This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Managing public relations for international defense technology contracts requires careful consideration of multiple factors, from cultural sensitivities to regulatory compliance. According to a 2022 study by PwC, 78% of global defense companies identified cultural adaptation as a critical factor in successful international contracts.
It is undeniable that the entire world is feeling the effects of COVID-19, but few businesses are under such intense pressure as those in the travel and hospitality industries. Both domestic and internationaltravel has ground to a halt, and self-isolation has forced everyone indoors.
Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. And keep in mind that internal communication departments often provide room for growth as you develop your skills.
As a person from a foreign country, I have noticed that a lot of people of my age engaged in following different traveling blogs and video blogs. Those videos, along with different information from the media influencers, were making Russians think more about moving to another country, traveling or studying abroad.
Estimates for summer air travel by the industry group Airlines for America predict that a record 222 million travelers are expected to fly between June 1 and August 31–that’s an average of 2.4 million people traveling daily. Want to learn how travel technology impacts your brand? In-Flight Entertainment (IFE).
but it has morphed from simply loading the kids in the back of a station wagon in the 1950s and 1960s to boarding flights to international destinations today. For example, the study found that: Families begin planning travel far in advance and want to have itinerary details clearly outlined to facilitate hassle-free trips.
International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S., Workweeks and time zones.
Here, the former Walt Disney Company veteran discusses how her Association helps make Ohio a travel destination. How do travel and tourism relate to the Ohio Restaurant Association and your role there? In addition, we work with local chambers of commerce, visitor bureaus and other organizations to make Ohio a travel destination.
As restrictions have loosened and the world cautiously begins to open up, it felt like the perfect time to check in and see how one of the world’s leading travel brands is planning for the new journey ahead. . Aynat: In 2017, M Live was still a fairly new addition to Marriott International. What’s next for the travel industry?
Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital. COVID proved that we don’t need constant travel any more than we need to deposit paper checks at the bank. Our work will be bifurcated.
Locations and logistics at conferences and trade shows can be confusing and traveling from one point to another is often slow, so build in extra time. In the craziness surrounding traveling to and navigating an event, executives will likely be preoccupied leading up to their scheduled press interviews. Prepare a Briefing Book.
Maybe it’s not like the traveling “tours” of decades ago, but the face-to-face factor is very powerful. Granted, costs for newswire distribution for each and every announcement can be prohibitive, and the international distribution costs are insanely high. Manual media research.
Collaborate with internationaltravel agencies and online booking platforms to reach a wider audience. Provide information and booking options in multiple languages to cater to international visitors. This ensures that the hotel brand is recognizable and consistent across all markets.
When a mainstream news outlet allocates reporters, resources and publication space to an article on the travel industry nowadays, it’s often because a crisis is involved — whether it’s a passenger getting dragged off a flight or a 10-month-old French bulldog dying in an airplane overhead storage bin.
2 CNN International Online Visits per month: 117M Influence score: 91 Contributing journalists: 724 CNN International Online keeps the globe connected with breaking news, in-depth analysis, and cultural stories from every corner of the world.
Former President Bill Clinton traveled to North Korea as a special envoy, leading to Ling and Lee’s release after 140 days in captivity. “It 20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. But rather than telling that story, I had become the story. Real stakes.
Pro tip: research Wi-Fi speeds before you travel. One good piece of advice I heard before my travels was, “don’t work where you sleep.” Invest in the best technology, leading with Wi-Fi . When your industry relies on the internet, it’s critical to have a strong connection from wherever you are working.
MGM Resorts International demonstrated this by introducing immersive dining concepts like Hell’s Kitchen at Caesars Palace, which combines celebrity chef appeal with theatrical presentation. Creating Memorable Physical Experiences The fundamental appeal of land-based casinos lies in delivering experiences impossible to replicate online.
This is an opportunity to learn more about the industry that interests you in an international setting. She lives in Massachusetts and is passionate about traveling, social media and music. By doing this, you already have a mutual connection to a new contact, which will make the introduction easier.
AMEC (International Association for the Measurement and Evaluation of Communication) created and revised the Barcelona Principles over the past decade to redefine how PR should be measured. Airbnb + 23andMe: Achieving Success with the Heritage Travel Campaign. How 23andMe Uses PR Attribution to Drive Business Outcomes.
On the bright side, a Muck Rack study shows PR expenditures may rise in some sectors, including travel and energy. Pulling an entire team off a PR program, whether through an outside agency or internal layoffs, means that team may not be available once PR resumes. In a fast recovery, this is a disadvantage.
This is the key insight from the CCO Turnover Study 2025: Europe Edition , published by the Corporate Affairs Search Alliance (CASA), an international network of corporate affairs search firms. This split varied dramatically by country - France and Ireland relied entirely on internal candidates, while Germany exclusively recruited externally.
How many international organizations were prepared for #Brexit and its impact on their business? Set this scenario storm at regular intervals – say, once a quarter – or when your business landscape changes, e.g. new office, new international markets, new political climate. Is there a materials shortage in your supply chain?
It’s not what you say after your technology strands thousands of travelers and potentially places surgical patients at risk. Both seemed to have internalize another key maxim of the public apology, which is to focus on those harmed. ” His Chief Security Officer Shawn Henry went even further. “On
Keeping your employees, clients and customers informed will help keep the focus on what’s currently happening and allow you to tailor your strategy as new developments occur, such as changing work-from-home policies or curtailing nonessential business travel — steps that corporations from Facebook to Microsoft have already taken.
For example, the cutting-edge CES Connect2Car sessions – the longest running panel series at CES – is hosted by the Mobile Electronics Association and its partners SAE International, COVESA and MEMA. One final note : Since COVID, travel has become even more problematic. Competition for media attention at CES is intense.
Celebration of Britain - with internationaltravel limited there’s likely to be a rapid resurgence in British art, culture and tourism. The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. This is a shift that was already underway as a result of Brexit.
After a short stint at a large NYC agency on its agricultural product PR team, I actually found my true calling by chance when I answered an ad in The New York Times for a job at Spring O’Brien, an agency that specializes in travel and tourism PR. What are some of the biggest PR challenges travel and lifestyle brands face?
This week, Cortés sat down with me to discuss the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team. Rapid Fire Round: If I could go back in time, I would travel to … the 70’s. Finally, know who from your team is a natural and let them do their thing!
A tireless traveler and explorer with a taste for the good life, tech gadgets and innovation, Maxim defines himself as a man of the world. When was you last travel? I'm not picky, but size of the room is important - just because I travel with a lot of luggage. How many days a year do you travel? Your first travel memory?
Plus, it allows you to separate work lists from others like travel, chores – whatever the user deems necessary to keep life from spinning into chaos. It’s synced across all devices so it’s readily available to check at all hours of the night (insider tip: PR people work nights). You can toggle seamlessly your grocery list and the Q4 PR plan.
AMEC (International Association for the Measurement and Evaluation of Communication) created and revised the Barcelona Principles over the past decade to redefine how PR should be measured.
For those of you born after 1985, Lotus Notes is an operating system that runs all sorts of programs internally for big organizations, including email. A wealth of apps on phones that allow these employees to do everything from bank to make travel reservations to buy clothing with just a few simple clicks. It’s seamless.
Internal office emails will be shared, deleted posts can be screenshot and saved, and you may not always be muted on that Zoom when you think you are. Of course, it’s an ideal time to network with colleagues or prospects, because no one is traveling and nearly everyone is more open to it than before. Renew relationships.
Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. The recession of 2008 changed housing. The COVID-19 pandemic will certainly have lasting effects.
Government is warning LGBTQ people about the potential for attacks overseas and counseling caution for travelers planning trips. In 2003, he co-founded FH Out Front, the first global LGBTQ communications practice at an international PR firm (FleishmanHillard). (And they have already been less engaged throughout the year.)
That’s what happened this last summer during an internal meeting at Duolingo, the company behind the No. The announcement earned coverage in TIME, ABC, NBC, Fast Company , Travel+Leisure , and lots more. 1 language-learning platform in the world. That’s the best way to motivate them to take action.
I started in PR by interning at a boutique PR firm called Noreen Heron & Associates (now Heron PR) in Chicago the summer going into my junior year. My hobbies outside of work include…theater, reading, traveling, cooking, movies and my dog, Louie. How did you get your start in PR? I always thought I’d be…a doctor.
In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. Then there’s the specific technical skills of media relations and internal communications. Internal communications can be challenging at large companies. And all those things come into play at an agency.
We had been traveling throughout the United States speaking with women and men about the setback’s women were still facing in their careers. Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. Berst, Pioneers in Skirts. Go Pioneers!
These include the obvious seasonal story ideas, from spring cleaning your software to warm-weather travel ideas. Lock in interns and other talent. Summer interns are already pounding the pavement looking for interesting work. But the truly imaginative will dig deeper for ways to leverage pop culture moments or one-time events.
Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. Manual Prospecting is Key Although helpful, media databases may not always provide up-to-date contacts for international markets. Like you have to be pitching your stuff.
I found out that as a benefitted employee of over a year, I could travel anywhere in the world for up to 10 weeks – and get paid to do it – if selected for the company’s Environmental Internship Program. store and interned for EcoPeace Middle East. She previously worked as Environmental Coordinator for Patagonia’s Washington D.C.
Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Gen-Z : Many South Koreans in their 20s and 30s have travelled internationally and have substantial disposable income. million users in South Korea.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content