PRSay
OCTOBER 15, 2024
Early on, he worked for Channel 6 News in Miami as a junior broadcaster when he was 13 years old, helping them with reports. “I On the power of ‘yes’: “I always had that itch to want to become a reporter,” Benitez said. It was the first time a reporter had ever shot a TV story entirely with an iPhone. he continued.
PRSay
NOVEMBER 11, 2024
As it turns out, what parents think — or hope — and what teens report actually doing don’t match up according to a new survey conducted by State Farm. Illustration credit: absent 84 ] The post 3 Ways to Think Like a Reporter first appeared on PRsay. Don’t start with [Organization Name] conducted a study. Lead with the benefits.
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Onclusive
APRIL 3, 2019
Shifting from traditional marketing and communications to the concept and model of Performance Storytelling isn’t easy. If you work at one of those DTC companies, every day, there’s a transaction report that tells you how many units were sold yesterday. Enter Performance Storytelling. I call that Performance Storytelling.
Cision
JUNE 29, 2017
While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling. There’s nothing wrong with holding on to the art of storytelling. While they all report to the same CMO or CEO, they all care about different metrics.
The Proactive Report
DECEMBER 11, 2024
As we move into 2025, PR professionals must adapt to emerging trends that will define successful communication and brand storytelling. Authentic Storytelling Storytelling has evolved from a communication technique to a critical engagement strategy. Precision Audience Research Gone are the days of broad-stroke messaging.
PRSay
JANUARY 8, 2019
As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. Find your organization’s best stories.
Business Wire
JULY 30, 2020
The time has come for PR communicators to start creating their own visual content that appeals specifically to reporters and readers. If Public Relations teams are responsible for sharing and amplifying the company’s messaging, why are so many using marketing assets to supplement their outreach?
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