Contently - Strategy

AUGUST 16, 2024

These articles delve into B2B challenges, technology advancements , and the impact of Microsoft solutions. As part of its effort to be more transparent, Goldman Sachs uses LinkedIn Groups to connect with potential clients directly, engage in industry discussions, and establish itself as a thought leader within those communities.

LinkedIn 98

LinkedIn Examples Brand Branding 98

Bianchi Biz Blog

SEPTEMBER 19, 2024

CES® and its new logo are registered trademarks of the Consumer Technology Association One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. These intimate settings can allow your company to have a “home base” for uninterrupted media interviews, as well as customer meetings.

Technology 92

Technology Automotive Interviews Mobile 92

Deirdre Breakenridge

APRIL 25, 2017

Yes, from the Twitter chats to the forums and groups, there is no shortage of knowledge transfer. Alexa is especially helpful if your family abides by the “no technology at the table rule.” Talk to people outside of your age group. We knew it was a long interview process. We were so excited for him.

Reddit 236

Reddit YouTube Google Course 236

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Earned media stories and interviews bring credibility to the more commercial ad and marketing messages. It’s also the case with tech products that must continually improve and innovate to meet customer needs and take advantage of emerging technology. You basically can’t have one without the other.

Marketing 310

Marketing Product Launch Corporate Viral 310

Deirdre Breakenridge

APRIL 5, 2019

Modern communicators have a responsibility to use communication as a way to build bridges between people and groups; sharing communication to help, uplift and ignite passion and positive momentum. It’s a do “good” and do “no harm” approach. Now, it’s time to reign in the communication for some self-reflection.

Infographics 266

Infographics Communications Leadership Social Media 266

Bianchi Biz Blog

SEPTEMBER 21, 2023

However, most of the journalists attending these events are more consumer-product-oriented, and these receptions tend to lend themselves to smaller, table-top type product displays, rather than active vehicle technology demonstrations. CES is arguably one of the most competitive tech events in the world for journalists and exhibitors alike.

Technology 93

Technology Automotive Mobile Interviews 93

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Here’s what you’ll be doing: -Assist the group and all supervising account members in development and maintenance of media lists.

B2B 203

B2B Policies Case Study Enterprise 203

Bianchi Biz Blog

JANUARY 9, 2023

I’m the senior editor for automotive and electronic technology on the automotive editorial team at the SAE Media Group. Based in Troy, Michigan, I report on standards, technology and general topics and help edit the work of my fabulous colleagues. I also act as the editorial producer for SAE.org.

Automotive 73

Automotive Groups Meeting Technology 73

Prowly

JANUARY 23, 2025

TRY PROWLY FOR FREE Task #1: Finding trade media contacts Sending generic pitches to segmented groups no longer cuts it. PRO TIP: To make your lists more precise, you can group journalists and outlets by industry sector, technology, market, or region. Data-based PR is the new reality.

Pitching 104

Pitching How To Media B2B 104

ImPRessions - Crenshaw Communications

MAY 20, 2020

Once ‘matched’ a chat will open and you can work together to set up that interview. Todoist will help keep you organized by categorizing tasks into groups depending on projects or teams. Just like on Tinder, or any dating app, journalists will swipe right if they feel your pitch is a fit for them.

Mobile 306

Mobile Content Marketing Pitching Social Media 306

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. This differentiates them from the holding group agencies. This is an agency model that covers a core group of employees supplemented by senior experts. Maja has spent two decades working in and reporting on the industry. It’s a long game.

Interviews 115

Interviews Agency Industry Measurement 115

Prowly

FEBRUARY 3, 2025

Without a dedicated tool, building a brand strategy can be challengingbut with the right technology in hand, it doesnt have to be. This allows you to develop campaigns grounded in genuine action, such as showcasing real changes within the company that resonate with your consumers, or amplifying voices from underrepresented groups.

Examples 104

Examples Brand Branding How To 104

Bianchi Biz Blog

APRIL 4, 2022

I am the VP of Content, Wrecked Media Group. Wrecked Media Group is an Ohio-based media company created in 2020 to acquire and build automotive-focused media businesses. 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers. Current properties include EV Pulse and FlatSixes.com.

Groups 96

Groups Meeting Automotive Media 96

Cision

JUNE 23, 2016

In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. The two most dramatic changes are the 24/7 news cycle and technology growth. So how do you convey the impact of the issue effectively?

Public Affairs 227

Public Affairs Local Education Policies 227

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). What’s App is my Godsend for family communication, and my FB usage has almost completely dwindled to group participation (shout out to PRSA Counsellors Academy!). As you will see below, Deborah offers great insight.

Marketing 244

Marketing Facebook Social Media Community 244

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

Brand 189

Brand Branding Real Estate Tourism 189

Remote PR Jobs

JULY 19, 2024

Types of Events to Consider: Industry Conferences: Large professional gatherings that focus on specific industries such as technology, healthcare, or fashion offer opportunities to meet potential clients who may need industry-specific PR expertise. Connect with potential clients and engage with their content.

Case Study 227

Case Study Conference Local Trade Shows 227

ImPRessions - Crenshaw Communications

JULY 20, 2021

Companies like Taboola, Group Nine Media, and Buzzfeed have all either gone, or declared their intention to go, public via SPAC. The goal should be to line up several interviews ahead of the release so the official announcement day starts with top-tier stories that have the executive team feeling good and lay the foundation for more stories.

Pitching 296

Pitching Financial Media Training Training 296

Cision

JULY 5, 2016

Kathy Walsh, director of marketing at Fallston Group, recommends thinking about your goals and letting them guide your strategy. In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Bianchi Biz Blog

FEBRUARY 6, 2023

Jerry Hirsch is the technology and innovation editor at Automotive News. Everything about advanced transportation technology for light vehicles, commercial vehicles and heavy-duty Class 4-8 trucks, VTOL aircraft, drones, and micromobility such as scooters and e-bikes. Describe the craziest or most fun story you have written.

Automotive 74

Automotive Technology Meeting Transportation 74

Bianchi Biz Blog

JUNE 17, 2021

Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. If not, contact the Consumer Technology Association (CTA) to get your spot. 5-8, 2022, with Media Days Jan. 3-4) and it offers a lot of public relations and market attention opportunities, but you have to act fast.

Technology 86

Technology Automotive Trade Shows Hotels 86

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 95

Technology Software Resources Pitching 95

Stern + Associates

MAY 3, 2023

A serial AI entrepreneur who is also the Emeritus Professor of Psychology and Neural Science at NYU, Marcus’ latest interview with The New York Times , “ How Do We Ensure an A.I. appeared first on Stern Strategy Group. Future That Allows for Human Thriving? ” If that’s the case, that’s not worth it.”

Nonprofit 117

Nonprofit Technology Measurement Interviews 117

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Take my agency; we focus on tech PR, with a particular focus in B2B technology. With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview. In technology PR work, there is no shortage of land mines.

B2B 159

B2B Apparel Product Launch Agency 159

NewsWhip

MAY 26, 2020

Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? Clyde Group does a fair amount of crisis work.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Cision

JUNE 30, 2016

No matter how many new platforms and technologies emerge, the core PR foundation stays the same. Sandy Lish, principal and founder of Castle Group, says sending the right message in the right way should be at the heart of your PR strategy. The Castle Group is celebrating its 20-year anniversary.

Technology 149

Technology Nonprofit Journalism Creativity 149

Deirdre Breakenridge

JULY 22, 2019

In November of 2018, the Hootsuite Blog stated that over 200 million people participated in Facebook Groups and there were about 150 million people who took advantage of Facebook Stories. With tremendous purchasing power, they are highly sought as a group when it comes to attracting and keeping their social media attention.

Social Media 177

Social Media Media Interviews Instagram 177

Cision

JUNE 28, 2016

Shannon Bell of The Orogen Group says aligning your communication strategy across departments is key to your success. What will you be doing in your new role at The Orogen Group? Communication has changed dramatically over the last decade as a result of new technology and social media. See question three.

Financial 149

Financial Groups Banking Crisis 149

Stern + Associates

JUNE 20, 2024

Also catch his eye-opening interview on our podcast, Minds Worth Meeting. Stay up to date with the latest releases from our roster of top global voices on technology, psychological safety, sustainability and more on our new and recent books page.

Technology 127

Technology Policies Groups Analysis 127

Shift Communications

DECEMBER 19, 2014

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? Future of Marketing Marketing Marketing Technology' Back in September, we attended the FutureM and INBOUND Conferences in Boston.

Marketing 117

Marketing Technology Engineering Analysis 117

Flack's Revenge

MARCH 8, 2022

In this post I explain the relevance of predictions in technology and PR, and about armchair superforecasters who can do a radically better job than experts. Predictions in PR, Technology and Society. Looking beyond just PR, technology prognostication is big business. Some of you may have seen my post about surfing tech trends.

Technology 156

Technology Comparison System Enterprise 156

Stern + Associates

OCTOBER 4, 2022

I’ve been given a wonderful opportunity to contribute to the mission of the NJ Commission for the Blind and Visually Impaired, presenting a program of best interviewing tips to the community they serve. Especially in a world where adaptive technologies and accommodating people existed. The Statistics. Our Initiative.

Groups 118

Groups Technology Interviews Employee 118

Reputation Us

JUNE 15, 2022

Several studies conducted in the past few years have sought to identify what business issues are keeping CEOs up at night the most One group, Serenity in Leadership interviewed global business leaders across different business sectors earlier this year and found eleven general uncertainties concerning the C-suite. .

Reputation 146

Reputation Nonprofit Crisis Training 146

Critical Mention

AUGUST 26, 2018

meaning diversity, advocacy, technology and ethics. In technology, we’ve made a half-million dollar investment over three years in PRSA’s digital infrastructure, and have just added a staff position, in order to advance electronic delivery systems of the Society’s services. Frankly, PR isn’t a complimentary acronym for a lot of people.

Interviews 79

Interviews Ethics Conference Leadership 79

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 127

Technology Policies Government Community 127

Cision

MAY 18, 2016

Sonja Warner, vice president of global corporate communications at TransMedia Group, says only through planning and strategy will you reach your target audience effectively. You recently joined TransMedia Group as the vice president of global corporate communications. With so much noise, how can your brand cut through and stand out?

Corporate 159

Corporate Groups Local Enterprise 159

Sword and the Script

JULY 2, 2024

In an interview when news of this first broke a couple of weeks ago, Burrelles President Cathy Del Colle the company had experienced declining sales in print monitoring for the last 15 years – and in tandem with the newspaper business. This is the first PR technology company I’m aware of to partner with Google for generative AI.

Print 158

Print Newspapers Google B2B 158