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How to Use Print Media Monitoring in Your PR Strategy

Prowly

Can't miss out on print coverage if you want to build a high brand reputation and credibility. The guide you're about to read shows how to use print media tracking to create well-informed and effective PR strategies in 2025. REQUEST A PRINT MONITORING DEMO What is print media monitoring in 2025? Well, not literally.

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What is a PR Campaign? How-to Guide with Examples (2025)

Prowly

These are all examples of marketing campaigns you probably remember and know well. Today, we'll show you what PR campaigns are, how (and how not) to build them, as well as some amazing examples you can learn from. For example, monitor social media engagement, website traffic, or media coverage to understand audience reactions.

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A New Way to Make Media Briefings More Engaging (w/ Examples)

Prowly

Read this article to find out: How to get the gist from your monitoring results in 5 minutes How to refine daily and weekly newsletters with little effort How to make briefings more attractive for your boss or client (with examples!) How to create monitoring digests Prowlys media monitoring covers online, social, print , and broadcast media.

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How to Choose the Best Reputation Management Software? (+ Examples)

Prowly

You can also follow both broadcast and print media to ensure that your brand's reputation is protected from all potential threats. #2 TRY PROWLY FOR 7 DAYS FREE The post How to Choose the Best Reputation Management Software? (+ Examples) appeared first on Prowly.

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Competitive Monitoring: The Practical Guide for 2025

Prowly

For example, you can track "Pepsi" as a brand name and get a notification whenever someone mentions it on any social media platform. Print and broadcast monitoring Traditional media are not dead. Consider the difference between a mention on Vogue 's website versus being featured in its iconic print magazine.

Print 104
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Setting the right earned media objectives for your brand

Onclusive

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage.

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4 Examples of Fair Use Debates in the Digital World

Cision

Forty-five percent of executives think it’s okay to share other brands’ information as either digital or print paid content. Both examples show how complicated the term “fair use” has become and the power behind the purpose factor. An example of the effect factor of fair use can be seen in the recent Fox News clips ruling.

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