Buzzstream

JANUARY 20, 2025

Something that weve been focussing on heavily at Tank is data-driven PR, in particular, utilising internal data. Amplifying Internal Data to Drive Links and Awareness Some of the best performing content in the media is driven by data. When working on a digital PR campaign, its important for us to always consider the brand at heart.

Digital PR 62

Digital PR Internal International Data 62

Sword and the Script

MARCH 1, 2022

The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. The research firm Burson Taylor puts the PR software market at $4 billion , but it’s an educated guess. iSentia is an all-in-one PR software tool based in Australia. Internal comms a top priority.

Software 149

Software Case Study Advertising Advertising 149

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. While this is not always possible due to resources, you might try teaming internal communicators up to examine each other’s area of control. Nobody plans to fail. They just fail to plan.

Internal 188

Internal International Data Communications 188

ImPRessions - Crenshaw Communications

JULY 14, 2020

But with many services available and tech evolving rapidly, picking the right software can help boost strategic communications for a brand. Below are a few tools every PR pro should master to maximize efficiency and score points with internal or external clients. UberConference. In the age of remote working, we all meet virtually.

Tools 295

Tools Software Survey Meeting 295

Sword and the Script

SEPTEMBER 5, 2023

This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals. Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. 47] appeared first on Sword and the Script.

Software 182

Software Marketing Leadership B2B 182

Onclusive

AUGUST 22, 2017

Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Media Training. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Cision

OCTOBER 7, 2016

Incite social sharing internally by asking your team and organization to get involved. Instead, take a moment, book a demo to learn about Cision’s software and begin benchmarking trends important to your industry. Social volume requires multiple voices and not just your brand’s.

Analysis 318

Analysis Viral Trends Software 318

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 148

Internal International Tools Software 148

Prowly

DECEMBER 17, 2024

Too many software solutions available and not enough information on which one to pick? As opposed to Prowly PR software, reviews say it doesn't have advanced data analytics, no media monitoring, and lacks tools to build reports that can be shared with clients. We get it, finding the perfect PR tool can be overwhelming.

Comparison 104

Comparison Software Tools Analytics 104

Agility PR Solutions

DECEMBER 2, 2019

A large majority (84 percent) of communicators want to implement some form of measurement to determine employee engagement, but they say they often lack the budget and technological resources to do so, according to new research from internal email comms firm PoliteMail Software.

Internal 117

Internal International Measurement Corporate 117

ImPRessions - Crenshaw Communications

JULY 14, 2021

Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. In many cases they support a path to a market leadership position. Here’s how it works. Influence buyer decisions.

B2B 334

B2B Company Case Study Conference 334

Sword and the Script

SEPTEMBER 24, 2024

These AEs and CSMs serve as internal advocates for customers. If are using sales coaching software like Gong, it’s very easy to share call recordings, metrics and analytics around calls. Their duties include everything about the account post-sale. Some key tasks include product usage, renewal agreement and cross-selling and upselling.

B2B 141

B2B Case Study Study Conference 141

Deirdre Breakenridge

SEPTEMBER 3, 2014

At the time, I had heard about Tableau but wasn’t able to download the software to my MacBook Air. Yellowdig is an internal collaboration tool. We have an entire class dedicated to internal sharing resources because it’s so important that good communication begins internally with idea sharing and collaboration.

Communications 383

Communications Tools Google Resources 383

Agility PR Solutions

MAY 22, 2019

To the delight of PR service providers—and indicative of their increasing value to the public relations industry—spend on media intelligence software and information solutions by PR pros surged to over $4.1 billion in 2018, according to a new report from Burton-Taylor International Consulting, part of the TP ICAP group.

Software 96

Software Internal International Groups 96

Cision

NOVEMBER 30, 2016

After graduating college many moons ago, I moved to California as a journalist working for International Data Group (IDG). In the process, I became a software product nerd. This is a company that sits at the intersection of the things I love: software, media, marketing, communications, and journalism.

Software 0

Software Media Leadership Journalism 0

Sword and the Script

JUNE 4, 2019

The PR tech sum is one of three ways I’m working on developing broader exposure of PR software including product reviews and PR tech briefings. 1) PR software market estimated at $4 billion. It’s an unenviable but often necessary position for any software company that has tied its growth strategy to acquisitions. Here we go….

Software 116

Software Reddit Marketing Survey 116

Onclusive

DECEMBER 6, 2019

The International Association for Measurement and Evaluation of Communication hosts a global summit where thought leaders speak, prestigious PR awards are presented, and you can hear case-study experience from visionary companies and businesses like yours. International Association of Business Communicators (IABC) World Conference .

Conference 329

Conference Marketing Case Study Measurement 329

Cision

JULY 11, 2017

The first step is choosing the right monitoring software, and it’s important to consider which features will be most crucial to your organization’s needs. Perhaps you have a widespread international pickup to consider. Consider this when selecting a potential software provider.

How To 265

How To Media Software Agriculture 265

Onclusive

AUGUST 9, 2021

Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. How do you know what’s working? Media Training. Data Journalism.

Training 370

Training Media Training Crisis Communications Reputation 370

Bianchi Biz Blog

OCTOBER 17, 2024

With electronics and software having become a part of every industry sector and aspect of our modern life, vehicles are no exception, with today’s cars and trucks often considered by some as “smartphones on wheels.” Those interested in exhibiting should visit: [link]. Competition for media attention at CES is intense.

Technology 96

Technology Automotive Mobile Software 96

Burrelles Fresh Ideas

DECEMBER 5, 2023

In the dynamic landscape of modern workplaces, effective internal communication is paramount. Bridging the gap between effective internal communications and cultivating an engaged workforce is not without its challenges, as I’m sure we’ve all experienced in our respective workplaces from time to time.

Internal 97

Internal International Communications Employee 97

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? 100 million internal comms platform. Internal comms platform Firstup said it “surpassed $100 million in Annual Recurring Revenue (ARR).”

Analysis 173

Analysis Tools SMB Software 173

Sword and the Script

JANUARY 28, 2020

Notified says some customers use this for internal communications too. A search of several review sites – G2, Capterra, TrustRadius and Software Advice – did not produce any reviews at the time of this writing. Notified has several templates for you to choose from – for newsrooms and showcase pages – which lets you get started quickly.

Software 129

Software Tools Publicity System 129

PRSay

NOVEMBER 25, 2024

Businesses of all types hire interns for strategic communications, social media and public relations. Recruiters spend mere seconds on each résumé if HR software identifies yours as a match, so make yours count. Company press rooms and investor pages are good resources for this information. Think beyond PR firms. ” Volunteer.

LinkedIn 87

LinkedIn Nonprofit Retail Social Media 87

Agility PR Solutions

DECEMBER 18, 2023

New research from data-driven software recommendation firm GetApp reveals the contrary—more than one-third (36 percent) of small and midsize businesses say that […] The post Even in the age of AI, marketing interns will be in higher demand in 2024 appeared first on Agility PR Solutions.

Internal 100

Internal International Software Marketing 100

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2020

Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. Content that explains a new or emerging trend is among the most valuable for business customers because it helps educate prospects.

Leadership 353

Leadership Insurance Insurance B2B 353

Critical Mention

MARCH 19, 2021

NEW YORK — Zack Jenkins, Senior Vice President of Sales and Account Management at Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to The Software Report’s list of The Top 25 Software Sales Executives of 2021.

Software 78

Software Energy Technology Internal 78

Onclusive

MAY 31, 2018

Crisis preparedness and internal education can aid you before a crisis hits, and having the right monitoring and measurement tools in place can provide you the insights you need throughout a crisis. AirPR Software shows that media coverage and Facebook social media activity significantly slowed after Johnson’s apology.

Crisis 191

Crisis Data Software Privacy 191

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

But we do have those days where it may be after hours and we need to be connected in case of an emergency, especially working with international media or companies. We geek out over the latest tech announcements – For anyone who doesn’t work in tech, things like the latest product launch or software update are not important.

Product Launch 296

Product Launch Training Interviews Software 296

Sword and the Script

JUNE 11, 2024

Staffbase launches beta for new internal comms tool; Muck Rack team up with Shankman; Agility PR Solutions parent touts LLM deal with “big tech” In an unscientific observation, I’ve noticed a lot of companies are hiring internal communications. The company aims to solve two key problems facing internal communications with this launch.

Internal 95

Internal International B2B System 95

5W PR

FEBRUARY 24, 2025

According to Gartner, organizations using specialized crisis management software show 30% improved response times. According to a 2022 PwC Crisis Survey, 95% of business leaders expect to face a crisis in the future, yet only 49% have a crisis response plan in place.

Crisis 78

Crisis Crisis Management Technology Exercises 78

ImPRessions - Crenshaw Communications

JUNE 17, 2021

For international meetings, remember that the world clock app is your friend. It’s important to note cultural differences across international time zones. It’s essential for scheduling meetings but also comes in handy when setting deadlines and planning projects. We have a client, DoubleVerify, who has comms teams across the globe.

How To 272

How To Employee Meeting Internal 272

Agility PR Solutions

DECEMBER 22, 2021

In the business world, particularly when it comes to data software, a company’s observability is defined as the ability to collect data about program execution, internal states of modules, and the effectivity of communication between components.

Company 144

Company Software System Internal 144

5W PR

DECEMBER 6, 2024

This might involve internal reviews, external audits, or the use of compliance software. Consider consulting with legal experts or advertising agencies with experience in this area. Create a system to ensure that all advertising materials adhere to local laws.

Advertising 78

Advertising Advertising Ethics Local 78

PR 20/20

MARCH 6, 2023

Organizations that use marketing automation software have seen up to a 451% increase in qualified leads. The Five Factors to Consider When Selecting Marketing Automation Software 1. For example, if you’re an international business, you may need to find a solution that can scale to your needs.

Software 77

Software Marketing Comparison Enterprise 77

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. Further, the cloud software allows meeting participants to collaborate on documents during the call.

Tools 108

Tools SMB Survey Software 108

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. Business software, for example, usually has a lengthy selling cycle and comes at a significant cost. Still, the decision to hire a PR agency can be a controversial one for a cash-strapped startup.

Technology 246

Technology Company Banking Education 246