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Casino Content Marketing: Engaging Gamblers Online and Offline

5W PR

Print Materials High-quality print materials, such as brochures, flyers, and posters, can be used to promote special events, promotions, and new offerings. These materials can be distributed in strategic locations, such as hotels, restaurants, and airports.

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Setting the right earned media objectives for your brand

Onclusive

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage.

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How to find the right PR measurement partner

Onclusive

Make sure that the partner you’re selecting can capture all the media channels and formats that are essential to your business, including digital, video, print, social, blogs, podcasts, and more. The more media coverage can be captured through media monitoring, the more data you will have at your fingertips for measurement and insights.

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PR Secrets For Scoring Great Media Coverage

ImPRessions - Crenshaw Communications

File-sharing service WeTransfer mentioned to our team that an artist whose work was featured on their site would be designing a billboard for the Ace Hotel in Los Angeles. Data can be a goldmine for a PR team looking for a fresh media angle, and sometimes an offhand remark can result in a story. It was a no-brainer.

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Personal Tech PR Must-Haves

ImPRessions - Crenshaw Communications

It’s a portable Wi-Fi router , so if a hotel room only allows one gadget over wireless, you can connect the HooToo using Ethernet, then connect with multiple gadgets. Has the time come for PR and 3D printing? Its 3DPlusMe division partners with companies like Marvel and MLB to produce 3D-printed personalized merchandise.

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How to find the right PR measurement partner

Onclusive

Make sure that the partner you’re selecting can capture all the media channels and formats that are essential to your business, including digital, video, print, social, blogs, podcasts, and more. The more media coverage can be captured through media monitoring, the more data you will have at your fingertips for measurement and insights.

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5 Incredible Content Marketing Examples From Travel Brands

Contently - Strategy

Let’s say you have a locale in mind—maybe a faraway destination you’ve always wanted to see—but you don’t know where to begin researching hotels, car rentals, excursion packages, and restaurants. In today’s digital age, a well-designed piece of print media can feel like a miracle. AirBnB Magazine.

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