Stern + Associates

JULY 18, 2023

With the ever-growing influence of technology on business and society, how will advancements like artificial intelligence (AI) impact how we work and conduct business? An optimistic economist, Brynjolfsson’s predicts a productivity boom in the coming decade driven by the combination of new technologies and business transformation.

Technology 114

Technology Government Measurement Policies 114

Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. Communication as a strategic management and leadership function – influencing with data and audience insight Data analytics Leadership communication Listening Measurement and insight 3.

Publicity 199

Publicity Government Crisis Employee 199

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? The companies that adopt these proactive measures are then able to ensure they are not unintentionally propagating bias.”

Local 118

Local Community Ethics Education 118

Cision

NOVEMBER 10, 2015

As new tools emerge, the technology and media landscapes continue to shift. . Her professional development workshop at PRSA International proved that operating on a shoestring budget doesn’t limit how much a strategy can succeed. Measure to Learn. All it takes is a plan. Here are four takeaways from her #PRSAICON session: 1.

Nonprofit 120

Nonprofit Marketing B2B Crisis 120

PRSay

OCTOBER 12, 2018

Crunching numbers (data and measurement) was a hot topic as well. The three-day event was packed with dozens of workshops, networking and impressive keynotes. On data and measurement: “It’s not activity-based and about a book of news clips. The conversations remain more important than ever.

Conference 111

Conference Internal International Storytelling 111

Stern + Associates

DECEMBER 1, 2022

Developing a Measurable Approach to Collaboration. Hardly a “soft” topic, it can and should be measurable,” Dr. Gardner emphasizes. “As Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.

Measurement 62

Measurement Automotive Employee Financial 62

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Understanding the risks, adopting best practices, and investing in robust cybersecurity measures are crucial for safeguarding our digital realm and ensuring a secure and prosperous future.

Education 112

Education Employee Measurement Agency 112

Stern + Associates

APRIL 13, 2023

Investing in Decarbonization Technology: A Vital Step on the Path to Creating a Sustainable Future The climate crisis has presented humanity with its greatest challenge yet. The good news is, emerging technologies are offering us a powerful path to reaching net zero by 2050, and investment in climate tech is ramping up.

Policies 118

Policies Energy Government Crisis 118

Communications Conversations

DECEMBER 16, 2014

I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. ” After all, virtually everyone is a target for the types of technology they were rolling out on the red carpet. How did you measure success for an event like this?

Case Study 131

Case Study Wireless Company Local 131

Sword and the Script

JUNE 15, 2021

And as a marketing leader , you have to stay on it – measure progress – and keep it top of mind. A few years back I was at a workshop at a conference for legal technology. Go to the sessions and workshops where customers or prospective customers are presenting. What can individual B2B marketing writers do now?

Survey 120

Survey B2B Marketing Interviews 120

Waxing UnLyrical

JANUARY 24, 2011

(Wait for it…) Relax, I’m not going to re-list what’s already been written all over the Interwebz about affordable technology available to non-profits. As smart WUL readers know, technology does not equal strategy, and it won’t solve all your organization’s problems. Image: Brad Stabler via Flickr, CC 2.0

Tools 104

Tools Marketing Nonprofit Mobile 104

Contently - Strategy

JANUARY 26, 2023

Google Uses Weekly Podcast to Discuss Innovative Cloud Technologies Google’s About Google Cloud Platform Podcast , abbreviated as GCP, includes weekly episodes featuring technical discussions with cloud professionals about the innovations they’re pursuing to make Google Cloud better. Measure your results.

Leadership 141

Leadership Content Marketing Healthcare Google 141

Waxing UnLyrical

DECEMBER 21, 2018

What are very specific goals and how can they be measured? This could be … the competition, a trend, a technological breakthrough, a consumer mindset, or internal issues. While doing all of this research, be sure to think about what you want to measure and how in order to show that goals have been met to get the desired results.

Strategy 90

Strategy Analysis Small Business Measurement 90

NewsWhip

OCTOBER 9, 2024

How to Reveal the Stories Shaping the World What are the key ingredients of a technology that reveals the stories shaping the world? For this we’ve developed unique patented technology, and industry leading predictive analytics. Together, these pillars make it possible to measure any media event unfold, as it happens.

Viral 78

Viral Privacy Ethics Technology 78

Barokas

DECEMBER 3, 2019

It took countless brainstorming sessions, messaging workshops, copy drafts and design meetings with our web partner for our vision to become clear. Barokas Communications is more than a top technology PR firm. Case studies also feature top line outcomes, to provide a glimpse at impact, results and how we measure success.

Case Study 78

Case Study Enterprise System Fashion 78

PR 20/20

SEPTEMBER 5, 2018

MAICON is built to help marketers: Understand AI: Discover terminology, use cases, case studies, trends and technologies. Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. Improve AI: Monitor, measure and adapt based on performance. Improve AI: Monitor, measure and adapt based on performance.

Conference 59

Conference Marketing Analytics Case Study 59

5W PR

APRIL 8, 2024

Collaborating with educators, producing informative content, and sponsoring financial literacy workshops are some ways to empower consumers. Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey.

Consumer 78

Consumer Financial Ethics Banking 78

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

NOVEMBER 24, 2010

There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology. But how do they measure and evaluate? How do they make it happen?

Travel 87

Travel Case Study Creativity Advertising 87

Stern + Associates

JULY 19, 2024

Explore More Experts on Sustainability, Purpose and Climate Solutions As organizations prioritize taking action on climate change over simply making pledges, the process of creating effective, measurable sustainability strategies must be thoughtfully approached.

How To 71

How To Financial Policies YouTube 71

Waxing UnLyrical

OCTOBER 10, 2010

Why: Anil lays out quite clearly why technology is not society’s problem, but cruelty is. Why: it’s the million dollar question, isn’t it? Chris has good answers. There’s no such thing as “cyberbullying&# , by Anil Dash. And because he has the same name as my uncle/godfather. ikepigott @hackmanj & more. [.]

Measurement 68

Measurement Tourism Twitter Blogging 68

Waxing UnLyrical

JANUARY 4, 2011

Taking cues from platforms like Ushahidi and Ayllu , similar social technologies could add tremendous value to social and economic inclusion. As the social web penetrates virgin markets, improvising on what is exclusively perceived as an urban commodity, the next big thing could well be the semi-urban populace. Read it here.] [.]

Social Media 85

Social Media Web Media Measurement 85

PR 20/20

FEBRUARY 3, 2020

AI and related technologies can vastly simplify your blogging efforts. The platforms provides real-time, web-wide measurement of content engagement across all channels, including search, social, and mobile. Automated Insights uses natural language generation (NLG), an AI technology, to automatically write stories using data.

Blogging 73

Blogging How To Engineering Writing 73

Solo PR Pro

DECEMBER 22, 2020

When you attend PR conferences, you get access to workshops, talks and panels led by industry professionals, plus the chance to network and brainstorm with PR professionals just like you. AMEC Global Summit on Measurement. 10 PR conferences you can’t miss in 2021. Conference Date : May 16-19, 2021, in Nashville, TN.

Conference 58

Conference Content Marketing Community Education 58

Konnect Agency

APRIL 24, 2024

For example, if you’re hosting a product launch event for a new fitness app, incorporate interactive fitness challenges, live demonstrations, or wellness workshops to engage attendees and showcase the app’s features. Leverage technology to enhance the attendee experience.

Product Launch 52

Product Launch Transportation Measurement Examples 52

Waxing UnLyrical

DECEMBER 31, 2010

While technology and, yes, money, made a lot of these things possible, what stands out are the people who I met, reconnected with, got to know. I served as IABC/DC Metro chapter president and with a fabulous volunteer board, managed to bring our chapter to a much better financial position than it was in previously. Amrit Pal S.

Facebook 68

Facebook Twitter Skype Measurement 68

PR 20/20

SEPTEMBER 6, 2016

In spite of having more channels, more technology and more data than ever before, marketers are still struggling to make, and measure, an impact on the bottom line. The live workshop format helps organizations plan faster, experiment more efficiently and adapt constantly to accelerate success. Based on a 3-hour workshop.

Strategy 40

Strategy Marketing Internal International 40

PR 20/20

SEPTEMBER 5, 2018

MAICON is built to help marketers: Understand AI: Discover terminology, use cases, case studies, trends and technologies. Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. Improve AI: Monitor, measure and adapt based on performance. Improve AI: Monitor, measure and adapt based on performance.

Conference 40

Conference Marketing Analytics Case Study 40

Karen Freberg

APRIL 20, 2020

I was very impressed with the agility and proactive measures my six students did for this project. Students also hosted their own digital workshops where they were able to navigate the tool to not only gain more experience, but practice leading up to our client presentations. Then COVID19 hit and everything changed.

How To 69

How To Infographics Video Social Media 69

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. Assemble a workshop from a diverse group. Change isn’t easy.

How To 60

How To Software System Employee 60

Waxing UnLyrical

SEPTEMBER 2, 2010

In chatting terms it feels like taking a step backwards from chat technology. Mark as read Approve comment Hey Shonali Im a fan of your blog and it has its special place on my Google Reader. That said Im going to have to disagree with you on Twitter Chats. This brings up my second point. React to [.] These fine folk did: Jan.

Twitter 90

Twitter Conference Resources Facebook 90

Waxing UnLyrical

JANUARY 27, 2011

My query made it clear that I wanted examples of success, and how it was being measured. Mark as read Approve comment Late to the game, but I pitched a very popular tech blogger on touring a technology demo home and made the mistake of saying, "XYZ client will be happy to cover all travel and accomodation expenses involved with the trip."

Pitching 111

Pitching Facebook Twitter Interviews 111

PR 20/20

OCTOBER 31, 2017

After all, as the old proverb goes: “What gets measured gets managed.”. Technology utilization. The live 4 - 5 hour workshop provides a framework to develop more realistic, impactful ideas. data quality and management were the top two marketing technology challenges in 2016.”. Lead sources. Marketing team. Social media.

Enterprise 57

Enterprise Tools Strategy Marketing 57

PR 20/20

MARCH 30, 2016

We invited Cleveland HubSpot users to join forces and collaborate during an interactive workshop led by Paul Roetzer ( @paulroetzer ). Insight on how to apply new technologies and processes to improve efficiencies. Sometimes, we just need a little inspiration to prove measurable success. Dynamic campaign ideas.

Resources 40

Resources Marketing Pinterest eBook 40

wiredPRworks

APRIL 12, 2016

Experience a new dynamic two-day program, packed full of education following new and traditional themes, including a 2016 focus on: • Innovative venues and meeting environments using the latest technologies. Multi-location/citywide “classrooms” and workshops. Inspiring speakers who will provide you with powerful business insights.

LinkedIn 40

LinkedIn Meeting Marketing Conference 40

PR 20/20

AUGUST 17, 2017

Inspired by the best ideas from those marketing strategy workshops, and the actual results from hundreds of marketing campaigns, this post explores some of our favorite tools and tips designed to make an immediate impact on your startup business. Measure which verticals are performing best and where you can see the most potential for growth.

Marketing 49

Marketing eBook Case Study Comparison 49

Burrelles Fresh Ideas

JUNE 13, 2023

Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution. Tip 8: Measure your results Even with financial constraints at play, gauging success in PR is paramount. Remember, not everything will work perfectly the first time around.

Analytics 40

Analytics Content Marketing Advertising Advertising 40