The Resolution Blog

AUGUST 24, 2022

The post How one PR report is helping gain funding to connect Dads with soul… appeared first on PR Resolution — by CoverageBook. dads through art, tech and music events & […].

Report 77

Report Groups Community Interviews 77

Onclusive

DECEMBER 6, 2021

The post State of The PR Industry Report: A Look Back at 2021 appeared first on Onclusive. The poll respondents include in-house communicators and PR teams from companies of all sizes, large and boutique PR agencies, freelance PR professionals, and the C-suite.

Report 369

Report Industry Survey Agency 369

ImPRessions - Crenshaw Communications

APRIL 21, 2021

What can PR pros do to convince reporters to cover their story when they claim they are too busy? The post How To Convince A Reporter to Cover Your Story appeared first on Crenshaw Communications. Still, we avoid using words like “guarantee” or “definite” when predicting media coverage. Why is this newsworthy or timely?

Report 361

Report How To Pitching Banking 361

Buzzstream

FEBRUARY 17, 2025

According to our most recent report on the State of Digital PR , the problem is measuring impact. Its enticing to deliver a report that includes every link achieved, but quality is essential if you are looking to focus on real value for a client or stakeholder. I think all digital PRs should report on unlinked brand mentions.

Digital PR 112

Digital PR Report Google Radio 112

Business Wire

DECEMBER 17, 2024

Over the last year, AI and advanced analytics became central to crafting personalized strategies, while increased demands for sustainability and transparency pushed PR and IR professionals to refine their approaches to reporting and investor engagement.

Media Relations 342

Media Relations Trends Media Analytics 342

Cision

APRIL 8, 2020

The State of the Media in 2020 is different than ever before, to say the least. We're covering all of the challenges journalists shared with us before COVID-19 hit (and we're covering that too).

Report 409

Report Media 409

Business Wire

SEPTEMBER 20, 2021

Census Report was released, revealing tremendous growth and change in the Hispanic population, plus a confirmation that the country is becoming more diverse. Hispanic Heritage Month takes place every year ( September 15-October 15 ) to celebrate and honor Hispanic Americans. This year, the 2020 U.S.

Report 335

Report Communications Media Relations Media 335

Business Wire

NOVEMBER 27, 2023

Everyone wants to be featured in the New York Times. If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?"

Blogging 314

Blogging Report Pitching Journalism 314

Agility PR Solutions

MARCH 15, 2025

Seeing our commitment to excellence and client satisfaction recognized by users is incredibly rewarding, as it underscores our […] The post Agility Shines (Again) in G2 Summer Reports! first appeared on Agility PR Solutions.

Report 78

Report Content Marketing Measurement Branding 78

Sword and the Script

JULY 23, 2024

Three reports, including behavioral data from 400,000 pitches and two surveys of thousands of reporters, offer a bunch of pragmatic PR tips for pitching the media Anyone who works in PR and does media relations knows it’s harder than ever to earn coverage. For the 2024 edition, they polled 1,106 reporters globally.

Pitching 195

Pitching Analysis Report Survey 195

Sword and the Script

JULY 9, 2024

For their part, reporters and journalists too are pretty candid about what they need from PR. A recent survey of more than 3,000 reporters around the world by Cision spells out some of the things you can do to drive better coverage. Nobody wants to be duped, but for a reporter, their careers depend on it. I don’t think so.

Survey 182

Survey Journalism Report Pitching 182

Business Wire

AUGUST 19, 2020

In 2020, reporters and organizations are looking for more authentic stories to tell. Taking this one step further, reporters are not interested in telling an organization’s story, they are interested in telling a story their audiences want to read. As the world changes, so does journalism.

Media Relations 470

Media Relations Blogging Media Journalism 470

OnePitch

JANUARY 23, 2025

Whether youre promoting a groundbreaking initiative, highlighting influential community leaders, or celebrating Black excellence, here are eight reporters whose work aligns with impactful storytelling to pitch this February.

Pitching 52

Pitching Report Storytelling Community 52

Business Wire

MAY 5, 2021

Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe? We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations.

Blogging 521

Blogging Media Relations Tools Report 521

Sword and the Script

DECEMBER 3, 2024

Three PR software providers are getting a jump on the new year with AI-infused products for professional communicators; Bloomberg reports on more struggles for Cision The challenge with generative AI is probability. 1” of 2024, according to reporting by Bloomberg. High probability means everyone is saying the same things.

Software 176

Software Measurement B2B Training 176

Sword and the Script

FEBRUARY 4, 2025

It is possible for PR pros to build relationships with reporters, journalists and influencers. We dont want a media where reporters take stories solely on that basis. We dont want a media where reporters take stories solely on that basis. A good reporter will take a good story idea from anyone. Thats the key!

Financial 147

Financial Report Pitching Journalism 147

Business Wire

MARCH 11, 2021

It gives reporters instant access to supplement what they need to cover your news and can increase the attention your story receives among readers. Then photos became popular, which made news releases truly useful for reporters. And for good reason. Media relations today is harder than ever, and so is catching reader attention.

Blogging 455

Blogging Report Media Relations Media 455

Business Wire

FEBRUARY 8, 2022

Months after Gallup reported another historic drop in Americans’ trust in traditional mass media, questions about the legacy media’s resonance and longevity continue to stir a cryptic pot of speculation. Mainstream journalism is in free-fall—or so the headlines warn us.

Journalism 427

Journalism Blogging Report Industry 427

Business Wire

JUNE 30, 2022

Media outlets are understaffed, and reporters are doing more. And with fake news pitches blanketing media outlets around the world, catching the attention of reporters and introducing them to your organization is harder than ever before. But the world is also noisier.

Pitching 399

Pitching Internal International Blogging 399

Remote PR Jobs

FEBRUARY 11, 2025

If youve been in PR for a while, you know how valuable HARO (Help a Reporter Out) once was. For years, Help a Reporter Out, HARO, made it easy to connect with journalists, making it an essential tool for securing media coverage. However, things have changed. However, things have changed. However, there are ways to overcome this.

Media 133

Media Pitching Tools Resources 133

PRSay

OCTOBER 15, 2024

Early on, he worked for Channel 6 News in Miami as a junior broadcaster when he was 13 years old, helping them with reports. “I On the power of ‘yes’: “I always had that itch to want to become a reporter,” Benitez said. It was the first time a reporter had ever shot a TV story entirely with an iPhone. he continued.

Storytelling 138

Storytelling Local Transportation Television 138

Sword and the Script

OCTOBER 29, 2024

The trade publications often focus their reporting on them. For example, program long-form content – ebook, report, white paper – every month, every other month, or every quarter. Campaigns do have a rightful place in the mix, but we tend to over-invest in campaigns. Academia often structures undergraduate training around them.

Marketing 215

Marketing eBook Guidelines B2B 215

Sword and the Script

NOVEMBER 19, 2024

That’s according to a new report by a creative consulting shop called Prophet. The report calls the top quartile “winning marketers” and refers to the rest as “laggards.” As the report puts it, demand generating “accelerates customers along their journey and nudges them to next best action, moving to conversion and usage.”

Study 148

Study Brand Branding Marketing 148

Agility PR Solutions

JANUARY 27, 2025

com with 49 G2 badges, including the #1 spot across 3 enterprise index reports in the PR Analytics category along with maintaining #1 spot for the UK Media Influencer & Targeting category. This winter, Agility PR Solutions earned top recognition on G2.com

Report 60

Report Enterprise Software B2B 60

ImPRessions - Crenshaw Communications

OCTOBER 26, 2021

You must be careful to not to BS reporters about privacy policies, they can smell it a mile away. If you aren’t partnered with these godzillas, go ahead and speak out against them–reporters LOVE it. We see new reports and studies highlighting the money at risk when this frankly outdated technology disappears.

Privacy 434

Privacy Case Study Advertising Advertising 434

Onclusive

SEPTEMBER 14, 2021

In addition to existing earned and owned media analytics and reporting features, Onclusive’s PR software now includes a human-verified media contact database, integrated journalist relationship management tools, and cross-channel social listening and reporting.

Media 369

Media Software Pitching YouTube 369

Business Wire

NOVEMBER 29, 2021

Their formats, from educational sessions to exhibitor booths, allow reporters, industry experts, and potential purchasers of all sizes to meet directly with current and potential partners. Trade shows provide organizations the perfect opportunity to increase brand awareness and launch new products and services.

Trade Shows 403

Trade Shows Blogging Education Publicity 403

Business Wire

NOVEMBER 4, 2021

Every media outlet is different, and no two reporters are the same. Aside from keeping on top of the trends and bringing reporters hot stories, such as major IPOs and newly minted unicorns, PR pros can maximize the effectiveness of their pitches by focusing on the relationship building aspect of media relations. business press?

Pitching 350

Pitching Blogging How To Media Relations 350

Sword and the Script

SEPTEMBER 10, 2024

The report is partly based on 3,528 interviews – and more than 14,000 interviews since 2021. Big tech companies are reporting fat margins, and then laying off thousands of employees. That builds trust. It’s also the foundation of a brand. Is known as being a good employer.” This is one for 2023. It’s an employer’s market right now.

B2B 179

B2B Software Ethics Leadership 179

ImPRessions - Crenshaw Communications

APRIL 18, 2022

The way we conduct media outreach is critical, especially with reporters often receiving hundreds of pitches and press releases each day. From relationships to cold outreach, the way a publicist reaches out to a reporter is key. Here are a few ways to successfully pitch and follow up with reporters. Timing is everything.

Pitching 323

Pitching Report Twitter LinkedIn 323