Bianchi Biz Blog

NOVEMBER 21, 2024

Stéphane Billiet, vice president of We change We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 90

Marketing Pinterest Radio Instagram 90

Cision

JUNE 2, 2020

Times Radio announces launch date & more presenters; Rachel Platt made Commissioner on BBC Daytime & Early Peak Commissioning Team; Grace Howarth now Market Reports Editor for Property Week.

Radio 120

Radio Media Report Marketing 120

5W PR

NOVEMBER 6, 2024

To ensure its success, a well-crafted marketing campaign is essential. Developing a successful video game marketing campaign for a new video game requires a strategic approach that combines creativity, data-driven insights, and targeted execution. The launch of a new video game is an exciting yet demanding endeavor.

Video 78

Video How To Marketing Television 78

PR for Anyone

MARCH 21, 2020

Kate Rogers of MSNBC posted a tweet that said: Finding the amount of PR pitches coming in that are not related to the stock market, economy, Covid-19, etc. Now I’ll go back to the good old days of digital marketing with on-line courses and virtual coaching. For business media, this is really all they are covering right now.

Real Estate 290

Real Estate Skype Radio Pitching 290

Cision

JUNE 6, 2017

Digital marketing success is fueled by creating great content and building a targeted audience, but there’s a third piece missing from that equation—ignition. The key idea here is that the economic value of content marketing does not come from content. Aligning a brand with a celebrity is the oldest type of influence marketing.

Marketing 239

Marketing Television Handbook Web 239

ImPRessions - Crenshaw Communications

JULY 10, 2020

The PR Week highlights news, opinions and insight from members of the PRWeek staff as well as newsmakers in the world of PR, marketing and communications. This weekly podcast hosted by New York Public Radio explores how the media is made, examines threats to free speech and unravels hidden agendas in major news stories. On the Media.

Sports 332

Sports Radio Retail Advertising 332

Agility PR Solutions

JUNE 19, 2022

Today’s technology means that marketing is more advanced than ever. Traditional tried-and-tested strategies like billboard ads or radio jingles aren’t enough. This one-stop guide will explain the benefits of sensory marketing and how it can work for a range of […]. The post What is sensory marketing?

Radio 155

Radio How To Marketing Technology 155

Onclusive

DECEMBER 6, 2021

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, radio and social coverage. Global Marketing Strategy, IFAW. Stacey Hedman. NEO analysis helps us understand where IFAW can truly stand out.

Media 370

Media Comparison Software Enterprise 370

Onclusive

FEBRUARY 22, 2018

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. AirPR: With PR as a focus, you have included marketing and advertising into your agency.

Interviews 284

Interviews Radio Small Business Pitching 284

Buzzstream

FEBRUARY 17, 2025

However, this metric gets a little less reliable if there are a lot of other content marketing and SEO initiatives going on at once. This works best when an agency or consultant owns all SEO and content marketing aspects, including digital PR. Offline – Radio, TV, Print Why? What Does it Impact? What Does It Impact?

Digital PR 112

Digital PR Report Google Radio 112

Bianchi Biz Blog

SEPTEMBER 23, 2024

I am the managing editor of Automoblog and the host and producer of the AutoVision News Radio podcast. It’s also vital that AutoVision News Radio serves as a platform to amplify the work women are doing in the automotive industry. As host of AutoVision News Radio, I’m grateful when someone takes the time to sit with me.

Radio 97

Radio Automotive Meeting Interviews 97

Onclusive

SEPTEMBER 7, 2021

Beyond research that your marketing team may have already conducted to determine the best mix of platforms for delivering your content, using actual past data to inform your future strategy comes in handy during this stage. First things first: determining the best channels and formats for your audiences. Jake Mazanke.

Measurement 356

Measurement SEO Web Social Media 356

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. The distinction holds severely restrictive repercussions for thought leaders, marketers and journalists alike. Looking to pitch traditional media outlets?

Content Marketing 120

Content Marketing Marketing Radio Media 120

5W PR

NOVEMBER 29, 2024

Alcohol advertising may be banned or heavily restricted on certain media, such as television or radio, during specific times. Navigating this complex regulatory landscape requires a deep understanding of the specific laws and guidelines applicable to the target market. Stay informed about changes in regulations and consumer trends.

Advertising 78

Advertising Advertising Guidelines Television 78

Remote PR Jobs

SEPTEMBER 27, 2024

Key Points of Distribution Media Outlets: Newspapers, magazines, TV and radio stations receive your press release. Broadcast Segments: TV and radio programs may feature your news in their segments if relevant to their content. Online Platforms: News portals and industry-specific websites publish your press release.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

Communications Conversations

APRIL 2, 2019

You’ve read influencer marketing case studies. But believe me when I tell you, you’ve never seen an influencer marketing case study like the one I’m about to share with you (unless, of course, you’re a loyal listener of the Power Trip Morning Show on KFAN, in which case you’ll know everything by now).

Case Study 140

Case Study Study Marketing Radio 140

Onclusive

APRIL 26, 2021

As part of that change, Monster wanted to track their brand and competitive mentions online, on television and on radio to stay competitive with their earned, owned and newswire media coverage.

Case Study 195

Case Study Publicity Television Branding 195

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Social media marketing has matured dramatically over the last 15 years. Once you’re cancelled, it’s too late to reach out to friends and allies, and if the situation is radioactive, they’ll go radio silent. Same goes for the Holocaust. Don’t over-delegate social content. Build social allies.

Construction 385

Construction Social Media Crisis Reputation 385

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. Are the social media waters still safe for marketing? First, social media will be around for many years to come, just like TV, outdoor, radio and even print. Is Facebook still a good place to invest in social media marketing?

Social Media 149

Social Media Marketing Media B2B 149

Bianchi Biz Blog

SEPTEMBER 5, 2024

Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 100

Marketing Radio Automotive Television 100

PRSay

MAY 6, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. Artists also need a creative, original marketing strategy. ” without any radio hits by doing individual promotional campaigns with top steaming services. Billie Eilish, a 17-year-old pop singer, managed to earn a No.1

Radio 112

Radio Marketing Video Writing 112

Ronn Torossian

AUGUST 20, 2021

Media coverage is different from commercials and ads because it means the company being featured in a newspaper, a magazine, or even on TV or radio positions the company […]. The post How to Brainstorm Ideas for your PR Campaign appeared first on.

How To 195

How To Radio Newspapers Company 195

Onclusive

DECEMBER 7, 2023

Our broadcast monitoring service covers not only TV but Radio and podcasts as well. and Canada than with any other provider Easily search and download clips from every Nielsen Designated Market Area (DMA) in the U.S. We also cover important new forms of video & audio content creation and consumption like podcasts.

Radio 195

Radio Video International Internal 195

Onclusive

DECEMBER 7, 2023

Our broadcast monitoring service covers not only TV but Radio and podcasts as well. and Canada than with any other provider Easily search and download clips from every Nielsen Designated Market Area (DMA) in the U.S. We also cover important new forms of video & audio content creation and consumption like podcasts.

Radio 195

Radio Video International Internal 195

Cision

NOVEMBER 14, 2017

As marketers begin to understand why it’s necessary to move away from outdated measurement systems when it comes to earned media, it’s important to develop a robust strategy going forward. This might include staff from both marketing and PR functions, as well as executives or any other shareholders who need to be apprised of results.

Measurement 166

Measurement Strategy Media Analytics 166

Deirdre Breakenridge

MARCH 8, 2017

She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships.

Radio 170

Radio How To Community Storytelling 170

ImPRessions - Crenshaw Communications

JULY 10, 2023

I saw this firsthand at my last agency, where the early adoption of marketing technology for PR helped our team differentiate and win business, as well as during my time at Propel PRM, a SaaS solution that provides a CRM for public relations. For the most part, the PR industry’s slow approach to technology adoption has worked fairly well.

Technology 266

Technology Television Web Social Media 266

PR for Anyone

MARCH 24, 2020

Now is the time to up-level your marketing plan by adding in free publicity. The next step is to start pitching the right media relevant, newsworthy stories using a great hook to make sure they read it and want to use your idea in their newspaper, magazine, online publication or on their television, radio show or podcast. Permalink

Publicity 331

Publicity Television Local Pitching 331

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner.

Engineering 383

Engineering Hotels System Television 383

Onclusive

OCTOBER 26, 2016

Last week in New York, we held the third annual PRTech Awards honoring individuals who work to bring together PR, marketing, technology, and media selected from 100+ nominations.

Radio 150

Radio Print Software Web 150

Prowly

DECEMBER 11, 2024

Whether you're in marketing or PR, you'll get the definitive guide on competitive monitoring. In marketing and PR, competitive monitoring is tracking and analyzing competitor activities, strategies, and market positioning. With comprehensive print and broadcast (TV, radio, etc.)

Print 104

Print Analysis SEO Tools 104

Bianchi Biz Blog

JULY 22, 2024

Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Malaysia is a dynamic market for Halal products and services and a world leader in Halal certification.

Marketing 101

Marketing Tourism Local Government 101

Cision

APRIL 28, 2015

Rather than give you five content marketing “secrets” like write with passion or understand your audience (which aren’t really secrets at all, but are common sense ideas everyone should already follow), here are five ways you can improve the quality of your content marketing, regardless of what kind of content it is.

Content Marketing 120

Content Marketing Marketing Engineering Film 120

Critical Mention

OCTOBER 15, 2020

Will you focus more on email marketing or will you shift to more social media campaigns? Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Focus on Client Communication. Perhaps more one-to-one contact will make the most sense in a period where many people are isolated.

Tourism 186

Tourism Radio Travel Social Media 186

Onclusive

OCTOBER 10, 2017

Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. AirPR Analyst’s new navigation and search/filter functionality were designed to mirror the workflow of a PR or marketing pro’s daily activities. Broadcast monitoring.

Software 207

Software Analysis Comparison Trends 207

Critical Mention

OCTOBER 25, 2021

Rather, an all-in-one Earned Media Suite that provides tracking and sentiment analysis for TV, radio, online news, social media and podcasts is what Kendall Roy – and all businesses and brands concerned with their media coverage – needed as he prepared to take on his father.

Media 162

Media Fashion Television Radio 162

Ethical Voices

OCTOBER 20, 2022

But my favorite is celebrating the positive, virtuous action by a radio station show host. The Sports Hub is dominating the market in Boston and bringing in a disproportionate amount of revenue, yet the parent company hit staff of some of its best-performing shows with layoffs. Rich Shertenlieb, 98.5

Ethics 79

Ethics Radio Sports Tourism 79