Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. News media in pain but new formats emerge 13. What we do 5.

Government 103

Government Education Print Ethics 103

Mindful Marketing

NOVEMBER 6, 2021

Facebook’s move to “Meta” offers an important signal about the firm’s future focus, which promises to impact billions of people who regularly sign onto its social media platforms. The idea of a ‘metaverse’ sounds exciting, but will it really be a better place? So, what exactly is the metaverse?

Facebook 73

Facebook Google Privacy Tools 73

Waxing UnLyrical

JANUARY 26, 2020

For most of my career, I have worked with financial services companies and anti-fraud companies. We are going to continue to see Instagram influencers use the technology to blur the lines between fantasy and reality. While we can maintain high standards of ethics, there will be some that don’t.

Ethics 23

Ethics Technology Financial Banking 23

Flatiron Communications

MAY 20, 2015

Q1) The Financial Times recently announced that it would not charge its advertisers by the number of reader views or clicks. Q4) Which of the following media outlets would not be considered “digitally native?” Q10) Please rank these digital/mobile media properties in order of unique visitors per month: (1-5).

Journalism 28

Journalism Radio Report Advertising 28

Prohibition

FEBRUARY 1, 2024

Artificial Intelligence (AI) is completely transforming how we consume media. With the social media landscape undergoing a fascinating transformation, we’re seeing the changes happen in real time. However, AI generated content on social media is a double-edged sword.

Social Media 62

Social Media Trends Media Guidelines 62

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Clay Morgan , Writer and Consultant, Morgan Media, Inc. “I see a few things. No one has really cracked that code yet.

Marketing 188

Marketing Content Marketing Data Social Media 188

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Social media statistics from 2020. The media PR salary: $100,000. Media relations is ever more challenging. Source: Media Relations Keeps Getting Harder ).

Survey 173

Survey Marketing B2B Study 173

Contently - Strategy

FEBRUARY 1, 2019

In the 2018 film Eighth Grade , Elsie Fisher plays Kayla, a 15-year-old who spends every day after school scrolling through Instagram and YouTube in her dark bedroom. She’s obsessed with Instagram and YouTube, and she does her makeup and hair for the sole purpose of posting selfies and vlogs online. Constant ads.

YouTube 112

YouTube Instagram Ethics Film 112

MaccaPR

NOVEMBER 30, 2017

To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. More metrics, eh? First Impression of 'Fearless Girl'? “It

Marketing 76

Marketing Consumer Measurement Viral 76

Maxim Behar

APRIL 2, 2023

We can all observe the total nonsense that is coming from TV, Facebook, Instagram, LinkedIn, and various social media. Firstly, because we have the media in our hands. It was only 10 to 15 years ago that anyone wanted a politician to say anything in the media. Now politicians have the media in their hands.

Comparison 52

Comparison Newspapers Course Policies 52

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

NOVEMBER 21, 2018

To prosper long term, every company must not only deliver financial performance, but also benefit all their stakeholders, including shareholders, employees, customers and communities in which they operate. It’s an issue as old as media itself that has been given renewed stimulus by social media and the internet. billion.

Publicity 120

Publicity Analysis Measurement Tools 120

Mark My Words

JANUARY 14, 2021

’ But some social media observers questioned the couple’s decision to feature their son in their multi-million pound podcast, with one saying: ‘I hope others will join me in respecting the wishes of these people and decide not to invade their privacy by listening to it.’

Privacy 60

Privacy Healthcare Instagram Banking 60

PRSay

SEPTEMBER 12, 2016

4,629 photos to Instagram. In a moment wrought with social and political complexity, economic and business volatility, technological and media disruption, financial constraints — let all of us in this room and the industry everywhere remain committed to our common interests. million emails are sent. In a second. 7,259 tweets.

Leadership 0

Leadership Agency Education Communications 0

Stephen Waddington

DECEMBER 15, 2021

Value of the environment - The Economics of Biodiversity: The Dasgupta Review by Sir Partha Sarathi Dasgupta describes how free markets driven by financial metrics are damaging the natural environment by failing to place a value on natural assets. Search engines are the most trusted form of media (56%). Facebook took down 1.3

Publicity 128

Publicity Government Guidelines Facebook 128

Mindful Marketing

JANUARY 12, 2020

So why has one woman’s philanthropy aimed at fire relief for Australia sparked a media firestorm? Likewise, Ward’s social media following exploded. Many forward-thinking organizations take a similar strategic approach to their philanthropy such that they do well financially while doing good socially.

Instagram 66

Instagram Viral Ethics Financial 66