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Today, we’re excited to introduce a partnership with Reddit that will enable our users to explore what’s happening across Reddit’s network of more than 130,000 active communities — and for the first time ever, provide them a way to search Reddit comments. They’re inventive — great memes and ideas start on Reddit.
As Holmes states, years ago the frequent ask from brands and clients was: “We want this to go viral.” Fewer people are talking about virality and shares, and more people are talking about community. This is what they’ve essentially done on Reddit. ” And, even if that wasn’t the ask, it was implied.
NewsWhip, which provides critical online insights – including how stories are trending and whether posts could go viral – that Silva and her colleagues can’t find anywhere else. The platform also offers real-time insights into Reddit, which can be challenging to mine. Their go-to digital tool? Speed is very important.”.
sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He Reddit data. Reddit announced Cision has purchased access to the Reddit Data API for social media monitoring. Metaphorically invested I took a lot of heat personally and professionally for defending the company.
Fractl, a digital marketing firm, carried out a surveyed of 400 people asking them to record their emotional responses to 100 of the top images from Reddit’s r/pics community. Unveiling surprising facts or data can also make your online PR content go viral.
He posted the event information on Facebook, and it eventually made its way to the front page of Reddit. The video quickly went viral, racking up over 1 million views the first day alone. And to make the story even more interesting, he organized a flash mob encouraging everyone in L.A. to visit and play in Caine’s Arcade.
The most popular tools for identifying trends and measuring impact of published content include Google Analytics, Chartbeat, NewsWhip, Google Trends, Reddit and Twitter. On the other hand, Shieber advocated using Reddit for both content amplification, inbound traffic and story leads.
The image went viral. ” 3) Without asking or anyone else knowing, Susan’s friend’s boyfriend saw the picture, thought it was funny, uploaded it to Imgur, and posted it to Reddit. Susan didn’t even know the image had gone viral until she saw another Facebook friend shared the meme on April 22.
There were also some of the usual internet virality suspects, with a piece about whether it’s fine to leash your child and one about how to befriend crows and turn them against your enemies both making the top ten. If you’d like to see what’s having success on other platforms, check out our Reddit rankings for the month of July.
This, to me, is the definition of viral. So, in this conversation, Chris outlined the step-by-step process for getting this data-driven digital PR content to go viral. For instance, Chriss team compared newly launched value meals after their fast food inflation study went viral. Dont fear failure Not every campaign will hit.
We’ve gone from the early days of viral content driven by media organizations (think BuzzFeed and Upworthy) on one or two platforms, to today’s complex, multi-platform and multi-format environment where news pages, creators, brands, and blogs are all competing for a user’s split-second of attention.
This allows journalists and editors to jump on pre-viral trends, or promote their own stories that they can see are already finding resonance. Cross-platform analysis With NewsWhip, you have access to a wide range of platforms, including web coverage, Facebook, Twitter, Reddit, Instagram, and YouTube.
By capturing these distinct engagement peaks in real time, Timeline provides a clear picture of how the story played out – from its subdued media launch to the viral moments driven by conversations on X. See the full story unfold The addition of X to Timeline is only the beginning.
There were also pieces about a viral mum selling water (152k), a Kizz Daniel concert at London’s O2 (137k), a woman celebrating five years in the Nigerian navy (136k), and a student breaking down in tears after his parents missed his graduation ceremony (133k). Check them out on the blog here.
Last year it was Reddit, this year it’s TikTok. In 2018 that took the form of building a community around Reddit. . Washington Post – Most Innovative. We loved the Washington Post’s fresh approach to delivering their content on different platforms and truly engaging their audiences where they were.
Keep a constant eye on the major social media platforms like X, Facebook, Instagram, and TikTok, but also be aware of some of the less mainstream platforms, like Reddit, Quora, or other forum threads. PR firms need to constantly monitor online sources to ensure that there is no false information being spread about a client.
Just look at GE Reports, which has built a dedicated newsletter of over 100,000 people and regularly goes viral on Reddit by covering the company’s amazing new inventions and initiatives across renewable energy and air travel.
Legit was focused on viral Nigerian stories, with human interest pieces front and center. To explore further, check out our most recent Reddit rankings. 294k), and reports of him winning his defamation case (308k). These included a corn seller’s English level (272k), a woman dancing in her room (251k), and photos of quadruplets (165k).
In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. This also works for viral content – like a retweet on Twitter. Similarly, Truescope build its own “wrapper” around results from TVEyes in their product. All the searches are real-time.
Did one of your whitepapers go viral—backlinked by many notable websites? Repurpose it into an interesting Twitter or Reddit thread, LinkedIn post , or Instagram carousel. A few questions to consider asking: Does Google Analytics tell you there’s a handful of excellent blog posts driving maximum traffic to your site?
That shows you the Timeline of public and media interest, and you can add content feeds of articles published on the web, posts from social networks such as Twitter, Facebook, Reddit, Instagram, and YouTube, and leaderboards of the websites, journalists, and subreddits that mention your brand.
Exploring different platforms: TikTok, Clubhouse, and Reddit | 17:28-20:06. Like the Bernie Sanders mittens, then you’re in position to respond, you can see that going viral, see how big it’s going to become, and respond quickly. I think Reddit is also a big one for us. Super Bowl content planning | 15:01-17:25.
That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)
When you have these defined, head over to Reddit and Buzzsumo and plug in the search terms to work out what is trending, what people are talking about and help give you insights as to if your campaign is going to be something your audience will care about and engage with. And House Beautiful.
Remember those glorious days before Twitter and Facebook, when a marketing executive could be dismissive, casually cruel and outlandishly rude without becoming a viral pariah thanks to social media? However, she then shared Blazek’s savage response on social media via Imgur, which flooded through Twitter, Buzzfeed, Reddit and Facebook.
Whether you're using Reddit or reading up on case studies often released by the company itself , make sure you know what you're getting yourself into. 1 Define your monitoring needs Do you know what exactly you need to monitor? You can even find a person who gave a testimonial on LinkedIn and ask them about it personally.
Did one of your white papers go viral or get backlinked by many notable websites? Repurpose it into an interesting thread on X or Reddit, or as a LinkedIn post or Instagram carousel. A few questions to consider asking: Does Google Analytics point to a handful of excellent blog posts driving maximum traffic to your site?
I remember on Reddit, I commented on some, it was like the link building thread and somebody was talking about. And you might go viral for something and that can really help. But on the flip side, like if it’s a viral for something that’s not related to the brand itself, like it’s not really going to do much for you.
Hana: I think, the relevance and the value needs to be there, but there’s nothing wrong if, if you have a campaign that goes viral or if you have a content that you go, you know what, I think that really would be interested for people to see. Forums, Reddit, amazing. To study each country, posting a questions.
There are already a few excellent posts about emotion in viral content, like this one from Fractl , so I’m not going to rehash all of it. Enter Reddit. Reddit has subreddits for every imaginable niche, and they also have a r/polls subreddit that allows you to poll groups of people. New to Reddit?
One of my LinkedIn posts went viral. However, the same day, we had huge success on Reddit, to the tune of 150,000 visitors in 24 hours. In April 2021, I built a Trump Chatbot as a joke, hoping it would go viral. Don’t leave your launch day up to luck. Think beyond the launch. Side projects can boost your traffic.
We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand what it all means, especially as our media ecosystem becomes more fragmented. So, based on everything we’ve seen this year — and with a little help from NewsWhip Spike — here are our content team’s predictions for 2024.
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