MaccaPR

FEBRUARY 19, 2018

One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" What about a local gym owner posting photos of members stretching upside down in their black spandex? Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

PRSay

OCTOBER 25, 2017

Haworth recommends attending town gatherings and interacting with local elected officials, regardless of their political beliefs. Dunkin’ decided to use “ Dancing Pumpkin Man ” in a commercial rolling out their fall products, turning a viral moment into a piece of paid media. “In Meet people where they are.

Social Media 120

Social Media Conference Media Corporate 120

Cision

FEBRUARY 5, 2016

Also, kids are taking the internet by storm with their YouTube channels and toys. I’ve had tons of local outreach through Twitter lately too. Sally has ONE viral post that brings in all those views. Photography and most recently videos are becoming very important, more so than numbers. I love Instagram and Facebook!

Pitching 120

Pitching Instagram Viral Facebook 120

Buzzstream

AUGUST 28, 2019

This type of content also offers insight into viral trends and helps visualize just how messages transform and amplify. This campaign had over 170 media mentions, with many of them from local news outlets covering their area. Why it works: It opens up different marketing channels, like YouTube. Video Content. With more than 1.9

Survey 98

Survey Comparison Data Analysis 98

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. manual social media searching, local news, niche publications, community events, etc.,

Nonprofit 86

Nonprofit Fashion Retail Enterprise 86

Waxing UnLyrical

DECEMBER 9, 2010

In my Internet & Mobile Strategy Lab class at Johns Hopkins University , my final group project for the semester was to create a “viral video&# about the JHU M.A. Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. Does our video have the makings of a viral video?

Video 95

Video Facebook Twitter Viral 95

Presspage

AUGUST 24, 2023

Creating Scarcity in A World Of Abundance Porsche Nederland's content strategy follows Google’s YouTube model Hero, Hub, Hygiene. This principle, also known as the ‘Three H's’, is a content strategy framework developed by Google to optimize online video content and engagement on YouTube.

Storytelling 78

Storytelling Data YouTube Strategy 78

Buzzstream

MARCH 26, 2025

Not to reveal my secrets here, but on YouTube I’ve done the same thing many times. I don’t know why it wouldn’t be on YouTube, but you don’t have a lot of data. I work with a lot of local businesses, there tends to be a lot of poor distribution of links. Vince Nero: OK, You are a brand new site?

Brand 62

Brand Branding SEO Data 62

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Global, Local and Hyper-Local. “ Every audience is local at some level. .”

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Global, Local and Hyper-Local. “ Every audience is local at some level. .”

Social Media 40

Social Media Media Storytelling Local 40

PR Conversations

APRIL 27, 2015

As everyone with a smart phone and Internet access can become a citizen journalist, PR pros position themselves to help organizations and individuals respond effectively when a misstep is caught on camera or goes viral on YouTube. She didn’t seem to mind, but of course by then we were old acquaintances.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

As everyone with a smart phone and Internet access can become a citizen journalist, PR pros position themselves to help organizations and individuals respond effectively when a misstep is caught on camera or goes viral on YouTube. She didn’t seem to mind, but of course by then we were old acquaintances.

Film 40

Film Crisis Communications Ethics Crisis 40

Buzzstream

SEPTEMBER 4, 2024

Each need to be in the local language too, with the help of native speakers to ensure cultural relevance. I really like looking at local influencers on TikTok as well, finding them and seeing what they’re talking about, what they’re covering what’s going on there. One-size-fits-all content won’t work across borders.

Internal 62

Internal International Digital PR Course 62

Cision

AUGUST 23, 2017

Unveiling surprising facts or data can also make your online PR content go viral. During #RestaurantWeek, Lendistry team members shared their favorite restaurants, mostly locally-owned eateries as the company’s clientele is local small businesses. Share Relatable Stories.

Digital PR 251

Digital PR How To Small Business Analysis 251

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. On Facebook, Twitter, YouTube, and all those other social networks. YouTube: How many views do they get? Implement viral marketing tactics. Information is everywhere. You know the ones I mean.

How To 198

How To Real Estate Web Case Study 198

Buzzstream

FEBRUARY 12, 2025

We know we can see huge, significant improvements just because, especially a lot of like local service businesses and stuff that they’ve got great businesses. Obviously the dream is to come up with something that could go viral. But like I said, with our new sprints and obviously we are SEOs as well, me and my business partner.

Digital PR 62

Digital PR Measurement SEO Google 62

Shift Communications

DECEMBER 15, 2016

“PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit. So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market.

Print 60

Print Media Travel Wireless 60

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. On Facebook, Twitter, YouTube, and all those other social networks. YouTube: How many views do they get? Implement viral marketing tactics. It’s a big web world and growing at an exponential pace.

Real Estate 57

Real Estate How To Web Case Study 57

Prohibition

DECEMBER 17, 2021

Whether you’re an international company or a local establishment, your business and its image are still on the line in the event of a crisis. Domino’s Viral Staff Video. Several recordings of two employees joking about in the kitchen of one of their branches were shared on YouTube. Police officers. First responders.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. Think Global, Start Local.

Viral 88

Viral Marketing Guidelines Local 88

Mark My Words

MARCH 6, 2018

A few critical tweets directed at a trailer to an upcoming Peter Rabbit film, which features an animated child with a blackberry allergy being pelted with them by a gang of bunnies, escalated into a viral campaign and led to a grovelling apology by the studio. But think of it this way. Reichenbach also hired a flock of children at $.50

Brand 60

Brand Branding Film Print 60

Mark My Words

FEBRUARY 23, 2018

A few critical tweets directed at a trailer to an upcoming Peter Rabbit film, which features an animated child with a blackberry allergy being pelted with them by a gang of bunnies, escalated into a viral campaign and led to a grovelling apology by the studio. Christopher Plummer is now on stand-by in bunny ears.

Print 60

Print Viral Film Construction 60