Cision

NOVEMBER 19, 2020

Today we are so excited to introduce our powerful new Analytics Dashboards and Interactive Reports, the latest addition to Cision’s Next Generation Communications Cloud.

Analytics 318

Analytics Report Communications 318

ImPRessions - Crenshaw Communications

DECEMBER 17, 2020

As a PR pro , you are constantly communicating with reporters, whether it be pitching, coordinating interviews, or interacting on social media. Here are several questions a PR professional should never ask a reporter. . Here are several questions a PR professional should never ask a reporter. . Your job is done, right?

Report 310

Report Interviews Pitching Course 310

Business Wire

OCTOBER 25, 2021

A rite of passage for every PR professional is building a media list and researching appropriate reporters to cover their news. Nothing boggles the mind quite like narrowing down business reporters. Simply put, you can report on ‘the business of’ literally anything.

Report 310

Report Blogging Media Media Relations 310

Cision

APRIL 8, 2020

The State of the Media in 2020 is different than ever before, to say the least. We're covering all of the challenges journalists shared with us before COVID-19 hit (and we're covering that too).

Report 409

Report Media 409

The Resolution Blog

APRIL 30, 2020

The post How to monitor & report on PR coverage for free (or with a very small budget) appeared first on PR Resolution — by CoverageBook. For many, it’s simply pivoted, and the coverage is still coming in… If this is you, great news! However times are uncertain and budgets need […].

Report 318

Report How To Industry Blogging 318

Business Wire

SEPTEMBER 20, 2021

Census Report was released, revealing tremendous growth and change in the Hispanic population, plus a confirmation that the country is becoming more diverse. Hispanic Heritage Month takes place every year ( September 15-October 15 ) to celebrate and honor Hispanic Americans. This year, the 2020 U.S.

Report 333

Report Communications Media Relations Media 333

The Resolution Blog

DECEMBER 14, 2021

End-of-year reports make December one of the busiest months of the year for PR teams. The post Could the publisher metrics in your end-of-year report put your 2022 PR budget in danger? Coverage and metrics are being collated to share success with stakeholders and secure activity for 2022.

Report 296

Report Marketing Blogging 296

Business Wire

JUNE 23, 2020

She also spent 20 years at The Globe and Mail as a columnist and associate managing editor of the Report on Business. Roseman has a 20-year history as a columnist for the Toronto Star’s business section, following two years as business editor.

Report 67

Report Creativity Blogging Consumer 67

Business Wire

JULY 14, 2020

Recently, on a Business Wire webinar, I spoke to Lydia Dishman , Contributing Editor, Fast Company; Jefferson Graham , Tech Columnist, USA Today; and Anna Medaris Miller , Senior Heath Reporter, Business Insider on how they want to be pitched. You can view our conversation here.

Report 321

Report Blogging Pitching Company 321

Prowly

JUNE 28, 2022

We’re back with more insights revealed by our “The State of PR Technology 2022” report, which gathered the responses of two hundred PR professionals to various questions about the role of technology in their work. The post More takeaways from our new “The State of PR Technology 2022” report appeared first on Prowly Magazine.

Technology 244

Technology Report Industry Trends 244

Business Wire

NOVEMBER 27, 2023

Everyone wants to be featured in the New York Times. If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?"

Blogging 311

Blogging Report Pitching Journalism 311

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

About Muck Rack’s State of AI in PR January 2024 Report Muck Rack’s latest State of AI in PR report was released earlier this month. You can download the full State of AI in PR report on their website. (We If true, the share of PR pros reporting that they use generative AI may be a bit inflated. I’m not convinced.

Report 182

Report Policies Survey Ethics 182

PRSay

NOVEMBER 11, 2024

As it turns out, what parents think — or hope — and what teens report actually doing don’t match up according to a new survey conducted by State Farm. Illustration credit: absent 84 ] The post 3 Ways to Think Like a Reporter first appeared on PRsay. Don’t start with [Organization Name] conducted a study. Lead with the benefits.

Report 148

Report Writing Engineering Study 148

Sword and the Script

JULY 23, 2024

Three reports, including behavioral data from 400,000 pitches and two surveys of thousands of reporters, offer a bunch of pragmatic PR tips for pitching the media Anyone who works in PR and does media relations knows it’s harder than ever to earn coverage. For the 2024 edition, they polled 1,106 reporters globally.

Pitching 178

Pitching Analysis Report Survey 178

Stuart Bruce

MAY 14, 2024

Every year there are a multitude of useful and interesting global reports published about reputation, risk, resilience and trust.

Reputation 148

Reputation Report Crisis Communications Corporate 148

Axia PR

JUNE 11, 2024

When pitching, find the balance between consistent and irritating to appeal to busy reporters. The frustration you feel receiving these calls is comparable to how a news reporter may feel receiving pitches that don’t always pertain to their beat, for example. Here are six tips to help ensure reporters don’t hate your company.

Pitching 133

Pitching Report Company How To 133

Sword and the Script

JULY 9, 2024

For their part, reporters and journalists too are pretty candid about what they need from PR. A recent survey of more than 3,000 reporters around the world by Cision spells out some of the things you can do to drive better coverage. Nobody wants to be duped, but for a reporter, their careers depend on it. I don’t think so.

Survey 147

Survey Journalism Report Pitching 147

Business Wire

AUGUST 19, 2020

In 2020, reporters and organizations are looking for more authentic stories to tell. Taking this one step further, reporters are not interested in telling an organization’s story, they are interested in telling a story their audiences want to read. As the world changes, so does journalism.

Media Relations 466

Media Relations Blogging Media Journalism 466

Business Wire

MAY 5, 2021

Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe? We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations.

Blogging 520

Blogging Media Relations Tools Report 520

Business Wire

MARCH 11, 2021

It gives reporters instant access to supplement what they need to cover your news and can increase the attention your story receives among readers. Then photos became popular, which made news releases truly useful for reporters. And for good reason. Media relations today is harder than ever, and so is catching reader attention.

Blogging 450

Blogging Report Media Relations Media 450

Business Wire

FEBRUARY 8, 2022

Months after Gallup reported another historic drop in Americans’ trust in traditional mass media, questions about the legacy media’s resonance and longevity continue to stir a cryptic pot of speculation. Mainstream journalism is in free-fall—or so the headlines warn us.

Journalism 424

Journalism Blogging Report Industry 424

Business Wire

JUNE 30, 2022

Media outlets are understaffed, and reporters are doing more. And with fake news pitches blanketing media outlets around the world, catching the attention of reporters and introducing them to your organization is harder than ever before. But the world is also noisier.

Pitching 395

Pitching International Internal Blogging 395

ImPRessions - Crenshaw Communications

JULY 1, 2020

As most PR people know, reporters don’t read every pitch that lands in their inbox. Earn reporters’ interest with an inviting subject line that’s concise, informative, and relevant. A good subject line will entice reporters to open your email. Reporters will remember you if your pitch stands out.

Pitching 380

Pitching Writing How To Report 380

ImPRessions - Crenshaw Communications

JUNE 30, 2021

The most successful agencies have contacts ready to go for any type of announcement or story, but making a connection with a reporter is only part of the equation. Occasionally checking a reporter’s recent work is not enough. Working at the convenience of the reporter and the client can be a tightrope walk.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

OCTOBER 26, 2021

You must be careful to not to BS reporters about privacy policies, they can smell it a mile away. If you aren’t partnered with these godzillas, go ahead and speak out against them–reporters LOVE it. We see new reports and studies highlighting the money at risk when this frankly outdated technology disappears.

Privacy 434

Privacy Case Study Advertising Advertising 434

Onclusive

SEPTEMBER 14, 2021

In addition to existing earned and owned media analytics and reporting features, Onclusive’s PR software now includes a human-verified media contact database, integrated journalist relationship management tools, and cross-channel social listening and reporting.

Media 369

Media Software Pitching YouTube 369

Onclusive

AUGUST 16, 2020

Join this live workshop led by two leading communications professionals who will share examples of success and best practices for monitoring and reporting on the quality of earned media.

Media 370

Media Measurement Reputation Examples 370

Business Wire

NOVEMBER 29, 2021

Their formats, from educational sessions to exhibitor booths, allow reporters, industry experts, and potential purchasers of all sizes to meet directly with current and potential partners. Trade shows provide organizations the perfect opportunity to increase brand awareness and launch new products and services.

Trade Shows 398

Trade Shows Blogging Education Publicity 398

ImPRessions - Crenshaw Communications

APRIL 18, 2022

The way we conduct media outreach is critical, especially with reporters often receiving hundreds of pitches and press releases each day. From relationships to cold outreach, the way a publicist reaches out to a reporter is key. Here are a few ways to successfully pitch and follow up with reporters. Timing is everything.

Pitching 323

Pitching Report Twitter LinkedIn 323

Business Wire

NOVEMBER 4, 2021

Every media outlet is different, and no two reporters are the same. Aside from keeping on top of the trends and bringing reporters hot stories, such as major IPOs and newly minted unicorns, PR pros can maximize the effectiveness of their pitches by focusing on the relationship building aspect of media relations. business press?

Pitching 345

Pitching Blogging How To Trends 345