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How to Overcome 7 Top Content Marketing Challenges

Cision

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). Diversify content by using a variety of forms like infographics, videos, graphics and images. Growing Competition.

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How Big the Market for PR Software? PR Tech Sum: Burton-Taylor, Cision, Muck Rack, Critical Mention, Talkwalker

Sword and the Script

Learn more: report registration page ; PR News infographic. c) Reddit 101 for PR pros via Muck Rack. Reddit is a different beast than other social media platforms. Reddit users are savvier and can sniff out self-promotion easily.”. Press release distribution services. Twitter the news winner. “91%

Software 100
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How we’re creating content isn’t lining up with how people are consuming it

Communications Conversations

Consider another stat: According to researchers at the Notre Dame University (yeah, that one), 73 percent of posts on Reddit are voted on by users that haven’t actually clicked through to view the content being rated. And remind me again how important that hit in USA Today print edition is again. White papers.

Consumer 104
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The Ultimate Guide to Repurposing Content Like a Boss

Contently - Strategy

Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Repurpose it into an interesting Twitter or Reddit thread, LinkedIn post , or Instagram carousel. For example, Semrush repackaged its social media checklist blog post into an infographic and published it on Social Media Today.

eBook 143
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The Ultimate Guide to Repurposing Content

Contently - Strategy

The stats from a recent white paper you published find new life as a shareable infographic. For example, a blog post you wrote about creative ways to spend time indoors during lockdown could be repurposed as an infographic about fun things to do inside on a rainy day, which could be useful forever. See where we’re going with this?

eBook 52
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SMART News Content

The Proactive Report

Social: Journalists and bloggers watch sites like Twitter, Reddit and Pinterest for content about for breaking news stories. Infographics are liked and shared on social media 3X more than other any other type of content. SEO (Search Engine Optimization) is an essential skill for PR practitioners. A majority of U.S.

LinkedIn 100
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Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists

Sword and the Script

Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and. 1% said SnapChat. Reporters review business social media profiles. Original research has the most appeal. “39%

Survey 75