Critical Mention

FEBRUARY 4, 2020

BIGfish is an award-winning team of talented storytellers, creatives and publicists that integrates traditional PR with digital media to best support its innovative clients. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? BIGfish Communications. SCHEDULE A DEMO.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Remote PR Jobs

SEPTEMBER 25, 2023

Building strong relationships with markets requires relentless honesty and compelling storytelling directed at the desired audience. Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts.

Radio 100

Radio Print Television Local 100

Flack's Revenge

DECEMBER 5, 2018

Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association. He’s an impressive guy. What comes after social media?

Social Media 149

Social Media Marketing Media B2B 149

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences.

Radio 92

Radio Television Social Media Sports 92

PRSay

FEBRUARY 16, 2024

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

Public Affairs 88

Public Affairs Communications Radio Television 88

PRSay

FEBRUARY 12, 2019

Terry Gross hosts NPR’s “Fresh Air” radio program and has interviewed thousands of people during her four-decade career. This article first appeared in the February 2019 “Storytelling & Writing” issue of Strategies & Tactics. Greg Beaubien is a frequent contributor to PRSA’s publications.

Interviews 68

Interviews Radio Storytelling Writing 68

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Birthday coming up?

Energy 120

Energy Viral Storytelling Community 120

Ishmael's Corner

JUNE 12, 2015

Contrast as a Storytelling Technique. Of all the storytelling techniques that lift business communications, contrast is one of the easiest to implement. The levity in the visual storytelling comes through even if you don’t know French. The grab bag returns with three random tidbits that squeeze under the communications umbrella.

Storytelling 60

Storytelling Radio LinkedIn Tools 60

Sword and the Script

JUNE 4, 2019

A PDF copy of the report runs nearly $5k, so I have not read the report, however, veteran reporter Richard Carufel did an informative piece for the Bulldog Reporter : Citing the study, he writes the industry grew to more than $4.1 At the time of this writing, the stock was trading at the low end of its 52-week range of $10.46 – $18.28

Software 117

Software Reddit Marketing Survey 117

Cision

JANUARY 19, 2017

Storytelling by recognized, influential people is where PR is heading. You can share your PR success by tweeting your coverage, posting it on Facebook or writing a blog about it. Especially starting a career in the media industry — consume all types of media, newspapers, radio, blogs, podcasts, etc.

Social Media 120

Social Media Newspapers Pitching Reputation 120

ReimaginePR

MAY 30, 2015

Even radio. Boy, I could write a book on what makes a great media release (now THERE’S an idea) but for now, here are a few things to keep in mind: 1. It is a high-level look at the company or a product and gives people the most important things they need to understand in order to write about you, a product or an issue.

Media 120

Media Television Video Print 120

Marketwired

APRIL 12, 2016

Canadaland , Radio Lab, This American Life and The Joe Rogan Experience are just some of the podcasts that routinely appear on iTunes’ “Top 10 Downloads” list each month and they each boast their own rabid, weekly following. In its 2015 study , Edison Research showed that podcast consumption grew from 11% of the U.S.

Advertising 100

Advertising Advertising Television Radio 100

Critical Mention

OCTOBER 9, 2019

Once you’ve established how to best communicate with each audience, start A/B testing different writing styles, images and video content in each post. Use Social Media for Storytelling. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Social Media 75

Social Media Marketing Media Instagram 75

Critical Mention

FEBRUARY 27, 2020

I always remind clients it’s about storytelling. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.

Journalism 78

Journalism Social Media Radio Fashion 78

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 Meeker calls out the use of edited and curated images as a means of storytelling. I’m taking another week off from writing my letter next week. TV and mobile are almost at parity for both viewing and ad investment. billion daily active users.

Report 81

Report YouTube Privacy Web 81

Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Are you keeping up with the times? SCHEDULE A DEMO.

Blogging 68

Blogging Education Resources Creativity 68

Burrelles Fresh Ideas

JULY 25, 2023

Are certain outreach techniques, such as social media or radio ads, reaching customers more frequently? And for valuable tip sheets on live streaming, online video content, storytelling, SEO, and many other topics crucial to building your brand and business, check out our resources section here.

Tools 75

Tools System How To Software 75

Sword and the Script

MARCH 3, 2020

Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. It’s also adding a service where the OnePitch team will write an inquiry for a reporter and it has added “location filtering for pitches.”. b) Getting on the same page about storytelling via MuckRack and Michelle Garrett.

Pitching 78

Pitching Instagram Survey Data 78

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? 100, 500, maybe 1,000? Aim your crosshairs on creating great content. How to Overcome These Hurdles .

Strategy 67

Strategy How To B2C Content Marketing 67

Buzzstream

DECEMBER 4, 2024

Focus on storytelling and consumer engagement over hard selling. Also, write down every idea that comes to you because maybe it’s not the perfect idea, but maybe once you take it to a brainstorm or sit on it for a few weeks, it will become a really good idea. I’ve done, radio. You’re like, yes, sure.

Digital PR 71

Digital PR SEO Agency Pitching 71

Beyond PR

MARCH 14, 2016

McIntyre’s career spans over forty years with time spent at WTOP Radio as an editor/reporter, CNN as a senior pentagon correspondent for sixteen years, and NPR as a newscaster for their program “All Things Considered.” Read our white paper 5 Keys to Crafting Press Releases that Drive Earned Media for tips on writing press releases that work.

Fashion 40

Fashion Tourism Media Journalism 40

Beyond PR

MAY 17, 2018

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. I can write three articles in the amount of time I can shoot a video.”.

Infographics 54

Infographics Print Video Real Estate 54

PR Fuel

JULY 24, 2018

Determine the chronology of your business story before writing it. 3. Use Tried and True Storytelling Techniques – Establish a clear beginning middle and end, use details to “show” your story and not “tell” it, and build suspense to keep the reader scrolling down or flipping pages. Just write like you speak. And that’s okay.

Pitching 40

Pitching Media Small Business Writing 40

Contently - Strategy

MARCH 5, 2024

After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card. Implementing storytelling into B2B content programs has shown to be an effective strategy for connecting with readers.

Financial 52

Financial Content Marketing Examples Banking 52

Maxim Behar

MARCH 6, 2022

The journalists were people working in media, newspapers or TV channels, or radio stations. They were writing stories, covering events on the TV, talking on the radio, and hence they were called journalists. We write on Facebook in a certain way; however, we write emails in an entirely different way.

B2B 52

B2B Communications Media Newspapers 52

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Contemporary public relations has appropriated the classic cultural art form of rich storytelling, because no one can resist a good story. Most “marketing geniuses” are strong storytellers. Not everyone is a natural storyteller. But there are plenty of people writing, blogging and podcasting about how to learn.

Storytelling 149

Storytelling Data Insurance Insurance 149

PRSay

OCTOBER 28, 2020

She also gave a presentation on storytelling at Tuesday morning’s General Session, with a peek behind the scenes of the country songwriting business in Nashville and an introduction to an a cappella performance by Nashville-based recording artist Alison Russell. I write about what matters to me — that I also think matters to other people.

Storytelling 60

Storytelling Writing Conference Radio 60

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

What’s notable about the film, for anyone who writes for a living, is its masterful use of language. As we have noted , the best way to improve writing is to read a variety of texts, from creative to journalistic. Today’s most effective PR relies on emotional storytelling to make connections with consumers.

Film 136

Film Local Leadership Radio 136

Deirdre Breakenridge

MARCH 2, 2015

One of the things I have always cherished about writing is the ability to convey a story or thought. Storytelling is a powerful tool to share and exchange ideas. You have radio, TV, video, social media, text, email, and even snail mail. A Guest Post By Natasha Clark, Founder of Lioness Magazine. The possibilities are endless.

Enterprise 150

Enterprise Community Education Radio 150

PRSay

FEBRUARY 23, 2017

While at Porter Novelli, Steve was both grizzled skeptic and warm-hearted storyteller. Brinkley , a man who used new technologies (broadcast radio) in the early 20th century to make wildly unfounded and dangerous health claims. As Jane writes “Honest, ethical professionals never spin, mislead or alter facts.

Healthcare 83

Healthcare Communications Ethics Radio 83

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement.

Sports 0

Sports International Internal Leadership 0

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. ” Now, none of the air control towers that he radioed had that plan for him, he completely improvised that. Ben: Oh, wow.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

MaccaPR

MAY 28, 2015

You wonder if her Dad saw it, and that’s what keeps you watching - it’s just great storytelling.”. space agency, NASA, was shot by a South Korean marketing team with a French production designer for a Korean car brand with music by the Austrian Radio Symphony Orchestra. Source: Forbes ). If Hyundai Staged Some of the Spot, So What?

Film 48

Film Marketing YouTube Advertising 48

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. High Income Business Writing. Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent).

Social Media 120

Social Media Marketing Pinterest Media 120

David PR Group

OCTOBER 22, 2015

Though I enjoy following politics and have had many lively conversations about the presidential campaign, I have hesitated to write about it given the polarizing nature of such things – and the fact that one person’s non-partisan observation can quickly be perceived by another as a partisan insult.

Communications 40

Communications Groups Radio Policies 40