Cision

JULY 11, 2017

Maybe you work closely with a local TV station and need to consider broadcast monitoring. Both of these examples would require many more qualifying phrases surrounding them, as these two keywords are far too broad on their own. Account for these dual instances in your planning (discussed further under Step 2 below).

How To 265

How To Media Software Agriculture 265

Cision

APRIL 10, 2017

Is it local, budget friendly travel? Be sure to offer a news hook, and explain why a magazine for example, needs to cover something now. Blogs and online media may have a couple of weeks of a lead time, and sometimes pitches for a radio program can be last-minute. Does he or she focus on family travel? Avoid Being Overbearing.

Travel 174

Travel Pitching How To Radio 174

Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

Burrelles Fresh Ideas

APRIL 2, 2024

Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows. AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older.

Media 103

Media Radio Print Newspapers 103

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes.

Radio 100

Radio Print Television Local 100

Cision

AUGUST 5, 2016

To get a glimpse, check out these examples: Audiences. For example, a sports equipment store might consider monitoring their audience by sports teams. Louis Cardinals fans, one might consider launching an event that offers the fans’ preferred beer or partnering with a local radio station during promotional events.

Brand 120

Brand Branding Sports Radio 120

Cision

JANUARY 13, 2017

We will be looking at the digital arena, writing, internships, mentoring for small business owners in PR and Communication, and showcasing examples of individuals who have succeeded beyond expectations through the opportunities created by PR. Lead by example! Is this population currently not being catered to in PR?

Local 120

Local Radio Community Tools 120

Buzzstream

SEPTEMBER 27, 2024

For example we work with a large gambling brand in the US where we have already seen large success looking at the odds of which presidential candidate will win.” For example, if you were a travel company in Florida, you couldn’t create a post about the election’s impact on the economy. They print business cards.

Digital PR 118

Digital PR Pitching Radio Google 118

Critical Mention

AUGUST 6, 2020

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. For example, you can choose to create lists that separate contacts by geographical location, industry type, level of importance, etc.

Media 104

Media Radio Local Tools 104

The Stalwart Blog

JANUARY 19, 2020

Here you are, the perennial winning Head Men’s Basketball Coach from the University of North Carolina, Roy Williams, and you go on a local radio show to say that you possess one of the least gifted teams in your career. It’s a perfect example of how a CEO can really make matters worse by being stupid.

Crisis 97

Crisis Radio Local Employee 97

Stephen Waddington

DECEMBER 4, 2019

In fact, the quote “Lib Dems winning and on the up after by-election victory” was a claim made by party leader Jo Swinson in an interview on BBC Radio 4’s Today Programme. But this isn’t the only example of misrepresentation by the Lib Dems during the General Election campaign. It was subsequently cited by The Guardian.

Newspapers 80

Newspapers Media Local Radio 80

PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. And I always love to use an example of Joe’s Pizza because we all have Joe’s Pizza. . #3 – publicity is what we call “earned media.” This is the power of media.

Advertising 130

Advertising Advertising Publicity Video 130

Flack's Revenge

DECEMBER 5, 2018

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. First, social media will be around for many years to come, just like TV, outdoor, radio and even print.

Social Media 149

Social Media Marketing Media B2B 149

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. For example, Mimi Thorisson and her husband have combined French style, food, and photography into a gorgeous site called Manger (French for “to eat”).

Marketing 239

Marketing Television Handbook Web 239

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

Above all, through speeches, radio addresses, and his writings, Churchill presaged the modern business or political leader bent on making his mark through strategic thought leadership. A perfect example of how third-party “earned media” can boost an image in a way advertising just can’t.

Film 136

Film Local Leadership Radio 136

PRSay

MAY 23, 2018

Explain this to your client and show examples of past work to support your point. Some podcast audiences are even larger than local broadcast markets. Even better, audiences are typically more targeted and engaged than in television and radio markets. Embrace the niche appeal of podcasts. Don’t overlook blogs.

Media Relations 136

Media Relations Publicity Media Blogging 136

Stephen Waddington

MAY 19, 2020

It’s a good example of a data source and in this instance it serves insights directly. Radio, television and streaming are also holding up or growing. Established examples include Joe Wicks’ daily exercises, Martin Lewis’ financial information and Sophie Ellis-Bextor’s disco sing-a-longs. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

PR for Anyone

AUGUST 25, 2022

I gave a bunch of examples in the video above (and the transcript below). This is the perfect example of newsjacking. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript. It is the end of August.

Pitching 130

Pitching Media Insurance Insurance 130

Critical Mention

NOVEMBER 22, 2019

Earned Media Examples. A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. .

Radio 80

Radio Media Newspapers Sports 80

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. For example, Twitter helped citizens participate in local and worldwide conversations during the Arab Spring.

Journalism 120

Journalism Social Media Media Study 120

Beyond PR

JUNE 30, 2016

The university radio or TV station. Broadcast: Increased Collaboration Between Campus and Local Media. Broadcast media also is branching out more online, so the websites associated with the college-hosted radio and TV stations show the same volume of content that might be prepared for on-air dissemination. The college newspaper.

Radio 69

Radio Newspapers Print Media 69

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we What about a local gym owner posting photos of members stretching upside down in their black spandex? Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

Prowly

DECEMBER 11, 2024

For example, you can track "Pepsi" as a brand name and get a notification whenever someone mentions it on any social media platform. With comprehensive print and broadcast (TV, radio, etc.) For example, if you're selling potato chips, Lays and Pringles would be your direct competitors. Then, list out your indirect competitors.

Analysis 104

Analysis Print SEO Tools 104

Bianchi Biz Blog

APRIL 29, 2024

Diverse and Sophisticated Media Landscape: Hong Kong’s media landscape is highly developed and diverse, with an extensive range of local and international news outlets operating in both English and Chinese. This includes print newspapers, digital news sites, television, and radio stations. Stay Informed and Agile: 1.

Marketing 93

Marketing Local Crisis Management Internal 93

PR Fuel

OCTOBER 14, 2022

Forming relationships with the people at your local radio, newspaper, and TV station can really help promote your business! Making connections with local bloggers in your community can also help potential customers learn more about your business through social media postings and word of mouth.

Small Business 102

Small Business Community Local Social Media 102

5W PR

SEPTEMBER 3, 2024

Local focus Consider local radio and TV for targeted campaigns. For example, promote social media content through TV commercials or vice versa. Email marketing Build an email list and nurture relationships with subscribers. Email marketing often offers a high ROI compared to other channels.

Brand 78

Brand Branding Media Print 78

Communications Conversations

JANUARY 20, 2022

Social and digital teams are spread thin and other channels (for now) are taking priority (Insta, LinkedIn and blogs, for example). Think about radio talk shows. Locally, I’m a loyal listener of the Power Trip Morning Show. I see 3 big reasons: 1 – Resources. 2 – Audio isn’t as searchable as blog content.

Brand 113

Brand Branding Twitter LinkedIn 113

Prakkypedia

NOVEMBER 5, 2017

Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. An ABC Radio National show and podcast, Download This Show explores “the latest in technology, social media, consumer electronics, digital culture and more”. Download This Show. Mumbrella.

Media 76

Media Journalism Radio Print 76

Stephen Waddington

JUNE 9, 2020

Daisy sent out a press release on 7 April to local media contacts and a JustGiving page was set up. For example, print has fallen off the cliff on which it was already teetering precariously. The story is linear – an idea to raise some money from friends and family grew in ambition to include the local community.

Radio 89

Radio Skype Print Local 89

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. The 3,010-pound scoop of strawberry ice cream generated 769 TV, radio and other media mentions for $1.7

Viral 88

Viral Marketing Guidelines Local 88

Shift Communications

JANUARY 3, 2017

To illustrate the importance of asking why, let me provide a recent client example regarding a tier one media hit. Their content is often featured on NPR and their local radio affiliates. We recently secured a tier one hit on Marketplace Tech by American Public Media.

Media 104

Media Training Technology Consumer 104

Beyond PR

MAY 2, 2017

Start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Look at magazine covers for great hook examples. Make your business newsworthy. Last is the “hook.”

Social Media 78

Social Media Media Local Pitching 78

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. Communication teams must straddle all worlds.”.

Employee 146

Employee Print Writing Survey 146

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. A great example of a blog that innovated and modeled its content creation and marketing is Movoto, a real estate services company. Competition for attention and business has never been fiercer…ever.

How To 198

How To Real Estate Web Case Study 198

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

PR Fuel

JANUARY 24, 2022

For example, if your audience comprises college students, use a persona that speaks directly to them. You may use media outlets like radio or TV for your campaign. If you run a small business, local media can help you reach your target audience. You also need to set a realistic, time-based goal. Research Your Audience.

Creativity 111

Creativity Data Measurement Product Launch 111

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio. 7) A Company Steeped in History.

Publicity 83

Publicity Radio Crisis Crisis Communications 83