Presspage

JANUARY 21, 2025

Its purpose is to announce something newsworthysuch as a product launch, event, or major milestonein a clear and concise format. Press releases are essential tools for shaping narratives, building credibility, and ensuring consistent messaging across different channels. What is the structure of a good press release?

Writing 78

Writing How To Product Launch Crisis 78

Buzzstream

MARCH 26, 2020

Get creative and create a timeline graphic using a tool like Venngage. The second way (and the simpler method) is to use special tools with lists and filters that help you pick a handful of YouTubers according to the criteria you enter. If you are willing to invest other resources, here are some other tools that make life even easier.

YouTube 116

YouTube Brand Branding Video 116

Engage PR

OCTOBER 28, 2020

In the past few weeks, we have provided reputation management support, delivered marketing strategies from planning to execution, secured local, national and international media coverage, and had our clients nominated for prestigious local and national awards thanks to our storytelling capabilities.

Brand 60

Brand Branding Local Product Launch 60

Beyond PR

OCTOBER 4, 2016

Every press release needs a hook – something to set it apart from the thousands of other personnel announcements, product launches, and content marketing promotions out there. Does your content appeal to a national, state or local audience? Find a newsworthy story angle. How newsworthy is your angle, though?

Strategy 96

Strategy How To Software Media 96

Buzzstream

DECEMBER 30, 2024

These stories can be tied to holidays, recurring events, or significant changes within a company, such as a merger or product launch. I might use a social media tool depending on my target demographic. Or maybe local stores are running out! What is Proactive PR? Proactive PR is any planned PR story.

Pitching 62

Pitching Trends Google Data 62

Landis PR

AUGUST 27, 2024

The fall is particularly fraught with political events, debates, and media coverage that can overshadow even the most exciting product launches. Imagine trying to garner attention for your new product while the news cycle is dominated by election updates, candidate indiscretions and policy announcements.

Nonprofit 64

Nonprofit Policies Local Product Launch 64

5W PR

JANUARY 31, 2024

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Communications Conversations

APRIL 6, 2015

Two weeks ago on the Talking Points Podcast , I lauded a local company (Victory Motorcyles) and agency (space150) that recently killed it with a virtual reality execution at a trade show in Chicago. Or, what about NBA teams giving fans a chance to play one-on-one against their favorite local player at the NBA Finals?

Storytelling 60

Storytelling Corporate Trade Shows Product Launch 60

NewsWhip

AUGUST 22, 2024

This framework is fast becoming an essential tool for communications professionals dealing with polarizing issues. These challenges can be global or local, depending on the team’s focus, and should be reassessed periodically as both the company and the landscape evolve. There are endless ways to approach this.

Measurement 78

Measurement Data Privacy Product Launch 78

Communications Conversations

JULY 20, 2017

I have the opportunity to work with a talented group of copywriters and marketing strategists to put together content plans that support new product launches, product category campaigns, awareness campaigns, etc. If you need any advice on tools for dental care, we should chat. And it’s true! The benefits are endless.

Corporate 0

Corporate Agency System Meeting 0

Prohibition

AUGUST 22, 2023

Email marketing for retail success Email marketing remains one of the most effective tools for driving sales in the retail industry. Hosting events such as product launches, fashion shows, or workshops can generate buzz and attract a larger audience to your store.

Retail 62

Retail Marketing Measurement Product Launch 62

Sword and the Script

JUNE 11, 2016

The last 10 or 15 years have brought a vast array of tools for publishing blogs. Tools ranging from Live Journal, TypePad and Blogger — to WordPress, Tumblr and Medium. No longer does a new product launch require a pitch letter and an intern to reach out to a list of editorial contacts — spraying and praying for a response.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Victorious PR

JANUARY 27, 2023

This can include announcements about partnerships, product launches, and upcoming events. Building relationships can be a powerful tool for promoting your company and building brand loyalty. Communication Another strategy for managing media relations is to proactively share news and updates about your company.

Company 52

Company Real Estate Strategy Publicity 52

Bianchi Biz Blog

OCTOBER 28, 2020

A virtual press conference is a news conference conducted using online internet tools to connect an organization’s newsmaker(s) and working journalists with audio and video for real-time interaction without the need to be in the same location.

Conference 64

Conference Travel Video Report 64

Prohibition

NOVEMBER 10, 2021

Today, 60% of businesses use video as a tool, with 36% using it on a weekly basis and 94% planning to continue to do so. The video showcases the brand as one that gives back and cares for its employees and the local communities – prompting customers to return and engage with the brand. Drop us a line at hello@prohibitionpr.co.uk.

Video 62

Video Sports Film Employee 62

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. This is especially important in times of crisis or if you have a relatively new product or brand, as it will allow you to identify any changes in consumer sentiment immediately. PR Crisis Management Tools.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

SEPTEMBER 22, 2015

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.

Interviews 40

Interviews Enterprise Corporate International 40

Prowly

DECEMBER 11, 2024

Luckily, competitor tracking in 2025 is much easier than in the 80sif you know what tools to use (and how to use them). Prowly is one such tool, offering a 7-day free trial so you can experience it for yourself. It covers several areas, such as social media, websites, content and campaigns, product launches, reviews, and more.

Print 104

Print Analysis SEO Tools 104

ImPRessions - Crenshaw Communications

JUNE 8, 2022

We work strategically to craft the perfect story and tell it through a range of media – from national to trade to local markets. In most cases PR teams will coordinate with their counterparts in marketing to prepare for and support product launches and other news. A reliable sales tool. Leadership positioning.

Publicity 334

Publicity Advertising Advertising Leadership 334

Sword and the Script

DECEMBER 20, 2022

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. PR adopts AI as a research and content tool. AI-written content adds more noise. “PR

Marketing 213

Marketing Content Marketing Data Social Media 213

Presspage

FEBRUARY 5, 2025

Depending on whether your goal is to generate broad publicity or target a niche audience, you can choose between different providers to distribute your release, from free tools and traditional wire services to purpose-built, all-in-one PR platforms. Muck Rack G2 rating: 4.6/5

Tools 78

Tools Enterprise Analytics Software 78