Onclusive

DECEMBER 6, 2021

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry. Media monitoring must be comprehensive.

Media 370

Media Comparison Software Enterprise 370

Business Wire

JULY 2, 2019

To better understand the implications of “robots reporting the news,” Business Wire convened an incredible panel of media experts at our New York newsroom to discuss how to responsibly and effectively apply this advanced technology to news reporting.

Technology 174

Technology Journalism Internal International 174

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. A major goal of good PR is helping your client get more exposure in the media, and that means talking to reporters. Exclusive” .

Journalism 344

Journalism International Internal Pitching 344

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Earlier this week, we made the case for raising your internal PR game. The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. 5 ways to raise internal PR standards. Consider technology tools.

Internal 147

Internal International Employee Mobile 147

Sword and the Script

FEBRUARY 18, 2025

Building out a media list isnt about adding names and emails to a spreadsheet or pulling a list of reporters from a database it’s about understanding the people you want to influence Theres an old military expression that goes like this: Amateurs talk strategy, experts talk logistics. Need a media list of technology reporters?

Media 129

Media Pitching Media Relations Strategy 129

Onclusive

MARCH 29, 2022

What are their international and global capabilities? . If you have an international or global business, you’ll want to make sure that your PR measurement partner can serve the needs of multiple geographies and business units. Ask about what can be customized, how quickly, and what level of customer support you can expect.

Measurement 370

Measurement How To Analysis Hotels 370

PRSay

NOVEMBER 18, 2021

Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. According to “ The Commission on Information Disorder Final Report ,” released Nov. A constant churn.

Social Media 190

Social Media Report Media Government 190

ImPRessions - Crenshaw Communications

MARCH 30, 2022

If you can’t fit in a whole session before the upcoming media interview, make sure you have a one sheet-with interview tips/tricks to review prior to meeting with the reporter. . In technology PR, it can be challenging to explain technical issues or products to a general audience. Study the briefing doc. What’s a briefing doc?

Interviews 322

Interviews Media Media Training Meeting 322

Business Wire

DECEMBER 19, 2017

by Ai Arakawa, Senior International Media Relations Specialist Many of us in the PR/Communications business spend our days focusing on our work with local media. Ted Kemp just moved to Singapore to serve as managing editor, Digital of CNBC International. But maybe it's OK to dream big in this constantly changing media landscape.

Internal 153

Internal International Media Pitching 153

5W PR

APRIL 12, 2025

The integration of new technologies and wellness-focused amenities has become a driving force in water park marketing , with successful parks seeing up to 25% increases in visitor satisfaction through these innovations. Parks utilizing cashless payment systems report an average 23% increase in per-guest spending.

Trends 78

Trends Strategy Publicity System 78

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. Though I do my best to keep tabs on news from PR technology providers for these roundups, I occasionally I miss one.

Internal 148

Internal International Tools Software 148

Prowly

DECEMBER 9, 2024

Covering topics from finance and leadership to technology and innovation, Forbes delivers expert insights, rankings, and inspiring success stories. Catering to a global audience, it dives into international politics, economies, and human-interest features, making it essential reading for travelers, expats, and anyone with a global mindset. #3

Pitching 104

Pitching Sports Financial Analysis 104

Stephen Waddington

JULY 1, 2021

A report by Allegory sets out the urgent need for organisations to act on issues related to Corporate Digital Responsibility (CDR) and proposes a framework to support planning. Today we’ve published a report Corporate Digital Responsibility: What You Need To Know Right Now.

Corporate 141

Corporate Report Privacy Government 141

Critical Mention

AUGUST 7, 2020

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. As exciting as this is for me personally, I am even more excited to be leading an incredible team of technology professionals into a new era at Critical Mention.”.

Technology 125

Technology Television Analytics Radio 125

ImPRessions - Crenshaw Communications

JULY 14, 2020

With news cycles changing moment to moment, the savvy use of simple technology tools by PR professionals has never been more important. Below are a few tools every PR pro should master to maximize efficiency and score points with internal or external clients. SimilarWeb. That’s where SimilarWeb comes in.

Tools 295

Tools Software Survey Meeting 295

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). It’s not that you want to solely focus on the technology. I can’t remember the last time I felt comfortable or complacent about technology.

Big Data 250

Big Data Data Education Internal 250

ImPRessions - Crenshaw Communications

JULY 20, 2020

Reporters love data and prospective clients are won by seeing interesting data pulls in the trade and business press. Additionally, pulling data internally can be a great way to keep the company involved in the news and add value to those who report on the current news cycles. . Build strong reporter relationships.

How To 241

How To Advertising Advertising Data 241

ImPRessions - Crenshaw Communications

JULY 6, 2022

Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Yet, many PR teams look for technology shortcuts. Without it, PR professionals not only may fail, but they risk burning bridges by spamming reporters with irrelevant pitches and information. Getting on the phone.

SEO 333

SEO Analysis Meeting Travel 333

ImPRessions - Crenshaw Communications

MAY 28, 2020

In our case, we focus on the best media approach to attract the attention of key technology journalists who want to cover the company and its story. With that in mind, here are five tips for a successful media strategy for technology companies: . Build your strategy with measurement and reporting in mind.

Strategy 287

Strategy Media Measurement Product Launch 287

Stephen Waddington

MAY 24, 2021

The European Communication Monitor (ECM) 2021 reports on the adoption of technology in communications and the role of communication management. The report examines the impact of COVID-19 on the communication profession. The most frequent use if for internal communications for informing and engaging employees (92.5%).

Report 127

Report Communications Big Data Survey 127

Sword and the Script

OCTOBER 15, 2024

The report was first published in September 2024 and is titled “Edelman’s 2024 AI Landscape Report: The Communicator’s Guide to Finding AI Tools You Can Trust.” Edelman’s methodology Before diving in, it’s worth noting Edelman included an eight-step methodology in their report. Why just the analysis section?

Report 142

Report Marketing Analysis Tools 142

Sword and the Script

JULY 7, 2020

Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> Give our services a try.

Technology 129

Technology Publicity Software Print 129

Onclusive

JUNE 1, 2023

It’s a reactive measurement for campaign analysis and overall performance reporting. Social media listening is more proactive , capturing quantitative and qualitative data to anticipate trends, sentiment, and consumption styles. But with social listening you can get a true, real-time view of brand perception.

Strategy 370

Strategy Communications Reputation Measurement 370

Onclusive

FEBRUARY 17, 2021

Today we’re reviewing the next steps after choosing an agency partner: onboarding your account team, establishing the optimal scope and budget, setting goals, measuring and reporting on KPIs, and creating structures for an ongoing review and planning cycle. Reporting structure (e.g. Measuring and reporting on metrics that matter.

Agency 51

Agency Measurement Resources Report 51

5W PR

MARCH 17, 2025

million in 2023, according to IBM’s Cost of a Data Breach Report. The Foundation: Building a Proactive Monitoring System Effective threat monitoring requires a multi-layered approach that combines technology, process, and human expertise. Regular vulnerability assessments should scan both internal and external-facing assets.

Crisis 78

Crisis System Analytics Analysis 78

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture.

Corporate 272

Corporate Reputation Employee Policies 272

Stephen Waddington

JANUARY 12, 2022

2022 will be a year of consolidation for a news industry that has been disrupted by the COVID-19 crisis, changing audience behaviour and technology. The Reuters Institute Digital News Report tells the story of the future of the news industry from the front line. Generational issues are a key theme. However, it’s a double-edge sword.

Report 122

Report Media Journalism Privacy 122

5W PR

FEBRUARY 22, 2025

Defense Public Relations plays a vital role in connecting defense technology companies with the general public. As defense technologies become more sophisticated, the need for clear communication between tech developers and citizens grows increasingly important.

Publicity 78

Publicity Privacy Technology Ethics 78

ImPRessions - Crenshaw Communications

MAY 18, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . From major deals and mergers to revenue reports, there’s no shortage of ad tech coverage on the site. It’s quite different from how reporters talk about companies, so it’s a fresh angle. And yes, there’s even a video series titled “How S#it Works.” .

Advertising 322

Advertising Advertising Privacy Television 322

Prowly

DECEMBER 17, 2024

Best suited for those who want to earn media coverage through creative storytelling, personalization, and the latest technology. Higher plans start at $416 per month and include features such as email follow-ups, social media listening, coverage reports, and additional team support. Makes a difference! What features does it offer?

Comparison 104

Comparison Software Tools Analytics 104

Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 113

Mobile Technology Automotive Interviews 113

Sword and the Script

JUNE 30, 2020

While a problem solver can be productive in almost any organizational structure, communicators often find themselves reporting up through marketing channels. Who Does PR Report Currently? Two respondents noted a split structure with internal communications reporting to HR, and external communications reporting through sales.

Report 122

Report Publicity Survey B2B 122

Bianchi Biz Blog

JANUARY 16, 2025

David Wills, senior vice president of Media Profile We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Businesses draw on a large and diverse talent pool, especially in financial services, technology and life sciences. million (84.6% million (73.4%

Print 100

Print Marketing Instagram Newspapers 100

Onclusive

SEPTEMBER 27, 2017

In addition to monitoring, however, new technologies like AirPR Software’s Analyst Platform now allow us to aggregate content and identify trends – without reading every article and tweet. Dell has trained over 10,000 employees on social media through their Technology Solutions Training Portal.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Onclusive

MARCH 2, 2021

We can all agree that there are a myriad number of reasons across the business transformation dimensions of people, process, and technology that lends itself to this very common scenario. Without trust in a data management process and solution, the data-driven journey does not even begin.

Data 312

Data Communications Data-Driven PR Analytics 312

Onclusive

APRIL 15, 2020

Up until now, PR has been seen as a cost center because of reporting based on vanity metrics such as article numbers, publication impressions, or ad value equivalency (AVE). . So to start with, sitting down with your marketing and analytics teams and exploring how they track and report on the results of marketing efforts can be very useful.

Data-Driven PR 259

Data-Driven PR Measurement Data Travel 259

Bianchi Biz Blog

DECEMBER 5, 2024

Owen Cullen, Managing Director at Cullen Communications We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. For PR practitioners, keeping pace with technology (e.g. the rapid rise of influencer marketing) is one of the main challenges today.

Radio 83

Radio Sports Marketing Local 83