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From wanderlust to bookings: The art of storytelling in travel PR

Agility PR Solutions

Storytelling in travel PR is more than just painting a picturesque scene of a destination. The most successful travel brands understand that people dont just buy tripsthey buy experiences, emotions, and the promise of memories that will last a lifetime.

Travel 101
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Pitching Travel Media Amid the COVID-19 Shutdown

PRSay

Like many parts of the American economy, the travel and tourism sector has been hit hard by the coronavirus shutdown. However, PR pros can still pitch relevant stories to travel media, according to an April 14 webinar hosted by Kellie Jelencovich , PR manager at Travel Leaders Group and president of PRSA’s New York Chapter.

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Successful travel PR campaigns using digital PR: Building stronger connections in a post-pandemic world

Agility PR Solutions

The travel industry has always been a dynamic and competitive sector, often requiring brands to leverage creative strategies to stand out. The pandemic devastated the travel industry, forcing travel companies to reassess everything from marketing strategies to customer relations.

Travel 91
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Blogger Outreach Versus Media Relations: What Marketers Need To Know

Polaris

Bloggers usually focus on narrow niche audiences such as moms, fashion for plus-size women or travel destinations in Southeast Asia. Given the significance of blogs in the online media landscape, brand marketers simply can’t afford to ignore them. Media Relations' It’s all about building relationships.

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ICON 2024 Q&A: Inside Baseball and PR With Adam Chodzko of the Los Angeles Angels

PRSay

As senior director of communications, a role he started in 2023, he oversees the team’s baseball information, media relations, social media, photography and broadcasting efforts. Here, Chodzko discusses his daily roles and responsibilities during the season… Do you travel with the team?

Sports 122
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What AirPods and FAA Regulations Have to Do With Media Relations

PRSay

And something is really standing out to me this spring as I’m traveling to deliver live training events. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success.

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10 travel PR campaigns that went wrong

Agility PR Solutions

Travel PR campaigns can sometimes go awry, leading to backlash and negative publicity.

Travel 106