Sword and the Script

MARCH 14, 2025

Print still drives broadcast; just like old times!): It’s also about understanding the technology in case generative AI starts floating incorrect information about your clients or employer. The catalyst for the conversation stemmed from these two posts I had written earlier (See? How can communicators pitch an LLM?

Publicity 82

Publicity Communications Journalism Google 82

Flack's Revenge

DECEMBER 11, 2014

Technology is a desirable field among reporters because it is safe, less stressful, ever-changing, and better paid. Journalists from print media tend to be more conservative regarding news quality. It will be more difficult to get a story published in a print publication. PR Public Relations Technology'

Print 201

Print Transportation Conference Technology 201

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

can show an inclusive and progressive environment through awards in the DEI and women in technology spaces. Awards like these help showcase a company’s dedication to change the gender imbalance in the technology industries. Entrants should definitely read the fine print in the rules/guidelines before entering.

B2B 295

B2B Industry Company Case Study 295

Bianchi Biz Blog

NOVEMBER 7, 2024

Don’t say (or show) anything you don’t want to see in print. If you can, offer some information (percentages instead of actual figures, etc.) that provides perspective without divulging confidential information. Reporters assume anything you say or display is fair game for publication or airing.

Interviews 89

Interviews Media Print Report 89

Onclusive

AUGUST 3, 2021

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data.

Branding 370

Branding Brand Media Measurement 370

NewsWhip

MAY 19, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . We are going to begin with technology publishers. The top technology publishers of the last year. Top technology content. The post These were the top technology publishers in 2020 appeared first on Newswhip.

Technology 97

Technology Analysis Privacy Facebook 97

Onclusive

SEPTEMBER 7, 2021

PR analytics technology, such as Onclusive, can help by automatically tracking all of your worldwide media coverage, including digital, newswire, print, broadcast and radio, and analyzing which channels drove the most impact for your brand.

Measurement 356

Measurement SEO Web Social Media 356

Prowly

DECEMBER 17, 2024

Best suited for those who want to earn media coverage through creative storytelling, personalization, and the latest technology. However, it's important to note that they don't provide all the monitoring capabilities Prowly does, such as print and broadcast monitoring. TRY PROWLY FOR FREE Prowly pricing: How much does Prowly cost?

Comparison 104

Comparison Software Tools Analytics 104

Onclusive

JUNE 2, 2021

If you have a media monitoring solution , such as Onclusive, you’ll discover a wealth of information in the big data analytics provided by these advanced technologies—from the current trends to the most impactful stories, authors, publications and messages that drove desired actions. Where will you find these insights?

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Sword and the Script

JULY 2, 2024

Burrelles bigs farewell to print media monitoring; PRophet adds Google AI models; Meltwater announces new AI features A few days ago, Burrelles ended its print monitoring services. It’s pretty wild to realize that print monitoring was a thing before press releases. At the time, not all news that went to print made it online.

Print 157

Print Newspapers Google B2B 157

Onclusive

OCTOBER 26, 2016

Last week in New York, we held the third annual PRTech Awards honoring individuals who work to bring together PR, marketing, technology, and media selected from 100+ nominations.

Radio 150

Radio Print Software Web 150

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media.

B2B 203

B2B Policies Case Study Enterprise 203

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

That may be changing in the near future, particularly as content marketing has reached a saturation point.The Content Marketing Institute’s Joe Pulizzi predicts a resurgence of print content led by brands and points to Airbnb, which recently launched a print magazine with Hearst.

Trends 124

Trends SEO Leadership Print 124

PRSay

APRIL 23, 2020

Every few months, I would print out the APR study guide and read a few pages. When I’d get the APR itch again, I’d print out another copy. Learn more about the Accreditation in Public Relations process here. Then I’d feel overwhelmed and put the study guide away in some forgotten place. In July 2018, I took an extra step.

Print 169

Print Study Course Technology 169

5W PR

FEBRUARY 15, 2024

In the rapidly evolving landscape of defense technology, public relations plays a crucial role in shaping perceptions, fostering collaboration, and navigating the complex narratives surrounding emerging technologies. Hypersonic missiles With their incredible speed and agility, hypersonic missiles represent a paradigm shift in warfare.

Biotechnology 78

Biotechnology Technology Energy Ethics 78

Prowly

JANUARY 23, 2025

Prowly enables you to monitor print, social media, broadcast, and online outlets. Get instant access to print-only publications and licensed sources hidden behind paywalls. PRO TIP: To make your lists more precise, you can group journalists and outlets by industry sector, technology, market, or region.

Pitching 104

Pitching How To Media B2B 104

Sword and the Script

OCTOBER 5, 2021

Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. Minor notes from the world of PR technology. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package. Have an interesting announcement from a PR technology vendor?

Software 181

Software Tools Print Technology 181

Cision

AUGUST 9, 2017

Paid advertising and owned media solutions have harnessed the powers of technology and data to target, distribute, and measure with a high degree of accuracy. Now, technology is making it possible to optimize earned media programs, just as it revolutionized owned and paid media before it. quarter of the typical marketing budget.

Communications 185

Communications How To Media Measurement 185

Bianchi Biz Blog

DECEMBER 5, 2024

Although print newspaper readership has declined, publishers’ online assets continue to grow strongly, with consumers accessing news media sites via mobile and social media. For PR practitioners, keeping pace with technology (e.g. Business Plus – Monthly print and online business news outlet. million users in 2023 LinkedIn : 2.70

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

MARCH 4, 2021

For a new technology business, the decision of to commit to a PR agency or in-house PR consultant is a consequential one. In particular, broadcast outlets follow print media. It’s also occasionally controversial. Celebrity entrepreneurs like Mark Cuban have warned ambitious startups against spending on an outside PR firm.

Study 234

Study Course SEO B2B 234

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

When pitching broadcast outlets it’s important to note the main differences between the medium and print, and to offer producers the information the need for potential segments. Most PR teams will amplify segments on social media for further exposure. Here are some top PR tips for scoring top broadcast stories. Make it relevant.

Local 323

Local Pitching Print Interviews 323

Cision

NOVEMBER 11, 2016

Marijane Funess, a director at Crenshaw Communications for the past six years, pioneers a communications company uniquely positioned at the intersection of design and technology. Is your company prepared to deal with the growing technological marketplace needing some communications help? How can they overcome them?

Communications 253

Communications Data Local Survey 253

NewsWhip

JUNE 4, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . We are going to begin with technology publishers. The top technology publishers of the last year. Top technology content. The post These were the top technology publishers in 2020 appeared first on Newswhip.

Technology 78

Technology Analysis Privacy Facebook 78

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 178

Media Relations Media Print Software 178

Cision

JUNE 8, 2017

broadcast, online, print, etc.). leveraged the Cision Communication Cloud TM to build targeted media lists and send out pitch emails without putting pressure on the firm’s technology or growing list of clients. “ Make sure you’ve collected important details, like: Beat (what topics do they cover). Role (exact job titles).

Pitching 225

Pitching Print Conference Local 225

Cision

SEPTEMBER 22, 2017

This week, we highlight the top Popular Science (print) staff on Twitter ranked by follower count. Stan Horaczek — Technology Editor — 1,116. Followers were pulled on September 22, 2017 and may change over time. Joe Brown — Editor-in-Cheif — 23, 438. — Joe Brown (@joemfbrown) September 19, 2017.

Twitter 175

Twitter Print Facebook Technology 175

Business Wire

MAY 18, 2017

Perhaps none have been affected more than print newspapers. Causes for Optimism With advancements in technology and new found ways to do things, the future of media can be bright. So they’re doing audio, they’re doing video, print, and I just admire the skill that is required now to do credible journalism and to do it fast.”

Newspapers 181

Newspapers Industry Print Journalism 181

Shift Communications

OCTOBER 20, 2014

Oh, and the storytelling graphic above is available in poster-size , if you’d like to print it out and hang it in your office as a reminder. Vice President, Marketing Technology. Then go back, sharpen your pencil, and try again until you create something that even a kid would like. Christopher S.

Content Marketing 167

Content Marketing Marketing Storytelling B2B 167

Onclusive

MAY 12, 2022

Thanks to our proprietary newscrawler and advanced marketing technology, Onclusive can make this connection whether or not the article contains a link back to your website. The articles in the study included only earned media content (no owned or social media) published via digital media (no print or broadcast).

Consumer 195

Consumer Publicity Media Analysis 195

Onclusive

NOVEMBER 17, 2021

With Onclusive’s enterprise-grade social listening technology, you can monitor mentions of your company, competitors, topics, and influencers, as well as social sentiment, across major social networks in real time. Having this data at your fingertips covers all six PESTLE categories.

Analysis 195

Analysis Media Reputation Trends 195

PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. New technology, new commitments. Daily newspaper circulation in the United States has fallen from its height of 61.8 million in 1974 to 24.3 million in 2020, according to Pew Research Center.

Handbook 192

Handbook Publicity Newspapers Television 192

Polaris

NOVEMBER 22, 2014

And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. She encourages everyone to try a power pose and share the science with those who need it most: the ones with no resources, no technology and no status or power. Cuddy shows us how tiny tweaks can lead to big changes.

Publicity 190

Publicity Interviews Training Media Training 190

Flack's Revenge

MAY 4, 2016

According to the website: From VR, 3D printing and hackathons to fashion tech, data visualization, digital art, interactive installations and STEAM, Creative Technology is front and center in innovation success stories across the corporate and non-profit landscape. What is all this about a mashing up creativity and tech?

Creativity 120

Creativity Print Big Data Fashion 120

Deirdre Breakenridge

APRIL 25, 2016

What and who are we overlooking because of technology? RIP scrapbooks and framed family photos – hello, minimalist apartments equipped with cloud technologies. Now that we’ve replaced printing photos of fun times with live broadcasting, we’re continually contributing to the FOMO issues of others. Treasured photos go unprinted.

Print 150

Print Video Technology Mobile 150

PRSay

APRIL 29, 2020

The event was hosted by Vanessa Yanez, global head of print communications at HP in San Mateo, Calif., In health care, “our clients have come to a screeching halt,” she said, but opportunities still exist in areas such as technology and financial services. and president of PRSA’s Silicon Valley Chapter. moderated the webinar.

Marketing 179

Marketing Financial Print Crisis Communications 179

Agility PR Solutions

OCTOBER 9, 2024

A customer experience (CX) platform is the sum of any tool or technology used to help a company manage customer interactions across various touchpoints to improve customer service. These touchpoints could be online (social media, email marketing, and the website) or offline (physical store and print advertising.)

Print 101

Print Customer Service Advertising Advertising 101

Cision

JANUARY 9, 2017

It belongs to a group of self-publishing services that enable you to do most of the work yourself, which substantially lessens the price to print. Even though the quoted price in the image is for a minimum of 48 books, Lulu performs print on demand (POD), where you could order less than 48 copies of a book for a slightly higher price.

Print 120

Print How To Local Customer Service 120