ImPRessions - Crenshaw Communications

JUNE 10, 2020

And it goes without saying that you should read major news publications like the Wall Street Journal, Forbes, Inc., It may be best to set your Facebook and Instagram to private while you are actively interviewing. as well as vertical pubs that match your interests. . Network network, network.

Agency 284

Agency Interviews Journalism Instagram 284

Deirdre Breakenridge

MARCH 18, 2019

In fact, Kylie Jenner makes a million on a single instagram post, while 84% of micro influencers charge less than $250 on a sponsored instagram post, according to ClickZ. Jaclyn Cortina, University of Massachusetts Amherst Bachelor’s Degree with Individual Concentration (BDIC) and Journalism Student.

Advertising 321

Advertising Advertising Social Media Instagram 321

The Proactive Report

JUNE 17, 2020

Key findings: Journalism matters again – there has been a sharp uptick in the use of TV and digital news due to the pandemic. Across all age groups , the use of Instagram for news has doubled since 2018 and looks likely to overtake Twitter over the next year. PR Takeaways: There is a growing interest in the news.

Instagram 165

Instagram Groups Social Media Journalism 165

Onclusive

AUGUST 9, 2021

Influencer marketing is the future, and it goes far beyond sponsoring an Instagram persona. Data Journalism. Data journalism entails gathering internally curated data and turning that information into marketable stories, whether that’s earned media pitches or brand-published content. Influencer Marketing & Blogger Relations.

Training 370

Training Media Training Crisis Communications Reputation 370

NewsWhip

JULY 11, 2024

On Instagram, from short-from video reporting with Reels, to posts that summarize a news story and often encourage users to click on the “link in bio,” they know it’s an important part of their digital strategy. BBC BBC News continues to reign as Instagram’s most followed news publisher. million engagements with its posts in Q2.

Instagram 78

Instagram Mobile Analysis Storytelling 78

PRSay

SEPTEMBER 23, 2022

These are citizens with massive social media followings who are not in the journalism industry but reporting to the public on current events. court case involving the two actors brought in millions of views for multiple YouTubers, Instagram personalities and other bloggers. Do internet journalists expose an outlet’s bias?

Ethics 179

Ethics Media YouTube Journalism 179

PR for Anyone

OCTOBER 18, 2023

She served as Editor-in-Chief of USA Today, USA Today Network, Conde Nast Portfolio, and The Wall Street Journal’s Weekend Journal, leading those organizations to six Pulitzer Prizes. Additionally, she is an on-air CNBC contributor and Yale University journalism lecturer.

Journalism 130

Journalism Instagram YouTube Facebook 130

Communications Conversations

NOVEMBER 18, 2019

Brand journalism, as a concept, hasn’t exactly had a great run. Casper’s vaunted “Van Winkles” brand journalism effort lasted just more than a year. Verizon shuttered its foray into brand journalism (Sugarstring) after JUST ONE MONTH! There’s a long line brand journalism fails.

Journalism 74

Journalism Branding Brand Advertising 74

Flack's Revenge

DECEMBER 20, 2018

Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing. Hardly a day goes by on Twitter without my seeing some social guru declaring they’re done with Facebook.

Marketing 244

Marketing Facebook Social Media Community 244

NewsWhip

MARCH 10, 2025

In a similar way to TikTok , Instagram has become a key part of publisher distribution strategies and brand building in 2025. With this in mind, we’re starting a new series across platforms to look at what’s driving success for publishers on those networks, and today it’s Instagram’s turn.

Sports 78

Sports Instagram Analysis Report 78

Communications Conversations

NOVEMBER 2, 2017

We also crowd-sourced some of our content that was shared on Instagram and Snapchat. Check out the sights and sounds from #TOJO17 at Target Field, including YOUR tweets and instagrams! Your most popular Instagram post to date also occurred during the game–and it was a pretty simple shot! link] pic.twitter.com/sblWWgWw84.

Case Study 113

Case Study Journalism Study Instagram 113

PRSay

JANUARY 27, 2017

Brand managers looking to reach consumers online—especially elusive younger crowds—are turning to apps such as Instagram. Instagram stories have grown to 150 million users (from 100 million) in the last few months, and engagement numbers are high. In fact, one in five stories on Instagram gets a direct message from its viewers.

Instagram 60

Instagram Analytics Advertising Advertising 60

Melissa Agnes

AUGUST 20, 2014

Carolyn Mae Kim, a hands-on professor teaching in the Journalism & Integrated Media department at Biola University, has some great tips and strategies to help today’s educators answer this important question. Consider highlighting the top tweets or 5 instagrams or best articles each week at the beginning of class.

Social Media 279

Social Media How To Infographics Media 279

NewsWhip

OCTOBER 30, 2024

User attention today spans across not just Facebook and X, but also the likes of Instagram, TikTok, Reddit, LinkedIn and more. A holistic view of data is important Despite the ongoing shifts at Meta, platforms like Facebook and Instagram continue to be essential for reaching large and diverse audiences.

Tools 78

Tools Reddit Viral Instagram 78

Sword and the Script

AUGUST 13, 2024

Even the venerable Wall Street Journal broke down its serious demeanor to dabble in the decadence of B2B chocolate. While this campaign took place in 2009, could you imagine the Instagram videos such a campaign would garner today? The chatter turned into coverage – and a lot of it. Chocolate has long been a good play in marketing.

Creativity 103

Creativity B2B Examples Marketing 103

Shift Communications

JANUARY 2, 2017

We may get a great hit in the Wall Street Journal or the New York Times, but that hit will be one story among 200,000 or 300,000 for that day. Want to find out what’s trending on Instagram so you can adapt your own Instagram strategy?

Trends 83

Trends Publicity Analytics Software 83

Deirdre Breakenridge

JULY 22, 2019

In August of 2018, 99 Firms reported that Instagram supports approximately 100 million images and videos each day. Harness a particular social media platform whether you’re strong at Instagram, Twitter or Facebook Live. Use a writing style that’s personal or journal-style writing.

Social Media 177

Social Media Media Interviews Instagram 177

Presspage

JUNE 4, 2019

Enter brand journalism , the darling of content creators and savvy PR specialists. Brand journalism is a strategy to generate content that is relevant and meaningful to an audience and provide them with information on an industry or related topics without selling them anything. ” Now, think about the “why.”

Journalism 68

Journalism Strategy Branding Brand 68

Cision

JUNE 21, 2016

After that summer, I changed my concentration in the journalism school and never looked back! My favorite social media platform is…Instagram. I love that working in PR provides a different storytelling opportunity that you don’t get working for a paper. It’s no secret digital has transformed communication. Is there a downside?

Social Media 227

Social Media Newspapers Reputation Community 227

NewsWhip

SEPTEMBER 26, 2019

While Twitter was a live feed of the strikes and everyone’s opinion about them, Instagram was a more concerted effort to document the event, and brands showed out to support the strike as well. Top Instagram Posts from Brands. Katherine is a Content Strategist working at the confluence of journalism + marketing. Katherine Ellis.

Social Media 127

Social Media Media Instagram Facebook 127

Cision

MARCH 17, 2017

Another challenge is the importance of a visual communication strategy through Instagram — there is a greater need for brand photography than ever before. This makes really knowing your audience, and by extension, having a crystal-clear brand identity, even more important.

Fashion 227

Fashion Travel Interviews Instagram 227

PRSay

JUNE 15, 2017

Flex your skills in tweets and Instagram posts instead. For more insight into the state of journalism, check out the full Muck Rack study here. Think twice before you dial. Save the emojis. Nearly 80 percent of journalists say they do not want pitches with emojis in them.

Pitching 128

Pitching Survey Journalism Conference 128

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Instagram increase creator transparency. Here’s our round-up of all the latest social media updates you need to know!

Instagram 62

Instagram LinkedIn Social Media Media 62

NewsWhip

FEBRUARY 28, 2023

Instagram carousels lack the quick, “get to the point” advertising that so many want to see. Instagram Reels After seeing TikTok’s massive success, Instagram launched a similar concept in August of 2020. Their Reel options are similar to that of Instagram, albeit less popular. Data backs it up.

Video 148

Video Branding Brand Instagram 148

Deirdre Breakenridge

APRIL 25, 2016

Flipagrams posted on Instagram just may be our new photo albums…. Syracuse University Digital Journalism major Jane Hong comments, “If you and I were hanging out and I posted a Snap of us to my story, a third party could be hurt or jealous they weren’t invited.” FOMO continues with full force.

Print 150

Print Video Technology Mobile 150

Cision

AUGUST 11, 2016

Search Engine Journal. Using new platforms and features such as Snapchat, Instagram Stories and Twitter Moments will be part of this, along with learning about and embracing (live) video content, virtual reality, brand journalism and other storytelling tactics.” – Mark Ragan, CEO, Ragan Communications (Ragan.com, PR Daily).

Marketing 0

Marketing Mobile Nonprofit Engineering 0

PRSay

JANUARY 3, 2018

Artificial intelligence also has the potential to revolutionize journalism. Additionally, anticipate dramatic increases in video content — and with it, much greater use of Snapchat and Instagram, complementing the current PR social media emphasis on Facebook and Twitter. Look for more PR shops to say they’re “data driven.”.

Publicity 167

Publicity Social Media Television Big Data 167

PRSay

SEPTEMBER 6, 2022

Surveys have shown that young adults turn to social media such as TikTok and Instagram as their primary news sources rather than newspapers and TV. It makes our journalism better. Women, and moms in particular, tell pollsters that work flexibility is an important criterion when choosing an employer.

Journalism 148

Journalism Newspapers Policies Writing 148

Contently - Strategy

JULY 20, 2020

For years, the way we defined content was arbitrarily limited, perhaps because people like me felt squeamish about overstepping their roles when they left full-time journalism for full-time marketing in the early 2010s. Product videos that stop you in your tracks as you scroll LinkedIn and Instagram.

LinkedIn 145

LinkedIn Trade Shows Case Study B2B 145

Cision

MARCH 10, 2016

Now there is a separate set of tastemakers on the Internet with often just as much reach as The Wall Street Journal who are just as valuable. We know that the right 10 people on Snaphcat or Instagram or the perfectly timed influencer content on Twitter can drive an entire campaign. They aren ’ t anymore. But the value has to be there.

Instagram 96

Instagram Advertising Advertising Storytelling 96

Landis PR

MARCH 20, 2023

Photo courtesy of Pixabay The highly anticipated Muck Rack 2023 State of Journalism Report , which the company released at SXSW on March 15, 2023, provides valuable insight into the ever-changing media landscape and how journalists perceive their work. Conducted with over 2,200 journalists worldwide, the survey results are fascinating.

Journalism 52

Journalism Newspapers YouTube Twitter 52

Cision

FEBRUARY 3, 2017

We witness this proliferating with very young consumer-facing companies on platforms that include Instagram and Snap, to almost immediate success. Many times, the agency spearheads the job of launching and maintaining multiple content marketing platforms to deliver the client’s message — journalism aside.

Creativity 120

Creativity SEO Mobile Journalism 120

Cision

APRIL 12, 2016

I’ve always been an avid consumer of journalism and loved writing. You’ve secured media coverage in outlets like The New York Times, The Wall Street Journal, Entertainment Tonight and more. You might study liberal arts or journalism – a PR major is certainly not required. What drew you to the field of public relations?

Fashion 120

Fashion Pitching Journalism Social Media 120

PRSay

MAY 14, 2018

I say that because often you might also see something in her Twitter bio or an Instagram post that you could use to make more of a personal connection. When you’re crafting your pitch for your target journalist or blogger, you know it’s a best practice to prove in the first sentence that you’ve researched her and her audience.

Pitching 123

Pitching Media Relations Journalism Instagram 123

5W PR

FEBRUARY 16, 2021

An analysis of more than 22 million posts from over 56,000 business sites identified some revealing industry benchmarks on Facebook , Instagram and Twitter. What it found is that Instagram appeared to be the rising star among advertisers in 2020. Instagram, on the other hand, saw declines in only eight of the 35 industries.

Social Media 88

Social Media Healthcare Branding Brand 88

Cision

FEBRUARY 5, 2016

Instagram launched its first thriller series, releasing 15-second clips daily through February ( The Next Web ), and also extended its video advertisements from 30 to 60 seconds ( TechCrunch ). Playboy’s March 2016 issue, the magazine’s first of its “PG-13″ remake, became available ( Mercury News ).

Media 120

Media Web Blogging Journalism 120

Bianchi Biz Blog

JUNE 7, 2021

How long have you been in journalism and how did you get started? I then transitioned to tech journalism and finally to automotive journalism. . You can follow Roberto on Twitter , YouTube and Instagram. I’ve been a journalist for 15 years. I got my start at TMZ of all places.

Automotive 97

Automotive Meeting Media Journalism 97