PR for Anyone

AUGUST 11, 2021

My dear friend and colleague, Jeff, an award winning television news reporter, told me his favorite email he ever got was “your blue eyes look so great on camera.” Journalists, particularly television stations are territorial and will often ask you for an exclusive. ” He still gushes about that.

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ImPRessions - Crenshaw Communications

AUGUST 22, 2023

For example, if the brand is focused on improving cyber security, you may want to look for an established day or month that aligns with that theme, like Cyber Security Awareness Month in October. One example included an event for event software company Bizzabo. Our team has successfully put this strategy into practice.

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B2B How To Conference B2C 156

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Older individuals, particularly those over 50, are more likely to rely on television for news rather than the internet.

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ImPRessions - Crenshaw Communications

MAY 10, 2021

For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. A study found that 76% of Americans trust local television news, – a confidence level that’s over 20% higher than trust in national news. Lead with the local hook.

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Local How To Newspapers Pitching 292

Onclusive

MARCH 23, 2020

This is our second post on the topic, and we will share a real life example along with information on what is needed to implement MMM. They began by choosing three or four television networks and magazines to promote the new products. One of the earliest adopters of this model was Kraft. Interested in implementing MMM?

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Media Measurement Analysis Television 221

PRSay

FEBRUARY 16, 2024

Traditional media skills such as radio broadcasting and television production are still vital. The DoD continues to manage its own television and radio service, American Forces Network, to communicate with service members and their families — even as it also rolls out on-demand streaming of video and radio.

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Public Affairs Communications Radio Television 88

Onclusive

MARCH 23, 2020

This is our second post on the topic, and we will share a real-life example along with information on what is needed to implement MMM. They began by choosing three or four television networks and magazines to promote the new products. One of the earliest adopters of this model was Kraft. Interested in implementing MMM?

Media 195

Media Measurement Analysis Television 195

Onclusive

MARCH 23, 2020

This is our second post on the topic, and we will share a real-life example along with information on what is needed to implement MMM. They began by choosing three or four television networks and magazines to promote the new products. One of the earliest adopters of this model was Kraft. Interested in implementing MMM?

Media 195

Media Measurement Analysis Television 195

PR for Anyone

SEPTEMBER 30, 2022

We are “watching” television so we need to “see” what you are talking about. and I saw the greatest example last week. So it was such a perfect example of newsjacking. Remember to think about what medium you are pitching. TV should be visual. That helps when you pitch too, to show them the visuals.

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Pitching Television Trends YouTube 130

Maxim Behar

MAY 13, 2024

Twenty to twenty-five years ago, we fought for diversity of opinions on television and in newspapers. An established media outlet - a newspaper, television, television channel, or radio - can also publish wrong information. Theoretically, you can buy a newspaper or a television channel and influence it.

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Social Media Newspapers Television Radio 64

Shift Communications

SEPTEMBER 26, 2016

We know, for example, that they are there to work remotely or study, but we don’t know whether or not they successfully did so. If our shop had televisions, we could ensure they were tuned to a less distracting channel, such as the weather. Feelings : this is another part of Spradley’s framework which is difficult to identify.

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Study Examples Local Television 60

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

And internet justice can be even more consequential for ordinary people whose offenses fall short of slapping someone on live television. The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions.

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Construction Crisis Social Media Reputation 385

PRSay

DECEMBER 9, 2019

A massive amount of planning goes into each film and television show, and the principles can be applied to your work as well. For the film and television industry, timing is everything. Trailers, promo photos and other pre-launch content appear far before the final product makes its way to your television or local theater.

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PR for Anyone

AUGUST 20, 2020

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. So never let a published story or television segment get you down that it wasn’t you. I'll give you a great example. Want to be on tv? The authority it gives you is tremendous!

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Television Radio Pitching Print 130

Cision

OCTOBER 7, 2016

I studied politics and television at Emerson College and even in high school worked in news with celebrity events and campaigns. Rude reps- we all do our best to make things easy and for good television but over demanding or truly rude or inconsiderate reps can’t absolutely blacklist a talent.

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The Stalwart Blog

AUGUST 28, 2017

Questions about how these completely avoidable collisions occurred received “A” Block status on national television newscasts. The 17 Sailors who perished from them left behind families and friends whose painful grieving were chronicled by countless news organizations. McCain’s Aegis systems caused the ships to crash into merchant vessels.

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PR for Anyone

AUGUST 25, 2022

I gave a bunch of examples in the video above (and the transcript below). This is the perfect example of newsjacking. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript. It is the end of August.

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ImPRessions - Crenshaw Communications

MAY 18, 2021

Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. The Drum covers plenty of different facets of ad tech, from data and privacy to the future of television, even eSports. Guest post by Crenshaw Communications intern, Jordan Farbowitz .

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Advertising Advertising Privacy Television 322

Deirdre Breakenridge

JUNE 25, 2018

Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. When your favorite team signed a big player, you could read about it in the newspaper and there might be a television campaign highlighting him/her. Take Manchester United as an example.

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PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. In my view, professional communicators also have a moral obligation to follow these three, fundamental tenets: Set the example.

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Ethics Construction Television Radio 174

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

A great example is Cocaine Economics , a stunning interactive website created through a partnership between Netflix and WSJ to promote the television show “Narcos.” Similarly, in the B2B sector, this guest piece by our client Verizon Media is a perfect example of what good sponsored content should look like. .

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Advertising Advertising B2B SEO 334

PR for Anyone

OCTOBER 13, 2021

Examples could be a guide for first time home buyers, a checklist on how to stage a home before selling, a downsizing guide, or an estate sale checklist. . Check out my real estate offer to use as an example and feel free to download the guide – www.GetPressToday.com. Step 1 – What’s your offer? Step 2 – Create your offer.

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Cision

MAY 23, 2016

1 television program on TV (“I Love Lucy”) averaged 68 percent of all households watching the show every week. 1 television program on TV (“The Cosby Show”) averaged 38 percent of all households. 1 television program on TV (“CSI”) averaged 12 percent of all households. Media diversification.

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Communications Television Transportation Study 206

PR for Anyone

AUGUST 18, 2022

You’ll see in this week’s short PR Tip video below a few examples where I took clients who wanted coverage on one thing but broadened it to make them an industry expert and then they could get repeat media on that “one thing.” The third day, we take our VIPs into a television studio. And it’s so awesome!

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Media Nonprofit Pitching Television 130

PR for Anyone

MARCH 10, 2022

But you know, these people who are so nervous about it could end up on morning television. We actually also, as part of this, our VIPs met with the former executive producer of The Today Show and when she went through their pitches, she just had minor tweaks and little things. The pitches were unbelievable. Pitch the media.

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Media Pitching Television Interviews 130

Prohibition

AUGUST 19, 2022

Listeners have different functions for their podcasts, for example some people use podcasts as a form of entertainment, listening to series of stories similar to an audiobook or a comedian musing over their jokes. Listeners are used to adverts similar to television adverts and can fast forward if they don’t want to hear them.

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Television Advertising Advertising Instagram 62

PRSay

MARCH 18, 2020

For example, a producer recently told us that they’re specifically looking for medical stories unrelated to the virus this week, and we’ve found that strong, timely pieces with a news hook can still find a home. The medical producer at a local TV affiliate mentioned that COVID-19 “rules life right now.”

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PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them?

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Tools How To Publicity Interviews 130

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. Take for example the issue of anti-smoking, or the campaign against whaling.

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Crisis Chemicals Crisis Management Television 249

Stephen Waddington

OCTOBER 21, 2021

They dominate key creative roles in the sector, shaping what goes on culture, media, and television. Examples of socio-economic disadvantage are embedded in every life stage. Those from privileged backgrounds are twice as likely to land a job in a creative occupation. Class intersects with gender, race, disability, skills and place.

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Creativity Industry Policies Mobile 149

The Stalwart Blog

JULY 30, 2020

Still, it begs the question of what kind of crisis communication plans they have for the general public and their television partners, which is predominantly their source of revenue and their players? I hope that this serves as a shining example to both the league and the team that they’ve got adhere to safety protocols.

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Crisis Communications Television Crisis Communications 78

Mark My Words

OCTOBER 14, 2022

This week Channel4 has dominated headlines by focusing on the latter element of its output and seizing the initiative from ITV and Channel 5 as the silliest billy in UK television by announcing a series of shows that also function perfectly as publicity stunts.

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Television LinkedIn Advertising Advertising 60

Cision

NOVEMBER 6, 2015

Just like television, most people turn to video for entertainment, lifestyle information and news, but they’re also interested in learning and open to being moved or inspired to act. For example, should there be a link to find a nearby location, sign a petition, get a coupon or join a mailing list? The first step is to listen.

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Video Trends YouTube Television 120

Maxim Behar

SEPTEMBER 8, 2022

Now, however, what is happening with the Bulgarian media - television and radio channels, and recently even newspapers, is not only absurd, but also shocking. Or that in Bulgaria, for example, a big investor comes in, leaves several hundred million dollars and the media is afraid to tell his name.

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Television Radio Advertising Advertising 52

Cision

APRIL 5, 2017

Far from a secret pheromone added to the air in a clothing retailer — or subliminal cues placed in television advertising — emotional, truth-based storytelling plays on a consumer’s state of mind and makes them want to believe. Who’s doing it right: A powerhouse example is the 2015 Always’ Like a Girl campaign.

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Branding Brand YouTube Social Media 252

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2019

One reason for the rush was that the discussion was related to a television show featuring our client, so we wanted to make it happen when the series was still airing. Forget a save-the-date email, for example; send the full invitations as soon as possible, even if some featured participants aren’t yet confirmed.

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How To Television Groups Leadership 211

5W PR

JUNE 30, 2023

For kids’ snack brands, associating with well-known characters from popular cartoons, movies, or television shows instantly creates a sense of familiarity and trust among young consumers. Brand Recognition Brand recognition plays a crucial role in the success of any consumer product.

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