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Best Practices for Presenting Quotes in Press Releases | Business Wire Blog

Business Wire

Quotes are a common element of a press release, designed to showcase the thought process, or impact, of your big news. But crafting the perfect quote can be daunting. You want your quote to convey so much – the excitement of the news, the emotional impact of your news upon your audiences, your strong opinion on a topic.

Blogging 252
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Build marketing and PR programs rather than executing campaigns

Sword and the Script

Panels tend to be easier to produce because they don’t require a presentation or too much extra work from the panelists. Sometimes teams have better success running moderate panel discussions around topics of interest to buyers. Here again, you can scale up over the course of time. You can get both volume and quality as the team improves.

Marketing 216
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How You Sound Matters as Much as What You Say: 4 Voice Tips for #PR Pros

Deirdre Breakenridge

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. We have all been to the presentation where the speaker strides up to the front and assures the audience that they don’t need a microphone.

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PR and the International Crisis: 3 Lessons from the Smolensk Crash

Cision

What happens when two countries in an international crisis present to the world two drastically different versions of the same event placing blame on one another?

Internal 358
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PR Tips On “Closing The Deal”

ImPRessions - Crenshaw Communications

Business presentations are both exciting and stressful — whether you’re in PR , sales, marketing or a tech startup looking for funding. . But especially in the COVID era, the packaging of the presentation itself is also critical. PR presentations are all about differentiation, and we’re not alone. Start with research.

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7 ideas for building customer references in B2B tech

Sword and the Script

The biggest opportunity to demonstrate this is the annual kick-off meeting – and who you choose to present the information can have a huge impact. Some interesting behavioral research shows the best way to convince the sales team is through peer presentations. For example, a moderated discussion doesn’t require a presentation.

B2B 142
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How to Pitch Media in Canada: Best Practices and Local Insights | Business Wire Blog

Business Wire

After spending months trying to land a client, another handful of weeks preparing and presenting the perfect plan, an additional month wading through approval processes to create an incredibly compelling story that’s accompanied by award-worthy graphics, you send this treasure trove off to the wrong journalist. Media relations is an artform.

Local 362