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What to Highlight in PR Measurement Analysis and Reports

Onclusive

As you become more proactive in your PR measurement—rather than only sharing a report when management requests it—you’ll want to think about how to use the report to incite conversation within your team and company, which stories are important to tell next, and which stories or themes it may be time to put on pause.

Analysis 195
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What’s next for WaddsCon: May report and future events

Stephen Waddington

Here’s a report from the May event and what’s coming up in June. The May edition of WaddsCon covered a range of topics from the COVID-19 impact on client/agency relations to the impact on print, and from measurement frameworks to professionalism in public relations. You can catchup with the replay on YouTube.

Report 203
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Lockdown boom for agency startups - Wadds Inc. report

Stephen Waddington

report explores what’s driven this burst of entrepreneurial activity. More than 50 new PR agencies have been founded in the UK during the COVID-19 pandemic according to a report published today by Wadds Inc. COVID-19 UK PR Agency Startup report. Availability The 40-page report is available in HTML and Adobe PDF.

Agency 161
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Print newspapers still drive best ad engagement in Canada

Agility PR Solutions

They sure do in the Great White North, according to a new study from News Media Canada, which found that printed newspaper ads engage Canadians more than any other medium, print or digital. The post Print newspapers still drive best ad engagement in Canada appeared first on Agility PR Solutions.

Print 60
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As More Newspapers Close, News Deserts Spread Across the United States

PRSay

News deserts,” or counties that lack a locally based source of local news, grew in number this year as 127 newspapers shut down, the latest “ Medill State of Local News Report ” from Northwestern University finds. However, that gain includes 30 newspapers that converted from print to digital. During the past 12 months, U.S.

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#MediaMonday Update– Kerry Fehr-Snyder

HMA Public Relations

With her return to print journalism after eight years in audio, Kerry Fehr-Snyder, the editor of the Arizona Capitol Times and Yellow Sheet Report, is featured in this #MediaMonday update. Discover some of her favorite stories she has covered, what to expect from her publications, and much more in this blog post.

Print 104
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What Happens After The Reporter Says Yes?

ImPRessions - Crenshaw Communications

What happens after the reporter says yes? If a reporter ends up postponing the interview, take it in stride, but do your best to ensure that the client won’t. If a reporter ends up postponing the interview, take it in stride, but do your best to ensure that the client won’t. Nail it down, fast. Always overprepare.

Report 136