Melissa Agnes

NOVEMBER 19, 2014

Delegation – understanding whether the situation requires strict adherence to rules or demands creativity (ex: the difference between a chess player and a sports coach). And give authority to those people who have internalized these values of adaptive crisis response.

Crisis Management 266

Crisis Management Crisis System Policies 266

HMA Public Relations

FEBRUARY 1, 2021

Today’s #MediaMonday comes from Lance Hartzler, the sports editor at the Arizona Daily Sun. While he was at NAU, Lance interned with the Arizona Daily Sun where he began reporting on local sports. Since then, he has been hired on fulltime and has recently been promoted to sports editor.

Sports 105

Sports Local Internal International 105

Onclusive

APRIL 22, 2021

Details for your communication channels: prior to the crisis, choose which communication channels will work best for reaching your key internal and external stakeholders. Navigating a crisis is not a solo race—it’s a team sport. Create and train a crisis response team. Test it, iterate and then test again.

Crisis 195

Crisis How To Crisis Communications Crisis Management 195

Deirdre Breakenridge

JUNE 8, 2016

Their public relations experience spans various industries including entertainment, nonprofit, healthcare, technology, sports, and higher education. She is also the social media chair for the NYU International Club and volunteers with the social media team for the PRSA Tri-State events and conferences.

Social Media 150

Social Media Pitching Media How To 150

PRSay

SEPTEMBER 2, 2016

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport. Isabelle McLemore – Senior Director, Global Corporate Communications, UFC.

Sports 68

Sports Education Construction Television 68

Communications Conversations

JUNE 28, 2018

Working for an amateur or professional sports team has always been a dream of mine. How and why did you get into sports PR after a number of years on the agency side? I actually started my career in sports, so in a way this is a return. The University of Kansas athletic department, for example.

Sports 113

Sports Travel Television Journalism 113

Critical Mention

APRIL 26, 2017

To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.

Sports 60

Sports International Internal Enterprise 60

PRSay

JUNE 1, 2018

International sports partnerships lend a high-visibility platform with engaging content like live-action imagery and player endorsements to communicate brand messaging in a dynamic way. She currently works as the head of public relations and sports marketing for Tissot Swiss Watches and is a professor at William Paterson University.

Sports 125

Sports Creativity Instagram Local 125

NewsWhip

APRIL 20, 2023

With its global reach and coverage of national and international news, sports, politics, and entertainment, BFMTV has established itself as the go-to source for the French public. The obvious leader and only publisher to earn over 20 million engagements to its content was BFMTV, the country’s most-watched cable news channel.

Facebook 139

Facebook Sports International Internal 139

PRSay

DECEMBER 21, 2017

He interned at a company that builds technology applications for PR professionals, and enjoys showing colleagues how technology can help them accomplish their goals. “In Brendon interned at the PR firm MSL Washington and later worked for eight years in Porter Novelli’s D.C. Industry contributions.

Publicity 151

Publicity Radio Sports Technology 151

Solo PR Pro

APRIL 26, 2016

Lately, I’ve seen many cars sporting a paw print bumper sticker with the pro-adoption motto, “Who Rescued Who?” Poor grammar aside – and keeping in mind no one in our scenario is a dog – I find a lot of parallels between this sentiment and the experience of mentoring a talented intern. The Biggest Benefit – Fulfillment.

Internal 40

Internal International Conference Energy 40

Mindful Marketing

DECEMBER 28, 2018

Supreme Court struck down a 1992 federal law that largely outlawed sports betting, thereby giving states authority over such gambling. Several states, like Delaware and New Jersey, quickly legalized sports betting , and many others are poised to follow suit. The 2018 Super Bowl drew over 103 million viewers in the U.S.

Sports 51

Sports Internal International Study 51

Cision

JANUARY 5, 2016

It’s common for writers, even those who don’t work in the sports section, to follow the beat they cover with the obsessiveness of a sports fan. Hire external or identifying internal passionate editors and reporters. Businesses and brands need to think like publishers or brand journalists. Follow this three-point strategy: 1.

Content Marketing 96

Content Marketing Strategy Marketing Sports 96

PRSay

OCTOBER 10, 2017

Toward the beginning of his Tuesday morning General Session at PRSA’s 2017 International Conference in Boston, Baer unpacked the marketing formula for the Cheesecake Factory. According to author and digital marketing expert Jay Baer , the key to business success is word-of-mouth communication.

Conference 124

Conference Sports Internal International 124

PR for Anyone

JANUARY 3, 2024

Stacy compares the structured and regimented practice sessions in sports—representing masculine traits—to the flow state during a game, which embodies feminine traits. The basketball analogy beautifully illustrates the harmony needed between structure and creativity in both sports and business.

Corporate 130

Corporate Sports Creativity Internal 130

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 154

Employee Print Writing Survey 154

Cision

NOVEMBER 2, 2016

Baseball fans everywhere will be tuning in tonight to witness the culmination of one of the most exciting – and emotional – championships in sports history. Jesse Spector, Sporting News – @jessespector. Chris Cwik, Yahoo Sports – @chris_cwik. The Chicago Cubs. The Cleveland Indians.

Sports 120

Sports Social Media Analysis Journalism 120

Sword and the Script

NOVEMBER 14, 2023

Think about any sports team you’ve ever played on. Think about any sports team you’ve ever played on. The most underutilized tool in a leader’s toolkit is a compliment. If someone’s doing a great job – tell them! Look this is hard, but only at first. And that’s true of any team. Of course, it wasn’t. Of course, it wasn’t.

Content Marketing 200

Content Marketing B2B Marketing How To 200

PRSay

NOVEMBER 4, 2024

But as I’ve said many times, exceptional leadership is not a spectator sport. When considering whether to communicate, the easiest decision may feel like just staying on the sidelines.

Employee 78

Employee Policies Leadership Sports 78

Cision

JULY 5, 2016

If not, consider multiple internships with different types of marketers: a PR firm, an advertising agency, an internal corporate marketing team. My hobbies outside of work include…running, yoga, reading, being a dance/soccer/lacrosse mom and following Baltimore sports. Images via Pixabay: 1 , 2 , 3.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Beyond PR

OCTOBER 20, 2016

Fall is also a time of celebration for communicators as our industry gathers for the biggest event of the year – the PRSA International Conference. In the wide world of sports, football fans can be the most fiercely loyal. We’re now in week 7 of the NFL’s regular season, which means there’s still plenty of Sundays to celebrate.

Conference 40

Conference Internal International Sports 40

Cision

FEBRUARY 24, 2016

My guiltiest pleasure is…live sport. Learn 71 ways to get it with Cision’s free tip sheet! I was lucky enough to start out with a forerunner to Speyside – a fiercely ambitious independent agency with a clear vision to expand internationally out of London. Drives my wife crazy.

Corporate 120

Corporate Sports Agency Reputation 120

Cision

JULY 27, 2016

UNCF is a fast-paced organization with a lot of moving parts, local offices and internal divisions. The thing that gets me up in the morning is…my internal clock. Since joining UNCF last fall, what has been your favorite moment or accomplishment as the national director of communications? Images via Pixabay: 1 , 2 , 3.

Nonprofit 120

Nonprofit Local Travel Social Media 120

HMA Public Relations

JULY 18, 2023

Scott Hanson shares more on a recent international communications experience and discusses how the Public Relations Global Network can help you reach the world in his latest blog post. As desert temperatures reach near 120 degrees in Arizona, some in the southern hemisphere are out skiing for winter.

Communications 98

Communications Internal International Blogging 98

The Proactive Report

JUNE 17, 2018

You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. HerRoom.com, an online lingerie company, tested all the sports bras they sell and made a series of videos of women running in each bra. This kind of content definitely rises above the flood of ‘content for content’s sake.’

B2C 157

B2C Study Exercises Sports 157

Critical Mention

AUGUST 6, 2020

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

Media 104

Media Radio Local Tools 104

PRSay

NOVEMBER 1, 2023

14, Brooks talked with PRsay about her career path and offered advice for students and new pros interested in a career in sports-related communications. I was incredibly passionate about sports. When I was playing, I remember looking around and wondering, “What can I actually do as a career in sports?” I was a college athlete.

Sports 79

Sports Ethics Television Storytelling 79

Melissa Agnes

NOVEMBER 19, 2014

Delegation – understanding whether the situation requires strict adherence to rules or demands creativity (ex: the difference between a chess player and a sports coach). And give authority to those people who have internalized these values of adaptive crisis response.

Crisis Management 157

Crisis Management Crisis System Policies 157

NewsWhip

APRIL 17, 2024

Hard news is taking a backseat for now, and while there’s a fair amount of news publishers that still drive a lot of public interest on Facebook, entertainment and sports content are currently the platform’s star performers. The three posts have accumulated over 539k engagements.

Facebook 88

Facebook Sports Video Internal 88

PRSay

OCTOBER 20, 2016

Learn more about the PRSA 2016 International Conference or register to attend. The countdown is on to the PRSA International Convention in Indianapolis!

Engineering 60

Engineering Sports Local International 60

NewsWhip

MAY 16, 2023

Marca , Spain’s national daily sport paper, has firmly held the number one spot with 12.4M Mundo Deportivo , a Barcelona-based sports publication, has taken the third spot with 8.2M interactions, while Diario AS , which is a sport specific sister publication to second-placed El Pais , is holding onto seventh with 7M.

Facebook 78

Facebook Sports Comparison Fashion 78

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2016

” People with the skills to write a wide range of content – from bylines and features to blog posts and pitches – are invaluable to their internal teams and business partners. From driving a car to learning a sport to perfecting an instrument, the more you do something, the better you’ll get at it. Keep writing.

Writing 120

Writing Publicity Newspapers Sports 120

Tribe Builder Media

FEBRUARY 11, 2019

Not to mention, PR agencies are drastically underutilized when creating internal sales pitches, marketing collateral or campaign objectives. Integrate your PR team into your internal team, I would be willing to bet you won’t regret it. It’s an Expense, Not an Investment. press@tribebuildermedia.com.

Internal 40

Internal International Agency Pitching 40

Prowly

FEBRUARY 3, 2025

If you know that the Nike brand stands for high performance, athleticism, and the latest sports technology, that's brand awareness. This helps you internally and makes it easy to hire contractors for creative work. For example, you see a pair of sneakers with a swoosh logo. Brand recognition and brand awareness go hand in hand.

Branding 104

Branding Brand How To Measurement 104

Mindful Marketing

DECEMBER 20, 2023

Grant (not his real name) had been working for several months as an intern with a company that sold the products of various manufacturers in a particular business-to-business industry. As we talked about the issue, one of the first things that came to my mind was Sports Illustrated’s recent moral lapse.

Ethics 95

Ethics Marketing Sports Education 95

The Hoffman Agency

JULY 22, 2022

By Violet Nowak, Intern. In undergrad, I stuck to sports PR and saw the good and bad sides of that industry. The post Crossovers: From Sports to Tech appeared first on "What's HAppening" Blog. My journey to public relations started in a very minor way: joining a fantasy hockey league.

Sports 36

Sports Interviews Internal International 36

Landis PR

OCTOBER 11, 2021

After a year and a half of (mostly) virtual events, many places around the world are offering in-person events, from concerts to lectures to wine fests and sports. As speakers and panels were confirmed, we distributed press releases to national, international and trade media. What about promoting events for your company or client?

Local 98

Local Newspapers Sports Video 98