Cision

NOVEMBER 21, 2017

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. It’s no longer just the mainstream media that needs to be taken into account. With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types.

How To 149

How To Social Media B2C Television 149

Prowly

JANUARY 29, 2025

And in crisis management, those hours can make the difference between "minor issue resolved" and "trending on Twitter for all the wrong reasons." #2 Take Aldi's #freeCuthbert campaign: they turned what could have been a legal PR nightmare into a viral success. What used to take hours of manual monitoring now happens automatically.

Crisis Management 104

Crisis Management Comparison Software Crisis 104

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Every product can’t go viral or generate a lot of word-of-mouth buzz. Something else was going on. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

Critical Mention

FEBRUARY 5, 2019

Twitter trends. Once you identify a trend that is going viral, you want to ensure you consider the following before you create your marketing strategy: 1) Why is the topic going viral? 2) Where is the topic going viral? Each platform has its own trending section: Google Trends. Facebook trending.

Trends 61

Trends Viral Analysis Crisis 61

MaccaPR

JULY 16, 2014

Remember those glorious days before Twitter and Facebook, when a marketing executive could be dismissive, casually cruel and outlandishly rude without becoming a viral pariah thanks to social media? Read on, and disregard at your own peril. Alas, times have changed. Never Forget You Were Once Young and Naive. Source: Mashable ). #3.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

NewsWhip

NOVEMBER 11, 2021

That happened this week with NFL star Aaron Rodgers, who tested positive for Covid-19 and eventually revealed that he had not taken the vaccine during a controversial radio show in which he criticized the media and the ‘woke mob’. If you expand our Timeline to focus on public interest, here’s what it looks like before the radio interview.

Reputation 78

Reputation Branding Brand Reddit 78

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. Connect with Lauren on LinkedIn or Twitter. The post Influencer Engagement: Finding a Fit appeared first on Shonali Burke Consulting.

Nonprofit 86

Nonprofit Fashion Retail Enterprise 86

MaccaPR

NOVEMBER 30, 2017

billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. People hundreds of miles away will see an event on Facebook, on Twitter.”. More metrics, eh? million in TV, social and broadcast publicity coverage (including 1,600 TV segments)? Maybe yes, but maybe no.

Marketing 76

Marketing Consumer Measurement Viral 76

Critical Mention

SEPTEMBER 19, 2018

They’re prepared for a crisis to go viral. It’s gotten increasingly more complex with social media because it can go viral. Platforms like Critical Mention offer customized email alerts whenever there’s a company mention on TV, radio, online news and Twitter.

How To 61

How To Media Crisis Crisis Management 61

MaccaPR

JANUARY 15, 2019

million impressions on Twitter alone – resulting in what Apex estimated was $12 million in ad value from the online and media conversations. Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. We’re so glad everyone is talking about our water!,” 2 - Surprise!

Marketing 78

Marketing Viral Consumer Branding 78

Mark My Words

APRIL 26, 2022

After months of speculation about who would replace Laura Kuenssberg, Chris Mason’s promotion from a host on Radio 4 to BBC political editor seems to have taken many people by surprise – and the public outpouring of praise appears to have touched the born-and-raised Northerner. . Mail Online. Even he can’t quite explain.

Radio 60

Radio Local Meeting Journalism 60

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Social media monitoring involves tracking brand mentions, conversations, and sentiment across social platforms (Twitter, Facebook, LinkedIn etc.). What is Viral Marketing? What is What is Newsjacking?

Viral 52

Viral Crisis Communications SEO Reputation 52

Beyond PR

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. Twitter: How many followers do they have? Are they using Twitter for “calls to action?”. Implement viral marketing tactics. To sum it up, people gravitate to viral content that’s written about them. Information is everywhere. How active are they?

Real Estate 57

Real Estate How To Web Case Study 57

MaccaPR

JANUARY 15, 2019

million impressions on Twitter alone – resulting in what Apex estimated was $12 million in ad value from the online and media conversations. Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. We’re so glad everyone is talking about our water!,” 2 - Surprise!

Marketing 48

Marketing Viral Consumer Branding 48

The Stalwart Blog

APRIL 26, 2020

I listen to a few radio stations throughout the day, and they always do this. I’ve even heard of news radio programs where they post the stuff on their website to get people to go to their website. Phone videos become viral, whether it’s legitimate or not. They’re just looking for news blurbs.

Crisis 78

Crisis Local Facebook Social Media 78

Buzzstream

SEPTEMBER 4, 2024

Hana: I think, the relevance and the value needs to be there, but there’s nothing wrong if, if you have a campaign that goes viral or if you have a content that you go, you know what, I think that really would be interested for people to see. She’s also very busy on LinkedIn and are you on Twitter as well? Hana: I am.

Internal 62

Internal International Digital PR Course 62

NewsWhip

DECEMBER 21, 2021

Formula 1 also had the next top 5 spots on the YouTube charts, with videos about Verstappen and Hamilton’s final lap and inside look at each driver’s final radio calls going viral. . How does this compare?

Reputation 148

Reputation Sports YouTube Web 148

Mark My Words

OCTOBER 13, 2022

iNews For Radio 1’s teenage listeners, the Newsbeat reporters introduced as William and Kate might have sounded a little plummier than the bulletin’s regular contributors. Kensington Palace purred when a clip of the Princess of Wales speaking to new mothers during a visit to Royal Surrey County Hospital went viral.

Social Media 60

Social Media Interviews Media YouTube 60

Buzzstream

MAY 19, 2022

There are already a few excellent posts about emotion in viral content, like this one from Fractl , so I’m not going to rehash all of it. Some journalists might be active on Twitter and invite you to DM, so keep an eye out for those. Looking at the kinds of coverage they received, it’s mostly radio sites: [link].

Survey 90

Survey How To Reddit Pitching 90

Where the Fishermen Ain't

DECEMBER 21, 2013

One afternoon as an undergrad at Saint Mary’s College of California, I was racing to the campus radio station where I was running late for my afternoon air-shift. As I turned the corner, I overheard the wonderful Brother Ray Berta ( RIP ) regaling one student with his latest big idea at the intersection of mass media and culture.

Film 43

Film Viral Radio Social Media 43

Norton's Notes

SEPTEMBER 25, 2015

Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio , newspaper , and television. [3]

Marketing 28

Marketing Employee Wikipedia Data 28

NewsWhip

MAY 27, 2021

For the most part, they weren’t in their cars, they weren’t listening to the radio. And, so Twitter, Instagram, they’re coming up with their audio-only type things. The implication is that the industry needs to be where consumers were going during COVID.

Healthcare 78

Healthcare Storytelling Communications Local 78

Buzzstream

OCTOBER 16, 2024

Can you tell us about going viral? Thea: Yeah the first time I went viral was just after, I think it was just after I finished university. So I decided it, I put it on Twitter. At that time, it was when Twitter was used more as a personal thing for me, so it was more just for my friends.

Viral 62

Viral LinkedIn Insurance Insurance 62

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52

Flatiron Communications

NOVEMBER 14, 2014

And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. My answer: my (regularly curated) stream of those I follow on Twitter, followed by The New York Times, Wall Street Journal, and my Facebook newsfeed. They’re now trying to secure a PDF for posting.).

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. My answer: my (regularly curated) stream of those I follow on Twitter, followed by The New York Times, Wall Street Journal, and my Facebook newsfeed. They’re now trying to secure a PDF for posting.).

Media 28

Media Mobile Pinterest Journalism 28