Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 146

Media Relations Media Print Software 146

NewsWhip

JUNE 4, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . We are going to begin with technology publishers. The top technology publishers of the last year. Top technology content. These insights are gathered using the tech industry news filter in NewsWhip Analytics. .

Technology 78

Technology Analysis Privacy Facebook 78

Sword and the Script

OCTOBER 5, 2021

Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. First, the company built its own newscrawler to index and filter web content for media monitoring, whereas many media monitoring solutions rely on third-party partnerships. Minor notes from the world of PR technology. PR tech mentions.

Software 152

Software Tools Print Technology 152

Communications Conversations

OCTOBER 29, 2014

Those that poo-poo print newspapers claim they can get their news elsewhere on the web. Now, I know the print newspaper has its downsides. So, if we believe the naysayers, if I read the print newspaper I will: Miss out on “breaking news” By the time the hard copy Star Tribune hits my stoop each morning at 5 a.m.,

Newspapers 152

Newspapers Print Local Instagram 152

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 173

Reddit Software B2B Technology 173

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

The Asia Pacific region contains many of the fastest-growing and lucrative business markets, especially for technology companies. Advancements like 5G, robotics, AI, and mobile technology infrastructure give it an edge. Beyond culture and language, technology trends are distinct in many APAC countries.

Mobile 156

Mobile Local Technology Social Media 156

Stephen Waddington

OCTOBER 18, 2018

The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. The reality of modern media is that news stories are published to the web instantaneously. Documents can also be easily exported in a virtual, physical file or print format. I suggest you start by scraping the web.

Tools 203

Tools Web Banking Wikipedia 203

Cision

MARCH 21, 2016

Emerging technology continues to change the way readers consume the news and how media outlets report it. This year’s report found that 92 percent of media outlets have or are currently adopting a mobile-friendly Web design. For our newest findings, check out the State of the Media 2016 Report!

Trends 120

Trends Mobile Media Print 120

Flack's Revenge

AUGUST 9, 2016

They reported the experiences of social teams and editors at some of the largest broadcast, print daily and native web outlets. Only a small percentage of their stories get significant page views on the web. The team looked for winners according to a range of data such as web traffic growth, and social consumption and sharing.

Viral 120

Viral Data Web Trends 120

Communications Conversations

AUGUST 27, 2019

It began as a way to standardize rules around editing based on mass media–specifically, mainstream print media. In the golden age of print, AP Style reigned supreme because editors and reporters used it–therefore, PR types like us were forced to learn it and use it. Technology has changed communication behaviors, too.

Handbook 131

Handbook Guidelines Print LinkedIn 131

Cision

MAY 4, 2015

As a culmination of integrated technologies from Cision, Vocus, Visible Intelligence and Viralheat, these platforms meet all the needs of today’s communicators. Analyze sharing activity for any piece of content across the social web. Keep teams informed with regularly scheduled, presentation-ready reports.

Social Media 120

Social Media Analytics Enterprise Content Marketing 120

Stuart Bruce

SEPTEMBER 30, 2014

Oliver Smith, technology, media and telecoms reporter, City AM. That includes face-to-face, print, radio, TV and today online including Twitter. The social web is no longer new, but should be an integral part of how a successful company operates. Jon Sellors, RSA Group, UK head of media relations.

Social Media 150

Social Media Twitter Radio Sports 150

Cision

FEBRUARY 26, 2016

How have traditionally print newspapers made sense of the changing media landscape? What we do from a digital media perspective is engage audiences from around the Web. Ann also discussed how technology has changed how The Washington Post publishes its stories. We turned to The Washington Post , the D.C.

Newspapers 120

Newspapers Print Mobile Pitching 120

Prowly

DECEMBER 17, 2024

Best suited for those who want to earn media coverage through creative storytelling, personalization, and the latest technology. However, it's important to note that they don't provide all the monitoring capabilities Prowly does, such as print and broadcast monitoring. TRY PROWLY FOR FREE Prowly pricing: How much does Prowly cost?

Comparison 104

Comparison Software Tools Analytics 104

Presspage

DECEMBER 26, 2017

I looked to the online communities again and found Web Tech University, where I took free web design and PaintShop Pro classes. Soon I built my own home-spun web design business called Heart -n- Hearth, and did quite well until I let it go and returned to the business world when my children started school.

Community 115

Community Software Education Web 115

Stephen Waddington

JULY 11, 2017

Coping with the digital evolution and the social web is the most important issue for communication management in the next three years. 4 Channel shift from print to social exaggerated. Longitudinal analyses show that new and social media technology complement traditional channels but they do not replace them. 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

Contently - Strategy

SEPTEMBER 21, 2018

My friend is a web engineer for a large media company, and whenever we talk shop, I’m always surprised at how big of an impact his tinkering can have on the content we read. According to Scott Brinker’s 2018 supergraphic , there are 6,829 marketing technology solutions. Not defining your target audience.

Content Marketing 110

Content Marketing Print Analysis Data 110

5W PR

JULY 15, 2020

An Apple media kit from 1993 even included physical slides showcasing their newest technologies. Today, most media kits are pitched via online newsrooms, or a web page attached to a company’s main site that features all of the company’s most relevant news and public relations information.

How To 176

How To Media Guidelines Pitching 176

Cision

NOVEMBER 30, 2016

Although editorial rooms were being gutted and print revenue was dropping, it was an opportune time to be young and cheap labor. But this change will only happen when communications professionals are empowered with the technology, people and budget to do the job right. Yet I look back on that time fondly.

Software 0

Software Media Leadership Journalism 0

Presspage

APRIL 4, 2023

As a Preferred Partner, Presspage together with Euronext Corporate Services, will provide a comprehensive suite of media and investor targeting, distribution, news syndication, web hosting, webcasting, market visualisation and investor engagement solutions to clients. Amsterdam, 4 April 2023.

Corporate 78

Corporate Print Financial Web 78

Bianchi Biz Blog

JUNE 3, 2024

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. I also assist in copyediting our magazines and with event coverage depending on availability. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 98

Meeting Media Training Automotive 98

Sword and the Script

SEPTEMBER 7, 2021

Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. Yet Gina Nowicki penned a piece that estimates the pricing of PR technology tools for Prowly. Among the clients named are Amazon Web Services (AWS), Alibaba, and AMC Theatres. Print circulation drops again. Content picks.

Software 88

Software Print Tools SEO 88

Cision

OCTOBER 14, 2015

Tim Berners-Lee, who invented the World Wide Web, declared “ data-driven journalism is the future.” The immersive aspect of VR could dramatically change how we respond to news coverage, as it can activate empathy in ways that print and video may not. Check out the 2015 Global Social Journalism Study!

Journalism 120

Journalism Trends Print Local 120

NewsWhip

JULY 20, 2022

But since the digital tsunami that has taken over society began some 20 years ago, brands have had to adapt and become much more cognizant of how they’re viewed and talked about on the web. These technologies offer a comprehensive view of a brand on the web, and the insights needed to identify trends and squash challenges before they arise.

Media 78

Media Reddit Reputation Web 78

Waxing UnLyrical

APRIL 13, 2011

New technology always brings with it a moral panic. When printing arrived in the 15 th century it was viewed as a disaster that would allow heresy to spread. We then got into the topic of the impact of the Web and mobile on language, and whether texting is affecting our ability to write “properly.&#. Sound familiar?

Skype 87

Skype Mobile Web Energy 87

Sword and the Script

JANUARY 16, 2024

As a professional services leader, he says he struggled to find technology built around his team’s needs – especially those that would help his firm manage media relationships. Here again, like many solution providers Propel has done their own customizations to embed the technology.

Software 135

Software Pitching System Analytics 135

Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Anyone with a smartphone can shoot images and video.

Government 151

Government Crisis Energy Community 151

Burrelles Fresh Ideas

JANUARY 9, 2024

Search and Monitor Monitoring enables brands and PR agencies to track earned media wins, be aware of up-to-date industry insights, and even keep tabs on competitors from the news (print and online), blogs, social media, and broadcasts in near real-time. If one thing is certain, technology and the media will continue to change.

Pitching 96

Pitching Print Report Measurement 96

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 It’s seen as a highly effective form of media buying that dynamically automates pricing and payment in the time that it takes a web page to load. 6 Tell me a story Images as a medium continue to grow on the social web and internet.

Report 81

Report YouTube Privacy Web 81

Sword and the Script

JUNE 25, 2019

It can range from the technology tools marketing uses – to measures aimed at prevention and user education around the products sold. BCB: Technology has made a massive impact on PR, and the importance of digital can’t be overstated. There has also been a massive change in the influence of web-based outlets.

Branding 104

Branding Brand Reputation Corporate 104

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I was part of one of the first e-zines back in the 1990s, a trade mag for web developers, and was at the center of the Web boom and bust (moved on to travel writing before it boomed again).

Meeting 82

Meeting Media Travel Interviews 82

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. The web and the internet have enabled communities to form around an organisation, topic or issue. What we do 5.

Government 103

Government Education Print Ethics 103

Sword and the Script

MARCH 15, 2022

Truescope is a new media monitoring technology that’s launching in the U.S. Instead, these are analogous to the way technology vendors brief Gartner or Forrester. It provides monitoring for print news, online news, broadcasts, podcasts and social media. Second, the platform is built on modern technology.

Tools 156

Tools Media Software Analysis 156

Sword and the Script

JANUARY 20, 2018

This is also an important point because marketing technology is only useful if people actually use it. They used AR to communicate their complex design, measurement and visualization technologies in their annual report to investors. A page within the printed report document triggered the experience for investors.”.

Case Study 96

Case Study B2B Study Marketing 96

Sword and the Script

OCTOBER 25, 2022

Technology has enabled me to do the work of five people and has enabled me to do that work in far less time.”. Someone with a PR background or degree is now somehow expected to know graphic design, videography, web design and development, photography and social media and more.”. From print to digital. Technology doesn’t sleep.

Communications 119

Communications Crisis Internal International 119

Critical Mention

AUGUST 5, 2018

Follow her for a fantastic collection of industry articles from around the web. ” David’s ideology is “the new rules of marketing & PR is that they’re vastly different on the web than in mainstream media.” Sarah Evans. prsarahevans. Some of her clients include US Weekly , Aol. SCHEDULE A DEMO.

Twitter 77

Twitter Radio Social Media Print 77

Stephen Waddington

APRIL 18, 2020

Graphic designers and web conferencing providers have spotted an opportunity to provide professional backdrops for meetings. Impact on home working the home workspace There’s been a shift to home working in the UK over the last decade as communication and technology has eliminated the barriers between home and office.

Media 83

Media Crisis YouTube Television 83