Onclusive

FEBRUARY 22, 2018

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. AirPR: How do you see PR & content marketing evolving in 2018?

Interviews 284

Interviews Radio Small Business Pitching 284

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Once you’re cancelled, it’s too late to reach out to friends and allies, and if the situation is radioactive, they’ll go radio silent. Speed is of the essence, which is why PR teams and agencies should be prepared with the right listening and monitoring tools and, critically, a plan for quick response.

Construction 385

Construction Social Media Crisis Reputation 385

ImPRessions - Crenshaw Communications

JULY 10, 2023

Amid budget cuts, tools like generative AI are ushering in a new era of creativity. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Today, marketing and communications teams are being asked — over and over again — to do more with less.

Technology 266

Technology Television Web Social Media 266

5W PR

APRIL 13, 2025

Research shows that stories are 22 times more memorable than facts alone, making storytelling a powerful tool for public relations in the supplement industry. Creating compelling narratives that resonate with audiences has become essential for supplement brands looking to build trust and stand out in a competitive market.

Storytelling 78

Storytelling Case Study Measurement Education 78

Prowly

DECEMBER 13, 2024

With a solid tool, you should be able to track every print mention, access licensed content so you can show your clients the actual articles they were mentioned in, and gather valuable data on how your brand is portrayed in the media. What are print media monitoring tools?

Print 104

Print Tools Software Media 104

Prowly

JANUARY 29, 2025

Let's help you choose from the top crisis management tools available. Key info on the best crisis management tools: prices, pros and cons Benefits of using crisis management tools How to choose crisis management software for your team? TL;DR Crisis management tools are your early warning system for PR disasters.

Crisis Management 104

Crisis Management Comparison Software Crisis 104

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. You can also ensure your audio tools don’t just amplify your voice but also work to amplify your image. #1 1 – Take the right breath .

Engineering 383

Engineering Hotels System Television 383

Prowly

FEBRUARY 25, 2025

All PR tools offer powerful features, vast databases of contacts, AI-backed personalization, and much more. Agility PR is one of those tools and, in the world of PR, its one of the best all-rounders you can get. Agility PR is a media relations tool that helps agencies and businesses connect with journalists and get more coverage.

Tools 104

Tools Software Enterprise Crisis Management 104

Onclusive

DECEMBER 7, 2023

Is it still vital to have a broadcast monitoring tool to view brand mentioned and earned media coverage? Our broadcast monitoring service covers not only TV but Radio and podcasts as well. Our General Manager, North America – Zack Jenkins – takes us through: How broadcasting has changed over the last decade?

Radio 195

Radio Video Internal International 195

Onclusive

DECEMBER 7, 2023

Is it still vital to have a broadcast monitoring tool to view brand mentioned and earned media coverage? Our broadcast monitoring service covers not only TV but Radio and podcasts as well. Our General Manager, North America – Zack Jenkins – takes us through: How broadcasting has changed over the last decade?

Radio 195

Radio Video Internal International 195

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75

Radio Television Media Local 75

Prowly

DECEMBER 6, 2024

Tip: You can measure all key metrics (beyond reach & impressions) and PR KPIs with an all-in-one PR tool like Prowly. An all-in-one tool can make your life easier at least in terms of tracking data that matters. One tool to cover all media and communication centred teams' needs. The best part?

Media 104

Media Measurement SEO Instagram 104

PR in High Definition

JANUARY 17, 2017

Facebook hopes that brands will use Facebook Live Audio for book readings, interviews and of course talk radio, bringing low-bandwidth, real-time audio broadcast content to news feeds and Facebook pages. The post PR tool of the month: Facebook Live Audio saves the radio star appeared first on Firefly Communications.

Radio 48

Radio Facebook Tools Social Media 48

Critical Mention

OCTOBER 25, 2021

Instead, let’s talk about how Season 3 began with Kendall Roy focused on getting his media monitoring tools and strategy in place as he gets ready to take on his father and snatch his media empire away. But, this is a blog about PR, communications and media relations, so enough about the plot summary. Until next time! Critical Mention.

Media 162

Media Fashion Television Radio 162

Critical Mention

MARCH 23, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — now integrates with Google Analytics, a crucial tool for data-oriented PR and marketing professionals. Further expansion of global TV, radio, podcast and online news coverage. More social media content sets and engagement stats.

Analytics 154

Analytics Google Radio Web 154

Cision

JULY 11, 2017

Whatever your brand’s media footprint, a robust system that includes both monitoring and targeting tools is a must for capturing media pickup and converting it into actionable strategy. Most monitoring tools have a set limit on how far back content can be captured retroactively due to availability or copyright restrictions.

How To 265

How To Media Software Agriculture 265

Critical Mention

SEPTEMBER 15, 2021

Together, these integrated tools, form our Earned Media Suite. This allows users to click on Host/Anchor/Actor/Producer contacts on their TV and Radio mentions to be redirected to that person’s contact information page in our ????? SCHEDULE A DEMO. Priscilla Osorio. Senior Marketing Manager, Critical Mention.

Radio 126

Radio Analytics Mobile Instagram 126

NewsWhip

APRIL 27, 2023

The use of comms tools has increased as a result, but there isn’t one solution that meets every need. Communications professionals are now creating a suite of best class tools to help them successfully do their job. The post Top 10 must-have PR and communications tools: 2023 Guide appeared first on Newswhip.

Tools 78

Tools Communications Pinterest Analytics 78

Cision

MAY 1, 2017

But there are great tools that have been added to Facebook Live that can help YOU to make more compelling live video for your audiences. What I want to do in this post is take a look at a few available tools that may help to improve your Facebook Live content. But first…. Is There a Compelling Reason for Your Content to be Live?

Video 197

Video Facebook Retail How To 197

Prowly

FEBRUARY 28, 2025

You can use free tools like Google Alerts, but these often dont give enough detail. Thats where tools like Prowly come in, helping identify when a brand is mentioned across multiple channels, from articles and blogs to social media and beyond. Use the Media Monitoring tool to set up specific search queries. But how to do so?

SEO 104

SEO Print Social Media Tools 104

Onclusive

AUGUST 30, 2023

With a competitor and risk analysis tool, you can easily figure out who’s best to talk to with the ability to identify target influencers and audiences within mainstream and social media. Protect your brand To build brand value, you need to ensure you’re upholding your image and protecting it from potential negative media or controversy.

Branding 195

Branding Brand How To Reputation 195

Cision

JULY 26, 2017

What I want to do in this post is look at the social targeting tools available to PR pros and marketers on the major social platforms answering two questions: How effectively can I target the followers/fans that I currently have on the platform? Just as Facebook’s targeting tool begins with geographic options, so does Twitter.

Social Media 233

Social Media How To Insurance Insurance 233

Critical Mention

MAY 12, 2021

Licensed Content allows users to break that barrier, and Critical Mention’s Media Contact Database can serve as a great tool alongside it, given that users can both have access to the paywalled content and effortlessly get contact information of top media professionals, journalists, bloggers and more within seconds. Until next time!

Radio 174

Radio Sports Journalism Analytics 174

Melissa Agnes

DECEMBER 11, 2014

And issue management can be regarded as a powerful tool for crisis prevention. For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. Of course they are closely related.

Crisis 249

Crisis Chemicals Television Crisis Management 249

Prowly

FEBRUARY 20, 2025

All-in-one PR platforms ,such as Prowly , Cision , or Meltwater , come with a range of tools, including a rich media database, press release writing services, tools to pitch journalists, and much more. Press release distribution services do the heavy lifting for you but come with very high costs. TRY PROWLY FOR FREE 2.

Analytics 104

Analytics SEO Engineering Financial 104

Critical Mention

JULY 13, 2021

In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America. Instagram tracking is the result of that philosophy, and I look forward to continuing to put powerful tools in our clients’ hands moving forward.”.

Instagram 156

Instagram Industry Media Analytics 156

Prohibition

AUGUST 28, 2024

One of the most effective tools to ensure target messages reach the right audience is the PR newswire. But what exactly are PR newswires, and why should they be considered as a useful tool? Here we will take a deep dive into the tool and explore the benefits they offer. Why Are PR Newswires A Good Tool?

Tools 62

Tools B2C SEO Television 62

Burrelles Fresh Ideas

JULY 25, 2023

Fortunately, there are many business data management tools and systems that aim to centralize processes, track projects, and collect valuable insights on how the public might perceive specific campaigns. Finding the right tools for the project Of course, ERPs are not one-size-fits-all. Which tools are leading to the most conversions?

Tools 75

Tools How To System Software 75

Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

ImPRessions - Crenshaw Communications

MARCH 17, 2016

Anchor , which generated buzz at SXSW this year, calls itself “radio by the people,” and lets you respond to social media posts in your own voice. Tools for streamlining the work of PR. It seems we’ve fallen out of love with email in favor of tools that help streamline digital communications and workflow.

Trends 120

Trends Radio Retail Technology 120

PRSay

NOVEMBER 18, 2021

Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. According to “ The Commission on Information Disorder Final Report ,” released Nov. Healthy digital discourse. Workforce diversity.

Social Media 190

Social Media Report Media Government 190

Critical Mention

AUGUST 6, 2020

A media contact database is an essential tool for PR, communications, investor relations and marketing professionals looking to reach out to media contacts and outlets. But as with most tools, simply using a media contact database isn’t good enough – PR and communications pros need the right database. Frequently Updated Contacts.

Media 104

Media Radio Local Tools 104

Buzzstream

JANUARY 28, 2025

Digital PR Tools 28. Muck Rack, BuzzStream, Cision, and Roxhill are the top tools for building media lists. BuzzStream ) Our media databases study showed why Muck Rack is consistently one of the top-used list-building tools due to its accuracy. The most popular digital PR email outreach tool is BuzzStream (56%).

Digital PR 71

Digital PR Branding Brand SEO 71

Sword and the Script

JULY 2, 2024

In some sense, this means PR has been measuring, or at least monitoring, its work longer than it has been using one of its preeminent tools. I also think it’s a significant deal for Google, which has received a lot of criticism for being slow to market with generative AI tools. Generative AI seems to be heating up recently too.

Print 158

Print Newspapers Google B2B 158

Prowly

FEBRUARY 18, 2025

5 Monitor, measure and iterate Track the campaign's performance in real-time using analytics tools, media monitoring platforms, or surveys. you can monitor the web and social media with Prowly's media monitoring tools. #8 Allocating resources effectively ensures that your campaign stays on track without exceeding limits. #5

Examples 104

Examples How To Product Launch Print 104

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tools to measure and evaluate public relations might continue their march away from simplistic and output-based methods toward more valuable outcome-based measures.

Publicity 167

Publicity Social Media Television Big Data 167

Cision

MAY 16, 2017

These numbers may not be everything marketers are hoping for, but consider this: It took the telephone 45 years to penetrate half the homes in America; radio, less than 20; color TV, 15; computers, 10; cellphones, eight; and the internet, a mere six years. The speed of change is accelerating, and consumers are committed to the ride.

Hotels 198

Hotels Mobile Travel Technology 198