PR for Anyone

APRIL 21, 2020

See what your newspaper is saying. You can even Google on the latest updates. You need to spend time on Google and concentrate locally. Just a few clicks in Google and the results will be there in seconds. So you have to catch them with the hook. Use that as your subject line in your email. What are the popular ones?

Industry 189

Industry Local System Google 189

PR for Anyone

MAY 13, 2020

Newspapers and television are two weeks out for lifestyle segments and of course a few days for breaking news. This is a simple Google search [“magazine name editorial calendar”] This assures that you are pitching stories they will already be covering. Regional publications are two months out.

Publicity 246

Publicity Pitching Television Newspapers 246

PRSay

OCTOBER 16, 2024

. “We’re living in a world of constant change, unlike anything we’ve seen in years past … no one in any industry has seen anything like this,” said Washington, whose expertise has attracted Fortune 100 clients, including Google, American Express and Pfizer. Business cycles are shrinking.

Technology 109

Technology Trends Banking Newspapers 109

Deirdre Breakenridge

OCTOBER 3, 2016

I don’t pine for the good old days of analog, newspaper ink coating my fingertips or watching a DVD. I appreciate Johansson relating the serendipitous story of how “nine months into Google’s existence, Sergei Brin and Larry Page realized they needed to choose between their company and their Ph.D. Who’s kidding who, it’s hard.

Data 0

Data Tools Technology Banking 0

Stephen Waddington

NOVEMBER 11, 2019

Newspapers are about as useful as campaign leaflets as a form of electoral scrutiny. It's The Sun Wot Won It" has become shorthand for the influence of the media on the election process yet the fragmentation of media means that no newspaper has the influence to swing an election if indeed it ever did.

Newspapers 64

Newspapers Tools Print Advertising 64

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism.

SEO 279

SEO Print Financial Product Launch 279

Remote PR Jobs

SEPTEMBER 27, 2024

Key Points of Distribution Media Outlets: Newspapers, magazines, TV and radio stations receive your press release. Analytics Platforms: Google Analytics and social media analytics tools measure traffic, shares, and engagement generated by your press release.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

PR for Anyone

NOVEMBER 3, 2021

This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. Just Google, “AARP magazine covers” and see what’s there. People are always amazed at how frequently I get on television and in magazines and newspapers. It’s Google.

Real Estate 130

Real Estate Publicity Television Newspapers 130

Onclusive

JULY 27, 2021

but Martin and Garz proved that round, milestone numbers around unemployment rates increased newspaper coverage by 10%. Intuitively, most people understand the relative newsworthiness of a milestone that can be expressed as a round number, e.g. 1 billion users, 5% unemployment, 50% faster, etc.,

Public Affairs 195

Public Affairs Viral Government Policies 195

PRSay

AUGUST 9, 2019

You could optimize a news release, and Google News indexed it just the same as an article from a real newspaper! Google figured this out, and now they ignore or even penalize links from news releases. Your audiences would find it when they searched, so why bother with those pesky reporters?

Strategy 133

Strategy Newspapers Facebook Google 133

Rock the Status Quo

FEBRUARY 17, 2016

I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. This wire service landed on page one of Google for my search, compelling me to take a closer look. Not good, but okay.

Engineering 100

Engineering Newspapers Google Banking 100

Rock the Status Quo

FEBRUARY 17, 2016

I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. This wire service landed on page one of Google for my search, compelling me to take a closer look. Not good, but okay.

Engineering 100

Engineering Newspapers Google Banking 100

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. recently announced that Facebook accounts for 43 percent of traffic to media sites, beating out search engine giant Google. In fact, analytics firm Parese.ly

Journalism 120

Journalism Social Media Media Study 120

Deirdre Breakenridge

AUGUST 27, 2018

Google “media pitching” and you’ll get a slew of results referencing dos and don’ts, tips, tricks, and best practices. A former newspaper journalist, Michael has won national and regional awards for news release and feature writing.

Community 157

Community Pitching Media Newspapers 157

Prowly

FEBRUARY 20, 2025

per press release PR Underground is an affordable press release distribution service that publishes your announcement to Google News, 80+ syndicated news/TV websites, and social bookmarking sites. It lets users publish reports on PR Newswire, Google News, Yahoo Finance, CBS, Market Watch, and Fox News. per release $129.99

Analytics 104

Analytics SEO Engineering Financial 104

Contently - Strategy

OCTOBER 1, 2018

The newspaper industry learned this the hard way. In the newspaper business, it’s common to print your issues on something called “broadsheets,” which are 22-inch sheets of paper. In 1712, the British government imposed a tax on newspapers based on the number of pages that they published.

Marketing 104

Marketing Google Newspapers Print 104

Stephen Waddington

JUNE 13, 2019

News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit. Facebook and Google account for almost 60% of the online advertising market.

Print 115

Print Media Newspapers Local 115

David PR Group

OCTOBER 9, 2014

For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level. We write copy of a length and depth that we think pleases Google, rather than what our readers want. Google knows this too and is leading the charge.

SEO 94

SEO Google Storytelling Writing 94

Onclusive

JUNE 29, 2018

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. Scott’s clients have included Walmart, IBM, Reebok, Coca-Cola, and Google, and The Economist ranked him as #1 atop the list of 25 Social Business Leaders.

Crisis 186

Crisis How To Brand Branding 186

Cision

FEBRUARY 4, 2016

Plus, by connecting to Google Analytics, Cision PR Edition now helps you identify who is affecting your bottom line by showing the outlets that drive the most traffic back to your site. Improve your online connections and prepare to pitch smarter by tracking and recording your Twitter conversations with key journalists and influencers.

Analytics 120

Analytics Newspapers Software Google 120

Prowly

APRIL 11, 2025

Whether it's across social media platforms, in online discussion forums, or even in newspaper coverage, your brand reputation can change in an instant if even slight changes in your audience's perception go undetected. Customer reviews: Track public feedback across platforms like Google, Trustpilot, and others.

Reputation 104

Reputation Measurement Report Brand 104

Cision

APRIL 21, 2016

My daily newspaper of choice is…Google. Have a fundamental understanding of video storytelling. Have a fundamental understanding of converged media. Rapid Fire Round. I always thought I’d be…in Ohio. If I won the lottery, I’d…go to work. The thing that gets me up in the morning is…espresso. I laugh most at…Bill Murray.

Local 120

Local Newspapers Internal International 120

PR Insiders

MAY 7, 2021

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. When we talk about the media, we think of newspapers, magazines, TV, and radio. Quantity, quality and Google Analytics. Here is where Google Analytics can come in handy.

Data 78

Data Newspapers Analytics Measurement 78

Flack's Revenge

FEBRUARY 2, 2017

Buzzfeed’s Gilad Lotan suggested Googling “Hillary’s Health.” major newspapers). ” To this day, conspiracy theories rise to the top of the results. Research and reporting in service of a cause (National Review, Nation, New Republic).

Brand 120

Brand Branding Newspapers YouTube 120

Stephen Waddington

OCTOBER 10, 2020

Others responsible include social media (80%); country leaders (79%); broadcast/cable news (75%); and national/international newspapers (75%). It was sponsored by the Institute of Public Relations and supported by Bristol-Myers Squibb, Chevron, Google, HP, Southwest Airlines and the University of Southern California.

Case Study 139

Case Study Airlines Survey Study 139

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. Debates/discussions on Google+ Hangouts , and live chats on Facebook or Twitter have become new promotional trends.

Digital PR 86

Digital PR Newspapers Advertising Advertising 86

Cision

JULY 28, 2015

It would be this process of typing all these individual keywords into Facebook, Twitter and Google.”. When our local newspaper did a story on the Chattanooga Airport’s funding, we wanted to see, if besides that article, people cared. Natalie spent three hours each day monitoring social media for clients. “I

Media 120

Media Viral Newspapers Digital PR 120

Cision

OCTOBER 2, 2015

News & World Report; Erin Dresch at Bloomberg TV; Scott Doll at Philadelphia’s FOX 29; and Mark Glendenning at RACER. VIP List: Liz Heron is The Huffington Post ‘s new no.

Real Estate 120

Real Estate Media Mobile Radio 120

PRSay

NOVEMBER 8, 2022

A Reuters photo of Powell holding the vial appeared on the front pages of newspapers across the country and still comes up in Google searches. Secretary of State Colin Powell spoke at the United Nations on Feb. Powell’s U.N. speech and the picture of the vial would become emblematic of a failure in U.S.

Twitter 156

Twitter Comparison Newspapers Communications 156

Flack's Revenge

DECEMBER 5, 2017

” Run an ad in a newspaper and it needs to be labeled as an ad. As more and more content is being created, and even though Google has clamped down on a lot of the “junk content” out there, content consumers will become increasingly discriminating. And, in fact, I think the bar is being raised here.

Pitching 174

Pitching Journalism Video Advertising 174

PR Fuel

NOVEMBER 4, 2020

You could pitch individual newspapers and magazines. Google uses an algorithm to determine which websites to show in search results. But publications like local or national newspapers have some authority. Google knows it can expect reliable results from publications. Easy to Start.

Media 105

Media SEO Newspapers Pitching 105

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Backlinks from top-rated domains major newspapers or news sites boost SEO to high levels, and a good content marketing program can amplify glowing earned media like product reviews or feature stories. Yet Google ranks longer content more highly than short posts. Never discount earned media. Don’t be afraid of long-form content.

Content Marketing 120

Content Marketing Pharmaceuticals Marketing Software 120

Buzzstream

NOVEMBER 19, 2024

Traditional PR builds and maintains an organization’s image in offline (aka “traditional”) media coverage, including TV, radio, newspapers, and magazines. Get Personal In February 2024, Google published its new email guidelines to combat spam. Next, let’s look at traditional PR. What is Traditional PR? Don’t get me wrong.

Digital PR 71

Digital PR SEO Radio Guidelines 71

Deirdre Breakenridge

FEBRUARY 5, 2015

He’s a sought after professional speaker with big name clients like Google and Walmart. And Mitch blogs seven days a week, podcasts weekly, and writes for a number of newspapers and magazines. He’s written two bestselling books, Six Pixels of Separation and Ctrl Alt Delete.

Engineering 150

Engineering Writing Corporate Branding 150

The Resolution Blog

DECEMBER 20, 2015

Even if you don’t watch TV, you couldn’t have missed it, it’s everywhere; every newspaper and magazine seems to have written about the advert. There are 118 links back to the John Lewis website too – really helping boost the site’s visibility in Google ahead of the key retail period of the year.

Retail 120

Retail Viral Newspapers YouTube 120

Flack's Revenge

AUGUST 31, 2016

To a lesser extent newspapers like the New York Times and the Wall Street Journal. Google Developers . The Register aka “El Reg” BBC. xda-developers. Drupal.org and Planet Drupal. Boy Genius Report. A whole bunch of people on YouTube including. Android Central. Android Police. Niche News.

Reddit 136

Reddit Enterprise Wireless B2B 136

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. We are big fans of sending an agenda in Google docs so the various parties can edit in real time and we are all working from the most accurate document.

Internal 147

Internal International Skype Meeting 147