ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Check out ones like this for fixing your influencer marketing or this post on advances in PR measurement. Better Writing Blogs. How does Media Shift , a blog billed as “telling stories of how the shifting media landscape is changing the way we get our news and information” help PR teams write better? The Wrike Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

As engagement with traditional media channels like TV, radio, and print has declined, marketing with influencers offers a natural and low-pressure way to get brand-related information in front of a targeted audience. . Influencer content and measurement goals . – Write a series or blog together.

B2B 191

B2B Social Media Radio Fashion 191

Cision

JULY 26, 2017

Facebook is unprecedented by nearly every measure for social platforms, except perhaps for engagement where its companion network Instagram (and its 700 million users ) excels. Paid Content (what can I measure and how granularly can I target audiences?). Paid Content (what can I measure and how granularly can I target audiences?).

Social Media 233

Social Media How To Insurance Insurance 233

Sword and the Script

JUNE 18, 2019

10) “Write and create content for internal and external audiences about my company.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 12) “Write for businesses.”. 18) “I write and distribute press releases and get executives in front of the media.”.

Employee 154

Employee Print Writing Survey 154

Sword and the Script

AUGUST 11, 2020

As I learned writing my dissertation, the stance of objectivity can itself be considered a point of view.” They used to be more unbiased, but social media requirements measure work on likes, tweets and followers.” Writing is all about a point of view. Whether delivered via radio TV or online. Blame social media.

Survey 165

Survey Data Media Ethics 165

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Without wire distribution, Johnson charges $500 to write the release and send it to his own proprietary media contacts.

Radio 100

Radio Print Television Local 100

Sword and the Script

JULY 2, 2024

In some sense, this means PR has been measuring, or at least monitoring, its work longer than it has been using one of its preeminent tools. Another “unified assistant” will make recommendations and handle “tasks ranging from writing press releases to creating reports.” Worth a read Finding media ops. Prompts for PR.

Print 158

Print Newspapers Google B2B 158

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Cision

MAY 26, 2015

The challenge has always been to (meaningfully) measure the impact of Facebook activity to your business objectives. They’re used on radio programs and podcasts, but have been around forever… and surely there are much better technological solutions (multi-channel attribution models, anyone?). billion monthly active users.

Facebook 120

Facebook Analytics Measurement Google 120

Critical Mention

FEBRUARY 20, 2020

Some audiences seek out metrics and analytical data while others look out for media mentions via TV and radio shout-outs, online attributions or social media tags, tweets and posts. Measure Your Reputation with Sentiment Analysis. We’ve all heard of the saying that goes, “All publicity is good publicity.” . Priscilla Osorio.

Reputation 105

Reputation Branding Brand Analytics 105

PR Fuel

JANUARY 24, 2022

Consider the SMART method (specific, measurable, achievable, realistic, and time-based) as your template. Under the SMART method, determine the desired outcome, metrics for measuring success, and the achievability of the campaign. The success of your PR campaign largely depends on your press release writing talents.

Creativity 111

Creativity Data Measurement Product Launch 111

The Resolution Blog

OCTOBER 30, 2017

Speak their language It’s so tempting to start shouting about your good results, how many pieces of coverage you’ve secured, how much the Telegraph journalist loved your event and will definitely write soon. Tip: If it is an important meeting, manually write yourself a script, read it once and throw it away.

Meeting 120

Meeting How To Radio Energy 120

Critical Mention

SEPTEMBER 13, 2019

Here are just a few: Different KPIs your Organization can Measure: 1. Measuring the performance of your organization’s digital efforts will help you identify what strategies to push forward and which ones to set aside. To start, you’ll need to make sure you are writing with voice search in mind. Unique Website Visitors.

Marketing 92

Marketing SEO Radio Video 92

Maxim Behar

JANUARY 28, 2024

Maxim Behar: Good morning to Radio Focus! First, always keep in mind that when you write something and you want an AI application or assistant to tell you about it, it may turn out that 80% of the information is not accurate. Everything is measurable, and for the first time, this is happening in media worldwide. Host: Welcome!

Radio 59

Radio Ethics How To Writing 59

Critical Mention

NOVEMBER 2, 2021

Use the opportunity to highlight how you can enhance the customer’s experience and how you’ll ensure no other customer goes through that same experience because of the measures you will start to take place thanks to their feedback. Chance to showcase upcoming improvements. Priscilla Osorio. Senior Marketing Manager, Critical Mention.

Sports 141

Sports Facebook Writing Brand 141

Beyond PR

JANUARY 11, 2018

There were also a lot of big changes here at Cision, including a complete rebrand , celebrating our 150-year heritage by going public and launching new technology that makes PR measurement possible. Radio Stations. If you have an event or celebrity to promote in a major media market radio may be the way to go. Top 10 U.S.

Communications 64

Communications Marketing Radio Airlines 64

Critical Mention

APRIL 13, 2020

The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. The doctor later recounted the incident on her Facebook page, writing: “I burst into tears. Minnesota State Trooper Hands Out N95 Masks Instead of Speeding Ticket.

Media 111

Media Analytics Healthcare Crisis 111

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Managed by Ann Handley, Head of Content at MarketingProfs; author of the WSJ bestseller, “Everybody Writes” The 10 Most Expensive Paid Search Keywords [link]. — ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Stuart Bruce

OCTOBER 30, 2014

We can use it to measure and evaluate our success. How often does the Financial Times write stories about itself? This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s. She will be measurable. Wearables have only just started to impact us.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Maxim Behar

MAY 13, 2024

I believe that nowadays, and I'm sure it will be the same in the future, we shouldn't divide journalists into those who write for mainstream media and get paid as journalists, and those who sit behind their keyboards and inform society about what’s interesting. Should we be concerned about this, Maxim? That’s the first benefit.

Social Media 64

Social Media Newspapers Television Radio 64

Buzzstream

JANUARY 8, 2025

You can even use Google Trends to monitor brand search volume after campaigns to measure awareness spikes. You’re getting brand mentions, potentially broadcast segments on traditional TV and radio. How do you use Google Trends to measure the impact of digital PR? social media growth or newsletter signups).

Digital PR 62

Digital PR Google Comparison SEO 62

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 87

Travel Case Study Creativity Advertising 87

Critical Mention

MAY 21, 2020

Season updates, team safety measures and athlete health coverage are already being shared through online news sites. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Physical distancing limitations will only heighten social media usage. SCHEDULE A DEMO.

Sports 111

Sports Social Media Media Groups 111

Marketwired

APRIL 12, 2016

Canadaland , Radio Lab, This American Life and The Joe Rogan Experience are just some of the podcasts that routinely appear on iTunes’ “Top 10 Downloads” list each month and they each boast their own rabid, weekly following. Mechanisms for audience and download measurement include free services such as Podtrac and FeedBurner.

Advertising 100

Advertising Advertising Television Radio 100

Waxing UnLyrical

MARCH 11, 2015

“If you can’t measure it, you can’t manage it.” Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars.

Measurement 40

Measurement How To Analytics Customer Service 40

Waxing UnLyrical

AUGUST 5, 2015

As you can imagine, Snapchat measurement is not straightforward. What I want to do in this post is examine the metrics that you could use to measure Snapchat and the metrics that you should use. ” Of course, a lot of this can be measured. If we adopt them, we are not measuring anything tangible. Screenshots ( S ).

Measurement 40

Measurement How To Marketing Engineering 40

Critical Mention

SEPTEMBER 3, 2019

A great way to start is to brainstorm ways to measure up to your competition. You can use these metrics to measure and report ROI. It’s a top practice to share gathered broadcast media coverage from TV, radio, online news and social media industries alike. Leverage Multiple Media Channels. Access to Analytics.

Strategy 75

Strategy Media Analytics Radio 75

Beyond PR

MARCH 22, 2018

“Don’t pay any attention to what they write about you. Just measure it in inches.” The same was true for watching hours of TV news or listening to shows on the radio. Broadcast – television and radio. ” — Andy Warhol. to demonstrate the “results” of a PR campaign.

Media 75

Media Radio Newspapers Print 75

The Resolution Blog

OCTOBER 7, 2015

But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. How many PRs write blogs and truly understand how to optimise them for Search? There’s a hell of a lot more to writing and promoting a blog post than bunging in a few buzzwords.

SEO 120

SEO Engineering Content Marketing Google 120

Cision

JANUARY 19, 2017

How do you measure that success? You can share your PR success by tweeting your coverage, posting it on Facebook or writing a blog about it. Especially starting a career in the media industry — consume all types of media, newspapers, radio, blogs, podcasts, etc. What is your secret to media relations success?

Social Media 120

Social Media Newspapers Pitching Reputation 120

Waxing UnLyrical

DECEMBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Holly And The Ivy December 12th, 2010 Tweet As I write this, it is grey and damp outside. Did you know : This was the first song to be played live on a radio broadcast – in 1906.

Writing 65

Writing Measurement Tourism Twitter 65

Landis PR

APRIL 12, 2021

Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower. Along with my duties for BCN, I do a little freelance writing.

Meeting 98

Meeting Media Print Enterprise 98

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Read it here.] [.] Wanna Subscribe?

Social Media 85

Social Media Web Media Measurement 85

Buzzstream

MARCH 5, 2025

If you are a banking client, you could talk about inflation) and pre-write some quotes for those topics. You could write a story around it and then do some link outreach to major pubs in each country. As I write this, its currently freezing rain and snowing here, which has closed all of the schools.

Digital PR 62

Digital PR Pitching Study Google 62

NewsWhip

APRIL 27, 2023

The AI-enabled product also works to understand your preferred writing style, offer you suggestions, and provide feedback on correctness, style, tone and more. This enables you to measure the impact of your work and optimize your earned media efforts. Hootsuite Hootsuite changed the way marketers manage multiple social media accounts.

Tools 78

Tools Communications Pinterest Analytics 78

Burrelles Fresh Ideas

MAY 14, 2024

Closed captions are ideal for use in accessibility measures. They can also be beneficial for podcasts or radio shows to boost SEO. Here are some best practices for writing your social media content in plain language: Choose active voice rather than passive. Write unique alt text for each image. Be clear and concise.

Social Media 93

Social Media Media Video SEO 93

Waxing UnLyrical

SEPTEMBER 7, 2010

A word of caution, though; if your business’ internal systems and/or processes are broken, there’s no amount of social media activity that can fix that, as Jen Zingsheim and Mark Story point out on last week’s Media Bullseye Radio Roundtable. (It’s Sign out Leave your comment here. Wanna Subscribe?

Social Media 58

Social Media Customer Service Media Tourism 58