Critical Mention

JANUARY 29, 2021

It is in this context that digital marketing gains salience. This piece focuses on one such aspect of Digital Marketing — Influencer Marketing. According to Influencer Marketing Hub, the ROI for every dollar spent on IM in 2020 is $5.78. Choosing the right platform(s) can make or break your marketing campaign.

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Branding Brand How To Radio 135

wiredPRworks

MAY 18, 2022

Thanks to Barry for having me on his “Small Business Radio Show” to talk about redefining PR and for agreeing to be a guest on mine. There’s probably no better person on the planet to talk about small business and marketing than Barry. Barry Moltz on Instagram. I still need to take it. ?? Connect with Barry.

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Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. It can also be seen as word-of-mouth marketing or free advertising. Good or bad, every mention is an opportunity to shape your brand’s reputation. Priscilla is the marketing coordinator for Critical Mention.

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Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Quickly expand your audience by joining professional public relations and marketing associations: PRSA | Public Relations Society of America . American Marketing Association.

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Radio Television Social Media Sports 92

Critical Mention

AUGUST 6, 2020

A media contact database is an essential tool for PR, communications, investor relations and marketing professionals looking to reach out to media contacts and outlets. If you’re a PR, communication, journalism or marketing pro, it’s likely that you or your team is also in charge of maintaining your brand’s reputation and status.

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Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Influencer Marketing? What is Reputation Management? praise-filled posts on Instagram.

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Critical Mention

DECEMBER 20, 2019

PR and marketing professionals have the opportunity to expand their organization’s brand reach by leveraging earned media coverage. An increase in mentions and link shares, especially from reputable broadcast stations, reputable websites and high-profile social media accounts, can have an incredible impact on brand exposure.

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Critical Mention

OCTOBER 7, 2020

The influence of the internet can make or break your reputation if you are not careful. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Social Awareness. SCHEDULE A DEMO. Jessica Pickering.

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Critical Mention

OCTOBER 16, 2019

Media monitoring helps PR and marketing pros track buzzworthy content and help build their brand through specific keyword searches. It opens the door to content inspiration and new marketing strategies. Sentiment analysis is an invaluable tool for PR and marketing pros. Lack of Sentiment Analysis for Earned Media.

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Media Analysis Radio Sports 80

Critical Mention

AUGUST 29, 2019

Already in 2019, Critical Mention has added new television and radio channels to its capture network across the globe. Today’s PR, corporate communications and marketing professionals need sophisticated tools to understand the value and reach of their earned media,” stressed Don Yount, President and CEO of Critical Mention.

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Television Radio Analytics Government 60

The Proactive Report

FEBRUARY 24, 2017

Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. Used correctly, Twitter can have a huge impact on customer service, perception and reputation. It’s become an International dial tone, like the internet itself, like your phone service or your AM, FM, and Ham Radio spectrum. They are now at around $16.

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Twitter Customer Service Web Facebook 235

Konnect Agency

NOVEMBER 24, 2020

Podcasts now rival traditional media such as broadcast and radio in terms of PR power. When you find the right podcast show with the right talking points, you have the ability to reach your target market with your unique message. Each podcast episode is evergreen marketing content that is searchable online forever.

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SEO YouTube Instagram Reputation 52

Critical Mention

NOVEMBER 5, 2019

PR pros and marketers should take advantage of their organization’s social media interactions. Therefore, a good way to get started is by addressing frequently asked questions in your social media marketing practices. Doing so allows you to analyze your organization’s reputation and adjust your audience’s perspective on your brand.

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Critical Mention

OCTOBER 2, 2019

Monitor Your Online Reputation. It takes 20 years to build a reputation and five minutes to ruin it. Buffett definitely hit the nail on the head with that quote when it comes to maintaining an online reputation. Media monitoring is a must for organizations to have a bird’s-eye view of their media relations and reputation.

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Sports Hotels Reputation Construction 80

Critical Mention

SEPTEMBER 5, 2019

It’s best to stay alert because any kind of mention can play a role in impacting your brand’s reputation. . In today’s social media culture, influencer marketing plays an incredible role in capturing the attention of potential customers. Priscilla is the marketing coordinator for Critical Mention. Influencer Impact.

Social Media 75

Social Media Media Analysis Radio 75

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. Priscilla is the marketing coordinator for Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

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Journalism Social Media Radio Fashion 78

Critical Mention

OCTOBER 11, 2019

Today’s organizations can help build their brand by garnering and distributing earned media, because earned media can have significant influence on brand reputation. Share your reviews and testimonials to bolster your marketing efforts. Magnify your brand’s message by strategically weaving your mentions into multiple marketing tactics.

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Branding Brand Media Case Study 81

Critical Mention

OCTOBER 18, 2019

Marketing and social media pros should take advantage and tend to the symbiotic relationship between social media and SEO. Plus, solidifying your brand’s message shows social media users that your organization is legitimate and credible because it cares about its reputation across all social platforms. . Craft Creative Social Posts.

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SEO Social Media Strategy Media 80

Critical Mention

MAY 25, 2022

The move combines Critical Mention’s media monitoring and media contact database tools with Onclusive’s suite of market-leading global media monitoring, measurement and management solutions. Critical Mention’s existing clients can continue to access their products and services as usual.

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Technology Financial Corporate Reputation 78

David PR Group

SEPTEMBER 3, 2014

If you have ever posted a news link to Facebook, Twitter, or Instagram, then you have participated in the social sharing ecosystem which is overtaking traditional channels as the most powerful way to distribute information. Many folks are spending more time on Facebook, Instagram, LinkedIn, and Twitter than any one news site.

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Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes One of the biggest struggles faced by marketers today is how to balance new media (digital and social) with traditional media (TV, radio, print). Marketers tend to pay attention to the “new shiny idea,” often taking action on new media campaigns.

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NewsWhip

NOVEMBER 11, 2021

For brands, celebrity spokespeople are a time-honored tradition, with endorsements from athletes, actors, and celebrities a key part of marketing efforts for decades. Let’s take a look at how a brand like State Farm could make sure they’re up to date with what their partners are saying that may affect reputation.

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Critical Mention

SEPTEMBER 10, 2019

With that said, your online presence plays an incredible role in your organization’s reputation. Maintaining a successful online reputation can boost credibility and increase sales. We have put together five different ways you can improve your online reputation so you can help grow your brand. Monitor your Online Reputation.

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Reputation Case Study Mobile eBook 60

Landis PR

MAY 28, 2024

Christina provides a detailed insight into the business and communications environment in Denmark and delivers valuable advice to businesses seeking to navigate her home market. This week’s blog post is written by our Public Relations Global Network partner, Christina Rytter, Founder of Scandinavian Communications in Copenhagen.

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Energy Technology Biotechnology Pharmaceuticals 59

Mark My Words

JUNE 23, 2022

Its reputation has steadily grown since it was first broadcast 20 years ago this month. “There was no marketing as such, but it had these very strong word-of-mouth recommendations. Paul Kane, who runs Instagram page The Wire Fans for enthusiasts, explains: “The Wire isn’t the easiest show to get into.

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Film Reputation Radio Trends 60

Maxim Behar

MARCH 6, 2022

The journalists were people working in media, newspapers or TV channels, or radio stations. They were writing stories, covering events on the TV, talking on the radio, and hence they were called journalists. On LinkedIn, we write more seriously while on Instagram we emphasize more on visuals.

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B2B Communications Media Newspapers 52

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. But why is podcasting important to PR and marketing professionals? Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship.

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Social Media Marketing Pinterest Media 120

Buzzstream

MARCH 13, 2024

But the simplest explanation I’ve ever given is that digital PR is a marketing tactic used to earn high authority links from publications that drive rankings and site traffic. But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR.

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Digital PR Construction Case Study SEO 71

Stuart Bruce

OCTOBER 30, 2014

That means you’re welcome to tweet, Instagram, Vine or Snapchat at will. Advertising and marketing people might have used to have control. It’s 86% for Twitter, 98% for Instagram or 100% for Snapchat. We think only of how it can harm us with the rapid dissemination of negative news and rumours detrimental to our reputation.

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Crisis Communications Transportation Conference Social Media 148

NewsWhip

MAY 27, 2021

Brand relevance versus brand reputation | Jump to text. So, we’re focused on data-driven digital marketing and communications for companies who, just like us, want to reimagine healthcare. For the most part, they weren’t in their cars, they weren’t listening to the radio. Paul: Brilliant.

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Healthcare Storytelling Communications Local 78