PRSay

OCTOBER 3, 2022

Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2 1, 2023, a new law called the California Privacy Rights Act will take effect, expanding and amending the existing California law. Illustration credit: kentoh.

Privacy 78

Privacy Data Marketing Retail 78

Contently - Strategy

SEPTEMBER 30, 2024

From disinformation to privacy violations and incitements to violence, social media’s vast influence has prompted significant legal scrutiny and regulatory responses — which is why it’s important to stay informed on social media laws and how they impact your marketing.

Social Media 107

Social Media Privacy Brand Branding 107

Ethical Voices

SEPTEMBER 9, 2024

Joining me on this week’s episode is Erin Kennedy , the ethics committee chair for the PRSA Central California Chapter. Ethics and earning public trust is critical for both of those industries. So, ethics is a big deal, I would say. What is the most difficult ethical challenge you ever confronted?

Ethics 94

Ethics Privacy Healthcare Industry 94

Agility PR Solutions

JULY 26, 2022

Three in four (75 percent) US and UK consumers are not comfortable purchasing from a brand with poor personal data ethics, according to new research from publishing audience platform Permutive, which affirms that consumers are concerned about their data privacy, being tracked online, and want more choice in the data they share with brands.

Ethics 88

Ethics Data Consumer Privacy 88

Mindful Marketing

APRIL 8, 2023

Most of us have heard of at least some ethical infractions attributed to AI that range from the art tool Midjourney slyly outfitting Pope Francis in a longline white puffer coat to complaints that an uncensored chatbot continually offends human decency. But why, then, not apply the same logic to an issue like greenhouse gases?

Ethics 93

Ethics Pitching Privacy Technology 93

5W PR

OCTOBER 2, 2023

In the world of public relations, ethics, and authenticity stand as cornerstones that not only define the profession but also dictate its long-term success and impact. To achieve these goals effectively and responsibly, adhering to ethical principles and embodying authenticity are paramount.

Ethics 88

Ethics Guidelines Reputation Privacy 88

Sword and the Script

SEPTEMBER 10, 2024

Comply with regulations, law, industry standards & ethical practices.” Two areas to watch for ethics and regulations are a) privacy and b) generative artificial intelligence. Is a brand that aligns with my personal values and ethics.” Good thought leadership is not easy; if it was, everyone would do it.

B2B 144

B2B Software Ethics Leadership 144

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. They discussed the ethics of data sourcing and activation to a packed room in Aria. Are they really worth the data privacy trade-off? Much of the news was about new gadgets and Big Tech announcements, but there was plenty of PR from B2B tech brands, too.

B2B 208

B2B Trends Retail Privacy 208

Ethical Voices

MARCH 2, 2023

Some weighty, fascinating, and depressing ethics stories this week. From continued corporate failure when it comes to diversity, to further erosions of privacy, there are a number of deep and interesting ethics articles. The decline of privacy and ethics around big data are two topics I discuss regularly.

Ethics 77

Ethics Privacy Big Data Employee 77

Stephen Waddington

JULY 1, 2021

These include failures of systems, including the Post Office Horizon scandal, and the misuse of personal data such as the facial recognition system removed from London’s King’s Cross in 2019 amid protests from the public and privacy campaigners. However, data breaches or leaks have become commonplace.

Corporate 141

Corporate Report Privacy Government 141

Prohibition

OCTOBER 16, 2024

As we enter a landscape where AI continues to advance, it’s crucial to address the ethical implications of AI in creative work. Here are five ethical considerations creative teams must address when implementing AI into their workflows. Transparen cy Transparency is key in order to navigate the delicate balance of AI usage.

Ethics 62

Ethics Creativity Privacy Training 62

Deirdre Breakenridge

JANUARY 18, 2022

I scored lowest (love of mission) in the area that I expected and higher (or highest) in those areas that I expected (empathy and ethics), as well. Not that being a private person is a ‘bad’ thing, it’s just that I tend to use that privacy as a way to shut people out (i.e., If anything, it showed me where I could ‘go’ from here.

Blogging 239

Blogging Ethics Social Media Privacy 239

PRSay

MAY 15, 2019

They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy. They’re taking a hard look at some of the gaps in our thinking, like the ethics of influencer marketing. stock exchanges, and; how to coordinate global public health campaigns and insulate them from the impact of online misinformation.

Publicity 148

Publicity Privacy Crisis Communications Ethics 148

PRSay

JULY 23, 2024

For further reading on this topic: PRSA released a comprehensive framework titled “Promise and Pitfalls: The Ethical Use of AI for Public Relations Practitioners” last fall. The report, authored by PRSA’s Board of Ethics and Professional Standards (BEPS), results from extensive research, expert input and peer review. Hall, APR, J.D.,

Policies 109

Policies Ethics Privacy Training 109

ImPRessions - Crenshaw Communications

JUNE 28, 2023

Concerns about job losses, privacy breaches, and ethical use are widespread. The technology’s numerous challenges, such as defining and enforcing ethical guidelines in an entirely new dimension, mass adoption, and differentiation, loom as a counterpoint to PR’s power to inform.

Technology 170

Technology Strategy Privacy Healthcare 170

PRSay

SEPTEMBER 26, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Programming this month several webinars, including “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. 27 from 3-4 p.m. Ewing, APR, Fellow PRSA.

Ethics 60

Ethics Data Privacy Publicity 60

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Data Privacy Day (January 28) : This occasion offers a perfect chance to emphasize a company’s commitment to data privacy, or to share thought leadership on the importance of privacy in the digital age. And despite its name, it is definitely not limited to consumer products.

B2B 156

B2B How To Privacy Retail 156

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

While] only 6% of pros at brands think that’s the right move,” this calls to mind larger conversations around transparency and ethics. Common reasons for not exploring generative AI included unpredictable outputs (45%), “I don’t think it will help my job” (39%), and concerns about privacy (39%).

Report 182

Report Policies Survey Ethics 182

PRSay

JULY 12, 2024

However, AI also raises ethical dilemmas such as factual errors, misinformation, biases, social consequences, and problems with transparency, privacy and data security. Managing AI’s downsides could become a huge challenge for the PR profession.

Trends 179

Trends Publicity Survey Privacy 179

PRSay

APRIL 25, 2018

I may be upset by Facebook’s lack of ethics. Millennials are apathetic about digital privacy. Recent studies show a paradox in the millennial perspective on digital privacy. ” Moreover, 34 percent of respondents in this survey say they don’t worry about their privacy at all.

Facebook 137

Facebook Privacy Data Survey 137

PRSay

JANUARY 16, 2020

As if threats of massive data breaches, technology outages or consumer-privacy rebellions weren’t worrisome enough; now, a new cause for cyber-insomnia looms: “reputation exploitation.”. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks.

Reputation 183

Reputation Privacy Banking Ethics 183

Contently - Strategy

MAY 13, 2024

In reality, third-party cookies and resulting targeted ads can feel like an invasion of privacy—or even be perceived as downright creepy. Pressure from consumer privacy advocacy groups and regulatory entities is part of the reason why Google is now changing its M.O.

Content Marketing 109

Content Marketing Privacy Marketing Google 109

Ethical Voices

SEPTEMBER 26, 2022

Kena discusses several important ethics issues, including: What to do ethically when your boss is the problem. The ethical challenges of online identity. The most important ethics priority for healthcare communicators. Looking over your career, what is the most difficult ethical challenge you ever confronted?

Healthcare 68

Healthcare Ethics Communications System 68

Sword and the Script

OCTOBER 3, 2023

Meltwater announced six principles to govern the ethical development of AI. These include principles such as “Safety, privacy, and security as first-class citizens” and “Use open source whenever possible; vet everything else and assume it is unsafe.” Content picks PR ethics. Trust but verify.

Analysis 140

Analysis Tools Software SMB 140

Solo PR Pro

JUNE 12, 2018

Data has always informed the work of public relations professionals, but the sheer volume of information available today raises a new set of ethical and moral questions about what we collect, curate, share, and use. Data is worth money and in the quest for funding, scientific rigor (and ethical considerations) may fall by the wayside.

Privacy 40

Privacy Data Ethics Policies 40

PRSay

JULY 20, 2021

The security and privacy of their personal data are top concerns for consumers, says a new study from FleishmanHillard. Consumers expect company managers to act ethically and responsibly; to deliver consistent, stable performance; and to provide frequent, credible communication.

Study 109

Study Consumer Company Privacy 109

Contently - Strategy

JULY 3, 2024

It means we must prioritize AI ethics in a way we never have before. Which forces us to ask the question: What are some ethical considerations when using generative AI? What ethical standards should be present to ensure responsible content creation? Why does AI ethics matter? Who monitors the output of generative AI?

Ethics 52

Ethics Guidelines Government Content Marketing 52

Wadds Inc.

MAY 17, 2023

Public relations practitioners recognise the opportunity to advocate within organisations for the moral and ethical concerns related to AI. Security, privacy, and disinformation are cited as the primary concerns. We published a case study in March showing how we used AI to generate headlines, a press release, and a pitch for a report.

Publicity 141

Publicity Case Study Privacy Ethics 141

ImPRessions - Crenshaw Communications

APRIL 6, 2018

The online communications revolution has unleashed a Pandora’s box of disturbing problems that threaten privacy, democracy — even the concept of objective truth. One thing is certain: the fight against fake news is not only a technical problem, but is also a moral and ethical one. The post Who Is Fighting Fake News?

Government 149

Government YouTube Wikipedia Google 149

5W PR

DECEMBER 21, 2024

Sustainability Environmental concerns are driving consumer choices, with a preference for eco-friendly packaging, ethical sourcing, and sustainable production practices. First is data privacy and security. Ensure compliance with data privacy regulations and protect sensitive customer information.

Consumer 78

Consumer How To Privacy Data 78

Waxing UnLyrical

MAY 13, 2011

According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy. I’ll wait for you to stop laughing at the obvious irony of Facebook criticizing another company’s user privacy policy.

Privacy 101

Privacy Facebook Google Policies 101

PRSay

SEPTEMBER 11, 2023

The second thing that differs is the focus on ethics and responsibility so early in the development and adoption of generative AI. Many AI-related headlines in the news have taken a more negative slant (inaccuracies, privacy concerns, etc.). Think about how much time you can save each day if you apply this to a few tasks.

Enterprise 187

Enterprise Tools Technology Privacy 187

Sword and the Script

DECEMBER 12, 2023

Its goal was to describe the practical use of AI tools to help widen understanding and improve ethical adoption. Data privacy and security are also a concern. The tool market is exploding, but there are limited resources to support practitioners. The book seeks to readdress the balance. SW: AI helps create the first draft of anything.

Software 138

Software Tools Ethics Privacy 138

5W PR

JANUARY 29, 2024

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. They want to create a future where security and ethics work together, where innovation saves lives, and where defense tech companies are seen as responsible partners working towards a safer world.

Industry 78

Industry Publicity Ethics Privacy 78

Contently - Strategy

APRIL 14, 2021

“People have become increasingly uncomfortable with having targeted ads popping up based on their searches,” said Justin Antonipillai , founder and CEO of WireWheel , a data privacy management software company. “We’ve But from a privacy perspective, Google’s move may provide consumers with greater control over their data.

Privacy 102

Privacy Google Advertising Advertising 102

Reputation Us

DECEMBER 19, 2024

RISK 3: REGULATORY COMPLIANCE & ETHICAL VIOLATIONS Threat : Increased regulatory scrutiny on matters like data usage, financial practices, and consumer rights exposes companies to fines and legal repercussions. Impact : Companies failing to meet ESG expectations risk public backlash, divestments, and difficulty attracting talent.

Reputation 60

Reputation Ethics Employee Government 60

PR Job Coach

FEBRUARY 24, 2012

Just do it in the privacy of your own home, a deserted beach or empty hallway. And when you are finished get back to networking or whatever you want to call “shining a spotlight on yourself and the value you can bring to an organization through your terrific skill set, even-keel demeanor and strong work ethic.

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How To Web Groups LinkedIn 141