communication.

Handbook 60

Handbook Instagram Government Community 60

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. from Chicago to Washington D.C., It makes you hungry!

Sports 113

Sports Retail Local Report 113

Stephen Waddington

MAY 16, 2019

Her time creating editorial content for consumer and national media led to a job at Newcastle Airport. Her role ranges from drafting reactive statements to working on campaigns for press and social media. There are 300 people working for the airport and more than 3,000 people on the site working for airlines and retailers,” she said.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Communications Conversations

AUGUST 28, 2017

So, I sat down with Timothy Pate, digital project manager at MOA and talked about the blog and how MOA is using it to drive awareness and interest for the popular international destination. Tim: I’m the primary editor of the blog, but we have a number of employees that contribute articles to the blog on a regular basis.

Blogging 87

Blogging Handbook Sports Internal 87

Sword and the Script

JANUARY 14, 2020

We work with the entire supply chain of what’s called the auto care industry: manufacturers of parts (like brakes, headlights, or oil filters), warehouse distributors of parts, retailers of parts (like the AutoZone or O’Reilly down the street) and the service centers and technicians that install the parts on your car (your shop).

Marketing 79

Marketing Data Wireless Industry 79

Beyond PR

JUNE 12, 2018

In an attempt to bolster their name and reap the benefits of shared media, brands often try to identify people who are socially and commercially influential and then convince them to become superfans. Superfans are the customers your store employees know by name because they come in so frequently. Finding Your Superfans.

Brand 49

Brand Branding Groups Fashion 49

NewsWhip

APRIL 7, 2022

This is why a real-time media monitoring platform is key for brands. We’re here to show you how this is possible for your brand, by using the example of home improvement retailer, Home Depot, using NewsWhip Spike. The two charts above show all media and public interest in Home Depot in the last three months to date.

Analysis 158

Analysis How To Media Retail 158

Deirdre Breakenridge

APRIL 29, 2019

By Frank Strong, Founder & President of Sword and the Script Media. Media relations is hard and getting harder. A majority (68%) of respondents said media relations is getting “harder” (53%) or “much harder” (15%). It’s harder to know who is [the] media and who isn’t. 2) Truly study the media.

Survey 377

Survey Media Relations Media Ethics 377

Reputation Us

OCTOBER 27, 2021

This can encompass regulatory breaches, executive misbehavior, employee indiscretion, cyberattacks, and negative consumer reviews, including social media posts. For small- and mid-size businesses, social media and online commentary can have a significant financial effect. Step Two: Estimate Employment Costs.

Reputation 88

Reputation Financial Telecommunications Employee 88

Reputation Us

OCTOBER 27, 2021

This can encompass regulatory breaches, executive misbehavior, employee indiscretion, cyberattacks, and negative consumer reviews, including social media posts. For small- and mid-size businesses, social media and online commentary can have a significant financial effect. Step Two: Estimate Employment Costs.

Reputation 78

Reputation Financial Telecommunications Employee 78

5W PR

MAY 27, 2022

The first thing that companies and their robotics solutions need to take into consideration is the growth of their industry which, according to the International Federation of Robots, in 2020 a record of 2.7 That means companies in the robotics industry have plenty of opportunities to promote their solutions to the target market.

Company 88

Company Strategy Publicity Real Estate 88

Beyond PR

JUNE 5, 2018

But in order to really stake a claim in today’s overwhelming media pool, research must go a step beyond just following the hottest story of the day. Remember, journalists and media outlets are receiving all kinds of pitches every day, especially if a big story is breaking. Connect With The Right Influencers, Not Just The Obvious Ones.

Media 40

Media Employee Pitching Data 40

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. McCargo, president of H.V.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. McCargo, president of H.V.

Retail 40

Retail Radio Advertising Advertising 40

The Stalwart Blog

APRIL 26, 2020

If this is your first time watching, we invite you to look out for the social media posts that we’re putting out every day announcing upcoming shows, topics, speakers, and that way, so you’ll kind of know what’s coming. If you’ve been watching any of the local media, you know that PR crises can take place.

Crisis 78

Crisis Local Facebook Social Media 78

PR in High Definition

SEPTEMBER 7, 2017

The PESO model – which stands for paid, earned, shared and owned media – is a great methodology to follow when it comes to optimising results. Although you’ll need to switch it around a bit, starting with owned media, shared media and then considering some paid methods.

LinkedIn 59

LinkedIn Google SEO Employee 59

PR in High Definition

MARCH 23, 2017

The PESO model – which stands for paid, earned, shared and owned media – is a great methodology to follow when it comes to optimising results. Although you’ll need to switch it around a bit, starting with owned media, shared media and then considering some paid methods.

LinkedIn 59

LinkedIn Google SEO Employee 59

Sword and the Script

JULY 14, 2015

Every company is a media company. There was the LexisNexis Business of Law Blog , a company with a publication focused on developing content for a niche, vertical, B2B industry, right alongside Coca Cola , Dell and luxury retailer Barney’s New York. . There really is something to the idea that every company is a media company.

Content Marketing 60

Content Marketing Brand Branding Marketing 60

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

Travel 79

Travel Case Study Creativity Advertising 79

Presspage

MARCH 10, 2021

The category 5 hurricane caused widespread damage and dramatically disrupted communications, making people turn to social media for information. Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

Presspage

MARCH 10, 2021

The category 5 hurricane caused widespread damage and dramatically disrupted communications, making people turn to social media for information. Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

PR Fuel

OCTOBER 16, 2018

Retail outfits should always include directions, for both drivers and customers using mass transit, to locations. Consumers and members of the media like to know who they are doing business with. Give consumers and members of the media every reason to identify with your company and the personalities behind it. Hire Interns.

Web 40

Web Pitching Local Report 40

Katie Paine's Measurement Blog

MARCH 29, 2023

But, astoundingly, as good as the crisis management was in traditional media, there was no response in social media. In case after case, organizations either didn’t consider or didn’t adequately prepare for a backlash on social media. Planned Parenthood used data and lots of it to silence the more credible mainstream media.

Crisis 52

Crisis Pharmaceuticals Social Media Comparison 52