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Shaping Media and Advertising in 2025: Key Shifts on the Horizon 

5W PR

These privacy shifts create opportunities for companies to showcase their commitment to ethical practices and consumer trust. Brands are increasingly adopting environmentally responsible practices, such as optimizing data-center energy use and incorporating sustainable strategies into their advertising practices.

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These Emerging Technologies Are Shaping Defense Tech PR

5W PR

In the rapidly evolving landscape of defense technology, public relations plays a crucial role in shaping perceptions, fostering collaboration, and navigating the complex narratives surrounding emerging technologies. Hypersonic missiles With their incredible speed and agility, hypersonic missiles represent a paradigm shift in warfare.

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One key PR ethics lesson from the Pulse nightclub shooting – Ann Marie Varga

Ethical Voices

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. What are you seeing as some of the key ethics challenges for today and tomorrow?

Ethics 92
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Microsoft’s Bonnie McCracken on Navigating the AI Landscape

PRSay

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. How do you think AI differs from how we’ve worked with other new technologies in the past?

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Meet PRSA Board of Directors Nominee Michelle Egan, APR, Fellow, PRSA

PRSay

Whether in Chapter, District, Section or committee roles, our volunteers seem to have endless energy and commitment to the organization and that makes me want to keep saying “yes.” None of us anticipated the amount of courage 2020 required or the countless challenges our members and their organizations faced.

Meeting 153
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Minds Worth Meeting: The Best of Season 2

Stern + Associates

Exponential technology, modern communication and failing well – those were the themes we touched on in the second season of Minds Worth Meeting. In this episode: We revisit our conversation with technology analyst, investor and author of “The Exponential Age”, Azeem Azhar.

Meeting 108
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How companies like McDonald’s and Bosch are incorporating artificial intelligence

NewsWhip

In fact, the most engaged article about AI from any publisher this year so far came from a photographer using the technology to recreate the profile of Ancient Egyptian royals Amenhotep IV and Nefertiti. There was a wide range of content about artificial intelligence on the web in 2021, and several of the pieces had artistic applications.

Company 148