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BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? The database also has built-in features for list-building and a generative AI feature for pitching. 100 million internal comms platform.
There was no announcement that I’m aware of, but a quick search shows some chatter about it on Twitter and Reddit , among other virtual watercoolers. This view was echoed in some of the remarks about the rebranding on Reddit. The new website and Twitter handle ( @helpareporter ) appear to confirm it. However, these are exceptions.
There is their flagship app, LinkedIn Pulse (content), LinkedIn Recruiter (recruiting), LinkedIn Connected (contacts), LinkedIn Lookup (for internal search), and two new apps: LinkedIn Groups and LinkedIn Job Search. That’s the concept behind Upvoted, an offshoot of Reddit that launched last week. Conclusion.
Germany-based Staffbase an internal communications platform, said it “secured a revolving credit facility in an amount of up to €50 million from J.P. Earnings + Financing Agility PR Solutions’ parent company Innodata reported sales grew to $36.2 million in its Q2 earnings announcement. Morgan and KfW” to fuel growth. Let’s talk.
The authors of these stories can quickly become journalists to target for follow-up stories, additional quote pitches, and more. Between creating content and pitching, I barely had time. Check the trending topics at the beginning of each day and see if there are opportunities to pitch. However, not all links are due to a pitch.
Pitches should be personal and relevant. The survey said the important part of a pitch are: personalized for a report (43%); and relevant to their coverage (34%) and timely (10%). a) Mobile Now, Intranet Later – Internal Communications Best Practices via SocialChorus. “If c) Reddit 101 for PR pros via Muck Rack.
Your crisis management software needs to act as an early warning system for the crisis team, scanning everything from news sites to that one Reddit thread that could blow up in your face. Then be brutally honest about what you actually need versus what just sounds cool in a sales pitch.
One of the emerging concerns is whether or not to pitch publishers currently suing these AI companies, assuming that their content will ultimately be excluded from appearing in search results. So, in this post, I hope to set aside some fears and clarify why it’s safe (and smart) to continue pitching as usual.
Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. She shares insights and tactical advice from years of experience (and success) from pitching internationally. Like you have to be pitching your stuff.
Through a lot of hard work and strategic pitching, the post really took off. Heres How Menu Prices Have Changed Over the Years [2024] Reddit mentions McDonald’s Press Release Statement from FinanceBuzz on Fast Food Inflation Study Fast Food Wars 2024: Which Value Meals Offer the Most Bang for Your Buck? ” 6.
The company also says it has doubled “the amount of content from Reddit” for media monitoring. The application in crisis communications is interesting because in the face of negative news coverage the internal debate tends to be two-fold: a) should we respond and b) if so, how? in 2019, reaching a record $4.5
Rewrite pitches for clarity and relevance. Vince: So is this something that came about because of shifts in the industry, because of shifts, you know, internally? I mean, I get pitches all the time of “dear Sage, we have this link. Like you see this on Reddit all the time where like people are being too promotional, right?
In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. They’ll know their costs for media monitoring upfront and can put that in their pitch. They have a couple of hundred international customers already. All the searches are real-time.
One Reddit user offered this advice when dealing with Cision’s sales team (which is generally great advice when dealing with any sales team at a large company): 2. Like Cision, the software offers a media database, monitoring, pitching, and reporting capabilities. Pricing Visit their site for more accurate pricing and a demo.
There are also asset-less digital PR strategies that include pitching quotes to journalists. Many brands utilize digital PR to drive links to an asset and then use internal linking to direct SEO or link value to their money page. How to pitch: This approach gives Pinrose an asset when pitching to beauty and lifestyle journalists.
Begin with micro-communities, Slack groups, Discord servers, Reddit channels, and Twitter (X) to foster genuine connections with a niche target audience. Host Reddit AMAs. For example, AI can help you organize notes, draft a pitch, and even generate responses that mirror a personal conversation with a journalist.
Here’s the thing: creating surveys is very expensive, and your success in pitching surveys for links is often heavily influenced by other news events of the day. Like a large firm doing their due diligence on a potential investment, your work starts before gathering survey data or pitching anything for coverage.
You look at a lot of these sitesand I want to get into this nextbut, when you’re evaluating sites, which to pitch guest post, I feel like that’s important as well. Are you pitching ideas for them? We pitch using Surfer and we actually do this for link inserts as well. I call it the eye test. Vince Nero: Okay.
Buckle up for a great conversation about pitching and earning coverage with Source of Sources. Stay Relevant and Respect the Platforms Rules The number one rule seems to be to avoid irrelevant pitches. Journalists report off-topic pitches all the time. Focus on Brevity Keep pitches short: three paragraphs maximum.
Pricing: Pay per email – See pricing page Generating Linkable Content Ideas One aspect of link building is creating and pitching content for links. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Pricing: $199/mo for Content Creation tier 12.
Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. Internal Signage and Content Marketing – For brands with brick and mortar locations, you should be mirroring your website promotions or content marketing.
Pricing: Pay per email – See pricing page Generating Linkable Content Ideas One aspect of link building is creating and pitching content for links. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Pricing: $199/mo for Content Creation tier 12.
Pricing: Pay per email – See pricing page Generating Linkable Content Ideas One aspect of link building is creating and pitching content for links. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Pricing: $199/mo for Content Creation tier 12.
You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. As an editor, I commiserate with other journalists and editors by getting too many spammy pitches and follow-up messages.
Ross emphasizes being “relentless” (yet thoughtful): use LinkedIn DMs, Reddit, Slack communities, and even Facebook groups. Use tools like Reddit, SparkToro, and social platforms to find where your target audience spends time and what content resonates with them. Sometimes it might be submissions in Reddit.
However, as I started gathering the data for this post, I realized that media request hashtags on X arent as international as I thought. I also went to Reddits r/journalism and r/publicrelations which are both very active with journalists. When youre down to pitching the actual content, they might already recognize your name.
For the pieces it found to be relevant, the PR AI agent has dug up reporters’ emails and then drafted pitches (referencing your prior work with those reporters when appropriate). My prediction is therefore that we will see job cuts in comms departts and the need for PRs to showcase their value internally more than ever before.
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